Strategic Retail Store Manager and Training Leader specializing in high-volume, multi-store operations with a history of exceeding sales goals, optimizing performance, and elevating teams to top tier results. I have a proven track record of driving exponential business growth and developing high-performing teams with over 20+ years of retail experience. Passionate about coaching talent, optimizing operations, delivering exceptional customer experiences, and visual merchandising.
Overview
13
13
years of professional experience
Work History
Store Manager
Francesca's
Lafayette, LA
01.2020 - Current
Drove year-over-year sales growth, consistently exceeding company targets.
Elevated store from Tier 4 to a Tier 2 performance level within a 2-year timeframe.
Ranked in the top 10% of stores companywide for sales and performance.
Ranked #2 in the highest % to plan in 2022.
Ranked #1 in the company in capturing guest capture/loyalty program.
Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
Maximized sales by creating innovative visual merchandising displays and store layouts.
Developed a successful employee retention plan, reducing staff turnover rates significantly.
Developed and mentored team members, promoting internal talent into leadership roles.
I was selected to be a Training Store Manager where I led onboarding and training initiatives, improving team performance, and retention.
Selected by Regional Manager to fly out to DC market to help build multiple tier 1 locations.
Also assisted other Tier 1 locations with special projects as selected by my District Leader.
Executed high-impact visual merchandising strategies to increase conversion and average transaction value.
Managed daily operations including scheduling, inventory control, and KPI tracking.
Store Manager
Charming Charlie
Lafayette, LA
08.2018 - 08.2019
Built high performing teams by accelerating the development of leaders.
Lead overall recruiting, staffing, and scheduling efforts to maximize sales and productivity.
Delivered exceptional customer experience by creating and maintaining an elevated in-store environment.
Won the Overall Customer Service Award in Q3 2018.
Trained and mentored staff, fostering a collaborative team environment focused on customer satisfaction.
Managed inventory control, cash control, and store opening and closing procedures.
Mentored new hires during their onboarding process, ensuring they were well-equipped to excel in their roles from day one.
Management Trainee Program
The Buckle
Lafayette, LA
02.2017 - 08.2018
Chosen as 1 of 2 managers to participate in their yearlong management trainee program.
Knowledge of all managerial policies and procedures: POS system functions, recruiting, training, developing teammates, etc.
Responsible for upholding visual merchandising standards.
Recruited from Buckle to Charming Charlie by CC’s District Leader.
Developed customer engagement strategies, increasing shopper satisfaction and loyalty metrics.
Mentored junior staff on best practices, fostering a collaborative work environment and skill development.
Implemented visual merchandising standards, enhancing product presentation and maximizing floor space usage.
Improved management skills by participating in rigorous training programs and workshops.
Multi-Store Manager
American Eagle Outfitters, Inc
Lafayette, LA / Baton Rouge, LA
05.2015 - 09.2017
Oversaw daily operations across multiple store locations, ensuring consistent brand standards and customer experiences.
Implemented inventory management systems to optimize stock levels and reduce shrinkage.
Trained and mentored store managers, enhancing leadership skills and operational efficiency.
Analyzed sales data to identify trends, informing strategic decisions for promotional activities and merchandise placement.
Coordinated cross-functional teams to execute marketing initiatives, driving engagement and foot traffic in stores.
Developed employee performance metrics, fostering accountability and continuous improvement among staff members.
Enhanced visual merchandising strategies, aligning displays with seasonal campaigns to elevate customer experience.
Led recruitment efforts for management positions, building a strong talent pipeline aligned with company values and culture.
Increased overall store performance by implementing effective sales strategies and staff training programs.
Store Manager / Traveling Visual Manager
Body Central
Lafayette, LA
02.2013 - 12.2014
Led daily operations to enhance customer experience and drive sales growth.
Developed and implemented staff training programs to improve service quality and efficiency.
Trained and mentored junior staff on best practices in visual merchandising techniques and product placement.
Organized special events and in-store demonstrations that showcased new products, boosting brand awareness and sales performance.
Adapted quickly to changing trends within the retail industry, embracing new methods when necessary while maintaining consistent results in sales performance metrics.
Contributed to company growth through targeted visual merchandising efforts that aligned with overall business objectives.
Education
University of Southern Mississippi
Hattiesburg, MS
01-2007
Skills
Customer Focused
Training and Development
Excellent communication
Visual Merchandising
Network and Recruiting
Results Driven
Multi-Tasking
Decision Making
Motivates and Inspires
Adaptability
Self-Awareness
Sales Growth & KPI management
Visual Merchandising
Training & Onboarding
Inventory & Operations Management
Multi-Unit Support
Team Retention
Additional Relevant Work Experiece
Co-Manager | Forever 21
Assistant Store Manager/ Business Account Executive | Sprint Wireless