Sombabu Kurapati
Overview
12
12
years of professional experience
Work History
Salesforce Developer
Ally Financials
01.2021 - Current
- Data Modeling & CRM Analytics
- Developed data models to enhance the CRM analytics capabilities, leveraging Salesforce CRM Analytics and ensuring alignment with organizational objectives.
- Importing data from CRM, external databases, APIs, or CSVs.
- Led the creation of interactive, real-time dashboards and reports using Tableau and Power BI for advanced data visualization and insights.
- Cleaning and shaping data using tools like Dataflows, Recipes, or ETL pipelines
- Integrated Salesforce with Snowflake for real-time data synchronization.
- Built interactive charts, KPIs, and filters to monitor performance.
- Developed and implemented declarative automation solutions and Apex-based architecture.
- Designed modern Lightning applications using Lightning App Builder and Components.
- Led full-cycle Salesforce implementation projects, ensuring high-quality, scalable solutions.
- Complex Data Visualizations
- Built custom dashboards and data visualizations using Salesforce Analytics, increasing insights into customer behaviors and operational performance.
- Enhanced data clarity and accessibility by developing multi-dimensional views and interactive analytics solutions for cross-functional teams.
- Created complex visualizations like funnel charts, heatmaps, treemaps, and time series trends within Salesforce for real-time business insights.
- Applied row-level security (RLS) and SAQL (Salesforce Analytics Query Language) for advanced filtering and access control.
- Environment: Lightning Components, LWC, Apex, REST/SOAP API, Data Loader, Git, VS Code, SFDX.
Salesforce Developer
StateFarm
08.2018 - 12.2020
- CRM Analytics Development
- Designed, developed, and maintained custom analytics solutions using Salesforce CRM Analytics (Einstein Analytics/Tableau CRM), ensuring robust data modeling and data accuracy.
- Created and optimized Dataflows and Recipes for efficient ETL processing, data cleansing, and transformation.
- Created dynamic dashboards, datasets, and reports to monitor KPIs and support data-driven decision-making.
- Implemented Visualforce Pages, Standard and custom Controller classes and Trigger's based on requirements gathered. Implemented minor enhancements on standard objects like Campaigns, Leads, Accounts, Contacts, Opportunities, Dashboards and Reports.
- Good experience in creating automated CI/CD pipeline for salesforce metadata deployments using OrgFlow Salesforce DevOps tool.
- Used SOQL & SOSL with consideration to Governor Limits for data manipulation needs of the application using platform database objects
- Implemented the requirements on Salesforce.com platform and Force.com IDE Plug-in using Eclipse.
- Involved in building Lightning components apps to provide better and more interactive interfaces to end users, which help in sales enhancements
- Integration Methodologies, different API, Trigger framework, Recursive Triggers, VF Remoting, Asynchronous Framework & options.
- Improved data scalability and efficiency across Salesforce implementations, enabling consistent reporting accuracy across departments.
- Salesforce Lightning & Apex Development
- Developed and optimized complex Lightning components, utilizing Salesforce Lightning to enhance the UI experience for end users.
- Worked on Lightning Process builder flows, Connect API, Chatter and quick Action.
- Implementation of Lightning components using the Lightning Design System (LDS) in Aura Framework and Lightning Web Components (LWC)
- Implemented complex SOQL queries and Apex triggers to automate processes, improve data integrity, and enhance the Salesforce ecosystem.
- Data Integration & ETL
- Integrated Salesforce with various third-party applications and external data sources using MuleSoft and Informatica, streamlining cross-platform data flow.
- Employed SQL to ensure data accuracy and optimize database performance for reporting and analytics.
- Environment: Apex, Lightning Components, REST API, SOAP API, Git, VS Code, SFDX.
Salesforce Developer
AIG
08.2017 - 07.2018
- Collaborated with business teams using Agile Scrum methodology to gather daily requirements and implement them on the Force.com platform.
