Summary
Overview
Work History
Education
Skills
Timeline
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Shelby Simpson

Brooklyn,NY

Summary

Progressive expertise connecting people, ideas, and dots together. Extensive experience in event design, set design, art direction, marketing, content creation and bringing customers' visions to life. Demonstrated strengths of being deadline-driven and multitask-oriented under challenging deadlines, providing top-of-the-line results.

Overview

14
14
years of professional experience

Work History

Experiential Designer

Freelance
New York, NY
02.2019 - Current

Projects include: Roku, AG-1, Prose, Google Pixelbook, WeWork, Chief, Knix, Olay, Stitch Fix, and Ogee.

  • Developed creative concepts and designs for events, including layout, décor, and other visual elements.
  • Created event timelines to ensure deadlines were met, and tasks were completed on time.
  • Collaborated with clients to determine their needs, budget, and preferences for events.
  • Researched venues and made recommendations based on the client's requirements.
  • Managed build-out teams, fabrication, and day-of-event production flow.

PRODUCTION COORDINATOR

B FLORAL
, NY
01.2018 - 01.2019
  • Consulted for and worked in congestion with the Events team to create design proposals and pricing
  • Developed design decks with detailed mockups of large-scale installations, floorplans, and table settings
  • Managed build-out teams, fabrication, day of event production flow
  • Project include: Neutrogena Makeup, LaCroix, LYFT, Ketel One Botanicals, Belvedere, Pillsbury, and Old Navy.

Event Producer

TINSEL EXPERIENTIAL DESIGN
, NY
01.2016 - 01.2018
  • Design and produced private and corporate experiential events from concept to execution
  • Developed design decks with detailed mockups of large-scale installations, floorplans, table settings
  • Managed build-out teams, fabrication, day of event production flow
  • Designed events for Spotify, Elizabeth Taylor White Diamonds, Nasty Gal, Target Feed, Toys”R”Us, Dr Shroll’s, LeSportsac, Pop Sugar, Rent the Runway, and Beyond Yoga.

ART DIRECTOR

Freelance
New York, NY
01.2017 - 01.2017
  • BONDING ON NETFLIX | NYC, Art directed the first season of Netflix's original series, “BONDING.”
  • Designed and build all sets and props for the series.

ASSISTANT CREATIVE DIRECTOR

HATCH CREATIVE STUDIO
New York, NY
01.2011 - 01.2015
  • Assisted the creative director with design for both corporate and private events
  • Created production timelines, budgets, design decks for many well-known brands.
  • Project include: lululemon, Samsung, Target Feed, Caldrea, and Chobani.

Education

Bachelor of Arts - Studio Arts

University of Colorado At Boulder
Boulder, CO
05.2014

Skills

  • Art Direction
  • Project Management
  • Client Communication
  • Relationship development
  • Event Design
  • Event Production
  • Floral Design
  • Content Creation
  • Photography
  • Social media proficiency
  • Team collaboration
  • Workflow Management
  • Expense Tracking
  • Time Management
  • Vendor Relationship Management
  • Vendor Management
  • Room Setup and Breakdown

Timeline

Experiential Designer

Freelance
02.2019 - Current

PRODUCTION COORDINATOR

B FLORAL
01.2018 - 01.2019

ART DIRECTOR

Freelance
01.2017 - 01.2017

Event Producer

TINSEL EXPERIENTIAL DESIGN
01.2016 - 01.2018

ASSISTANT CREATIVE DIRECTOR

HATCH CREATIVE STUDIO
01.2011 - 01.2015

Bachelor of Arts - Studio Arts

University of Colorado At Boulder
Shelby Simpson