Sherri Grove
Upper Marlboro,MD
Summary
I'm a proven leader with expertise in marketing, lead generation, sales, and business operations within the home remodeling industry. I have contributed to every area of a home remodeling business, including marketing both at events and on the phone, sales, operations, and customer care. I have a strong entrepreneurial spirit, and I especially love helping small businesses grow and thrive.
Overview
30
30
years of professional experience
Work History
Founder/CEO
EquiSpirit Coaching
Upper Marlboro , MD
09.2017 - Current
- I am a certified Equine Gestalt Coach.
- I offer Co-Active Coaching in partnership with horses to accomplish healing at a deep cellular level, through the use of experiential exercises rooted in Gestalt Methodology.
- I offer individual and group sessions, as well as team building.
Operations Director
Red Carpet Remodeling Va
Olney, MD
05.2019 - 06.2025
- Supported every business function from lead generation to sales to ops
- Led all lead generation initiatives, including event marketing as well as telemarketing.
- Managed and trained marketing staff on lead generation at events, as well as on the phone.
- Planned and staffed all marketing events to maximize territory coverage and lead flow.
- Maintained the company CRM to ensure accurate tracking, detailed customer notes, and proper follow-up were achieved.
- Proficient in MarketSharp CRM.
- Identified and resolved operational inefficiencies, streamlining processes to boost productivity.
- Contributed strategic insights to business development and company growth planning.
- In home sales for windows, roofing, and doors, as well as virtual sales for Provia doors.
- Utilized One Click Contractor as well as Ingage software.
Marketing Manager
Capital Remodeling
Hanover , MD
01.1995 - 03.2014
- Started a profitable events marketing department.
- Ran seven mall showrooms.
- Managed the telemarketing department.
- Opened up the VA office.
Education
Bachelor of Science - Equine Studies
Sweet Briar College
Sweet Briar, VA05-2003
Skills
- Lead generation expert
- Co-active coaching
- In home sale
- Event marketing
- Customer relationship management
- Telemarketing
- Entrepreneurial and innovative
- Business development
- CRM management
- Team building
- Employee training
- Operational efficiency
- Talent acquisition
- Recruitment and hiring
- Growth mindset
- Marketing
- Start-up operations
Timeline
Operations Director
Red Carpet Remodeling Va
05.2019 - 06.2025
Founder/CEO
EquiSpirit Coaching
09.2017 - Current
Marketing Manager
Capital Remodeling
01.1995 - 03.2014
Bachelor of Science - Equine Studies
Sweet Briar College
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