
Results-oriented director with a proven track record of orchestrating and leading large-scale events to attain substantial revenue growth, as well as secure a loyal customer base and lucrative business development opportunities. Marketing research and coordination to increase traffic and improve bottom-line results. Cultivate industry-wide partnerships with customers and key stakeholders increasing purchase orders and growth opportunities to potential leads. Fundraising successes working with current and new sponsors.
Business Development & Economic Growth
• Lead business development efforts by welcoming and supporting new businesses relocating to Florence, connecting them with resources, and promoting Chamber membership.
• Develop custom tours at McFarland State Historic Park, incorporating local businesses and points of interest to drive tourism and cross-promotion.
• Act as liaison between Town of Florence, Pinal County Government, and Arizona State Parks & Trails.
• Advocate for tourism development in Florence, Pinal County, and across Arizona.
• Generate $6K+ in tourism revenue by hosting film productions at McFarland State Historic Park.
Event Planning & Program Management
• Arrange speakers, coordinate logistics, and secure $7K+ in sponsorships for the Women in Business program.
• Plan and execute public relations campaigns for events ranging from small gatherings to large-scale programs.
• Coordinate 33+ Ernest Talks events in partnership with Arizona Humanities and local historians.
• Launch and manage the Chamber Ambassador Program to strengthen member engagement and visibility.
Fundraising & Community Engagement
• Raise $63K+ in monetary donations and $5K+ in in-kind sponsorships through targeted fundraising initiatives.
• Support food drive efforts with Harvest Share, benefiting Florence and communities throughout Pinal County.
• Co-found and serve on the steering committee for Florence Women in Business, expanding professional networking opportunities.
• Recruit and manage vendors for recurring events with total attendance exceeding 4,000.
• Notify the public of upcoming events and business developments through digital and print communication.
• Utilize social media platforms to promote events and boost Chamber visibility and attendance.
Sales & Marketing
• Increase Gift Shop sales by 34%+ through event-driven marketing and targeted promotions.
• Handled average of 60+ inbound customer calls daily, providing technical support, billing assistance, and account management services.
• Resolved service issues efficiently, ensuring high levels of customer satisfaction and retention.
• Coordinated with the sales team to identify upsell opportunities, promoting additional services and products to expand client base.
• Delivered life skills instruction, including personal safety procedures, in a supportive and inclusive classroom environment.
• Designed and implemented differentiated learning strategies and group instructional materials to support diverse student needs.
• Collaborated with certified teachers and support staff to execute individualized lesson plans and accommodate IEP goals.
FUTURE FORWARD FOUNDATION, INC. (3F)
Garden Coordinator - Community Gardens 2015 - 2019 - VOLUNTEER
Assisted in administrative functions of the organization as assigned by the Executive Director including events, setup,
classes, data entry, inventory management, and receipts management. Planted, transplanted, harvested produce.
KATHRYN SUE SIMONTON ELEMENTARY SCHOOL
Project Coordinator -School Garden 11/2012 - 06/2017 - VOLUNTEER
Maximized participation among students in club activities by cultivating relationships with PTO organizations and staff
members. Built and maintained a strong rapport with AmeriCorps VISTA member, volunteering at the gardening program.
Acquired donations and planned/coordinated fundraising events. Worked closely with Arizona Farm Bureau, Supplemental
Nutrition Assistance Program, and Pinal County Extension Office to secure new educational initiatives. Led promotional
efforts for the "Good Neighbor Good Grounds" coffee grounds recycling program in coordination with McDonald's.
-Created and managed gardening projects and after-school garden club.
-Oversaw the efficiency, project scope, schedule, and budget while working with vendors and contractors.
-Specialized in administration including research, evaluation, and recommendations for project rollout plans.
-Successfully supervised, investigated, and resolved complex issues.
-Recruited faculty sponsors and established relationships with staff and PTO organizations to promote club activities.
-Prepared and taught a gardening related curriculum regarding botany, entomology, sustainable agriculture, soil
science, irrigation, as well as safe practices in a gardening environment.
-Worked in cooperation with an AmeriCorps VISTA member who volunteered with the after-school gardening
program.
-Expanded educational opportunities through collaborations with federally funded agencies such as the Supplemental
Nutrition Assistance Program (SNAP-Ed), Pinal County Extension Office, and the Arizona Farm Bureau.
-Coordinated fundraising events, delivered operational support, solicited donations, managed correspondence and
organized records.