Sheeran XU
Shanghai,China
Summary
Dynamic Account Manager with a proven track record at Havas Health, adept in market and trend forecasting. Excelled in developing strategic relationships and executing high-impact advertising campaigns, significantly enhancing client satisfaction and business growth. Skilled in account development and strategic planning, demonstrating exceptional analytical and interpersonal abilities.
Overview
4
4
years of professional experience
Work History
Account Manager
Havas Health
China, Shanghai
08.2024 - 12.2024
- Severed Pfizer, Viatris, Novo Nordisk, and other medicine companies.
- Coordinated with internal teams to ensure timely delivery of products and services to clients.
- Participated in brainstorming sessions to develop new ideas for business development initiatives.
- Monitored industry trends and made recommendations for changes in strategy accordingly.
- Provided technical assistance during product demonstrations or presentations.
- Presented product features and advantages to potential customers during sales meetings.
Supervisor
Publicis Groupe
China, Shanghai
10.2022 - 03.2024
- Served Sensodyne marketing, sales, and margin goals.
- Collaborated with stakeholders to determine project requirements, scope, timeline, deliverables, resources required, and cost estimates.
- Conducted research on new methods of planning and implementation techniques.
- Assisted in developing strategic plans for long-term initiatives while managing short-term tasks simultaneously.
- Monitored project progress and adjusted plans as needed to meet goals on time and within budget.
Strategic Planner
Group M
Shanghai, China
12.2020 - 10.2022
- Supervised marketing ads to exceed CHANEL and Cartier's segment sales and margin goals.
- Built and strengthened strategic relationships with vendors, and clients.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Conducted trials of the campaign on paid media, social media, OTT, OOH, and OTV.
- Planned and implemented studies to assess market conditions, and evaluated results to enhance marketing campaigns.
- Developed insights on marketing campaigns to assess performance against goals.
Education
Master of Arts - International Multimedia Journalism (GPA Merit)
Newcastle University
EnglandBachelor of Arts - Network And New Media (GPA 83/100)
Shanghai Sanda University
ShanghaiSkills
- Market forecasting
- Trend forecasting
- Account development
- Advertising
- Campaign execution
- Business strategies
Timeline
Account Manager
Havas Health
08.2024 - 12.2024
Supervisor
Publicis Groupe
10.2022 - 03.2024
Strategic Planner
Group M
12.2020 - 10.2022
Master of Arts - International Multimedia Journalism (GPA Merit)
Newcastle University
Bachelor of Arts - Network And New Media (GPA 83/100)
Shanghai Sanda University
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