- Designed and implemented Trigger Framework Interfaces to modularize and manage complex business logic across multiple Apex classes from a single trigger.
- Designed and implemented a Trigger Framework Interface to invoke multiple Apex classes from a single trigger event.
- Customized page layouts, search layouts, and implemented workflow rules and automation logic.
- Developed Visualforce pages and custom/standard controller classes; enhanced standard Salesforce objects such as Campaigns, Leads, Accounts, Contacts, Opportunities, Dashboards, and Reports.
- Utilized SOQL and SOSL queries efficiently, ensuring compliance with Salesforce governor limits.
- Applied JavaScript and jQuery in Visualforce pages for dynamic, client-side interactivity.
- Created and deployed customized reports for various user profiles and configured dashboards to track productivity and performance of business centers and sales teams.
- Built and maintained Apex classes, triggers, and controller classes for functional requirements.
- Resolved security scanner issues in development and SIT environments by adhering to best coding practices.
- Evaluated Data entry, import processes and ensure proper Data quality standards exist for the Salesforce.com application.
- Integrated Salesforce with external systems by consuming WSDL-based web services.
- Environment: Salesforce.com, Apex, Visualforce (Pages, Components, Controllers), Data Loader, HTML, Workflow & Approvals, Reports & Dashboards, Custom Objects, Security Controls, SOQL/SOSL, Eclipse IDE, Windows.
Salesforce Developer
Fincare
01.2014 - 07.2015
- Cloud-based integration solutions for T-Mobile's internal apps were designed and developed with Dell Boomi, allowing for smooth data synchronization between order management, billing, and CRM systems.
- Spearheaded the design and implementation of Dell Boomi integration processes to synchronize data between Salesforce and an external ERP system, reducing manual data entry by 80% and significantly enhancing data accuracy.
- Provided production support and resolved issues in live Salesforce environments.
- Developed and deployed API connections to integrate SAP, Salesforce, and other business applications, ensuring seamless data flow and interoperability across platforms.
- Implemented error handling and logging mechanisms in Dell Boomi processes to ensure data integrity, improve system reliability, and enhance overall performance.
- Collaborated with cross-functional teams, including developers, QA testers, and business analysts, to ensure end-to-end data integrity and deliver high-quality integration solutions.
- Actively participated in Agile/Scrum methodologies, including daily stand-ups, sprint planning, and retrospectives, to drive iterative development and continuous improvement.
- Created Custom Objects and defined lookup and master-detail relationships on the objects. Also, created junction objects to establish connectivity among objects.
- Resolved Force.com security scanner issues by following best practices in Apex coding
- Customized page layouts, search layouts, and implemented workflow rules and automation logic.
- Environment: Dell Boomi AtomSphere, API Management, Community Cloud, REST API, SOAPAPI.
Education
Bachelors of Technology -
Jntuk
Master of Science -
Webster University
Skills
- Salesforce Technologies: LWC, Apex, Visual force, SOQL, SOSL, Lightning Web Components (LWC), Aura Components, Salesforce Flow, Process Builder, REST/SOAP APIs, Salesforce DX
- Methodologies: Waterfall, SAFE, Agile, DOJO, TDD, BDD
- Build/Version Control: SFDX, VS Code, Jenkins, Maven, ANT, GIT and SVN
- Languages: Lightning, APEX, Java, Java Script, SQL, HTML, XML
- Web Design Tools: JavaScript, JQuery, CSS, XML, HTML, Forcecom IDE, Data loader, JIRA, Version One, HP Service Manager and STS
- Integration Platforms: Dell Boomi AtomSphere, API Management, Web Services (REST/SOAP)
Timeline
Salesforce Developer
Ally Financials
01.2021 - Current
Salesforce Developer
StateFarm
08.2018 - 12.2020
Salesforce Developer
AIG
08.2017 - 07.2018
Salesforce Developer
Fincare
01.2014 - 07.2015
Bachelors of Technology -
Jntuk
Master of Science -
Webster University
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