Sixto Alexander Martinez
Panama City
Summary
Detail-oriented professional with extensive customer service experience. Proven ability to enhance client satisfaction and foster collaboration within teams, ensuring efficient operations and positive interactions.
Results-driven leader with expertise in marketing and customer service. Known for strategic thinking and attention to detail, successfully managing projects that boost brand visibility and drive customer satisfaction. Ready to leverage experience for impactful organizational growth.
Overview
20
20
years of professional experience
Work History
Customer Service Experience Journey Lead
Alorica
Panama City Panama
12.2025 - Current
- Demonstrated respect, friendliness, and willingness to help wherever needed.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Developed and maintained courteous and effective working relationships.
- Supported training initiatives for new staff, fostering a collaborative team environment.
- Provided professional services and support in a dynamic work environment.
- Adaptable individual with exceptional interpersonal skills and talent for building relationships. Known for delivering outstanding service and enhancing client satisfaction. Focused on fostering positive interactions and creating collaborative environment.
- Utilized CRM software to track customer interactions and manage service requests effectively.
- Maintained up-to-date knowledge of product offerings and promotions to support customer decision-making.
Sales and Event Marketing Director
Melia Hotels International
New York, NY
01.2018 - 08.2025
- Developed comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
- Led cross-functional teams to execute promotional campaigns across digital and traditional channels.
- Analyzed market trends and competitor activities to inform strategic decision-making and optimize marketing initiatives.
- Managed annual marketing budget, ensuring efficient allocation of resources for maximum impact.
- Collaborated with sales teams to align marketing efforts with revenue goals, increasing conversion rates.
- Established partnerships with local businesses to enhance community presence and promote hotel offerings.
- Managed annual marketing budget, ensuring cost-effective allocation of resources for maximum impact.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Optimized digital marketing efforts for increased online presence and customer engagement.
- Coordinated public relations efforts to secure positive press coverage for company milestones and achievements.
Fashion Assistant
Fashion Angle Warrior NYC
Manhattan, NY
03.2006 - 02.2017
- Collaborated with designers to curate seasonal collections and assist in style direction.
- Coordinated with vendors to source materials and maintain inventory for upcoming projects.
- Assisted in organizing fashion shows, ensuring seamless execution of logistics and schedules.
- Conducted market research to identify trends and inform design decisions for new lines.
- Created detailed product descriptions and maintained accurate records in digital databases.
- Led initiatives to streamline workflow processes, improving efficiency in project timelines and resource allocation.
Education
Associate of Arts - Fashion Marketing
Fashion Institure of Technology
New York, NY01-2017
Master of Arts - Hotel Management
IAP College
New York, NY05-2007
High School Diploma -
Instituto Comercial Panama
Panama City , PA12-1996
Skills
- Friendly, positive attitude
- Teamwork and collaboration
- Customer service
- Problem-solving
- Time management
- Attention to detail
- Dependable and responsible
- Multitasking Abilities
- Excellent communication
- Critical thinking
- Organizational skills
- Active listening
- Organization and time management
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Portuguese
Full Professional
Timeline
Customer Service Experience Journey Lead
Alorica
12.2025 - Current
Sales and Event Marketing Director
Melia Hotels International
01.2018 - 08.2025
Fashion Assistant
Fashion Angle Warrior NYC
03.2006 - 02.2017
Associate of Arts - Fashion Marketing
Fashion Institure of Technology
Master of Arts - Hotel Management
IAP College
High School Diploma -
Instituto Comercial Panama