Work Preference
Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Open To Work

Sophia L N Fass

Santa Barbara

Work Preference

Desired Job Title

Group Fitness InstructorJunior Account Executive, Marketing specialistArea ManagerManager

Salary Range

45000/yr - 200000/yr

Important To Me

Work from home optionFlexible work hoursCareer advancementWork-life balanceCompany CultureTeam Building / Company RetreatsStock Options / Equity / Profit Sharing4-day work weekPersonal development programs

Summary

Dynamic professional with a proven track record at Wildfox, driving a 20% sales increase through strategic operational oversight and effective team management. Skilled in project management and customer service, I excel in fostering strong client relationships and implementing innovative marketing strategies to enhance brand visibility and growth.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Bartender/Service Manager

Ask
Santa Barbara, CA
01.2016 - Current
  • Followed alcohol awareness procedures for preventing excessive guest intoxication.
  • Adhered to state laws regarding alcoholic beverage services and customer regulations.
  • Organized bar inventory and storage procedures to keep stock within optimal levels and meet expected customer demands.
  • Performed opening and closing duties, printing sales reports, setting up for incoming shift, preparing cash drawers, and taking inventory.
  • Kept bar presentable and well-stocked to meet customer needs.
  • Obtained cash bank and stocked service bar to prepare for operation.
  • Served high customer volumes during special events, nights, and weekends.
  • Handled simultaneous customer, team, and business needs while avoiding unnecessary delays or errors.
  • Trained new bartenders on drink preparation, product promotion, garnish preparation, and sanitation protocol.
  • Upsold menu items to customers, driving up per sale revenues and maximizing profits.
  • Prepared custom drink orders by accurately measuring and mixing house ingredients.
  • Kept bar stocked with liquors, juices and garnishes for drinks.
  • Assisted with inventorying beverage stock and bar supplies.
  • Cultivated strong relationships with repeat customers, engaging in friendly conversation and memorizing drink orders to promote loyalty.
  • Regularly cleaned and sanitized bar area, beer lockers, refrigeration and storage areas.
  • Applied knowledge to create innovative cocktails, enhance flavor profiles and expertly pair food and drinks.
  • Practiced safe work habits, wearing protective equipment and consistently following MSDS and OSHA standards.
  • Used extensive knowledge of beer, wine and spirits to make informed recommendations to customers.
  • Mixed unique and interesting cocktails for customers, including bar specials.
  • Upheld strict regulations for safe alcohol service and food safety.
  • Payroll and HR

Group Fitness Instructor and Frony Desk Manager

Country Clubs
Los Angeles, Palm Springs, Santa Barbara/Montecito, USA
01.2016 - Current
  • Instruct group classes, including: body pump, yoga, and aqua fit.
  • Responsible for training, mentoring, scheduling staff, payroll.
  • HR Certified.
  • Educated members on proper exercise techniques and safety protocols during sessions.
  • Coordinated class schedules to maximize member participation and facility usage.
  • Promoted health and wellness initiatives through workshops and community events.
  • Maintained clean and safe exercise environments in accordance with club standards.
  • Mentored new instructors on best practices and effective teaching strategies.
  • Taught high-energy, instructor-led exercise classes designed to improve cardiovascular health, muscular strength, and flexibility.

Junior Account Executive, Marketing specialist

Yelp
01.2025 - 12.2025
  • Collaborated with clients to enhance marketing strategies and execute digital campaigns.
  • Assisted in developing marketing materials for client presentations and promotions.
  • Supported account management by coordinating project timelines across teams.
  • Conducted market research to identify potential clients and industry trends.
  • Monitored competitor activities to shape account strategies and approaches.
  • Developed engaging content for digital campaigns, including emails, websites, and banners.
  • Maintained a database of customer contacts and managed budget tracking activities.
  • Provided technical software support and implementation guidance across various products.

Fitness Manager

LA Fitness
Los Angeles
08.2016 - 12.2019
  • Implemented effective social media strategies facilitate new business and promote patronage in existing customers.
  • Fostered positive working environment for all employees by encouraging staff members to voice opinions and concerns without fear of reprisal.
  • Set clear sales goals for each employee, tracking progress and milestones and offering support and assistance.
  • Demonstrated strong knowledge of all fitness equipment and explained to customers how to properly use each machine.
  • Responded promptly to customer issues and resolved problems through effective communication and decision making skills.
  • Supported enrollees in fitness program services by encouraging participation in Zumba, yoga and other beneficial workout classes.
  • Trained newly hired employees, offering insight into job duties and providing positive feedback on work.
  • Managed fitness centers, recreation facilities and aquatic programs with emphasis on safety.
  • Helped clients set and achieve health and wellness goals.
  • Provided individualized fitness assessments, program designs and nutrition counseling services.
  • Developed and maintained positive relationships with community members, businesses and vendors to build trust and rapport.
  • Conducted needs assessments or surveys to determine interest in or satisfaction with wellness and fitness programs, events or services.
  • Developed and implemented comprehensive fitness and wellness programs to promote healthy lifestyles.

Marketing Manager

Content hub
Los Angeles, CA
01.2015 - Current
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
  • Optimized email campaigns to increase open and click-through rates.
  • Wrote and distributed press releases to increase brand visibility.
  • Conducted market research to identify new opportunities and target markets.
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Devised content strategy to effectively engage target audiences.
  • Improved website visibility through development and implementation of SEO strategies.
  • Created and managed social media campaigns to increase brand engagement.
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Mentored local personnel on best practices and protocols to maximize productivity.
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
  • Coordinated with design and media teams to develop high-quality creative assets.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.

Area Manager

Wildfox
Los Angeles, USA
01.2016 - 03.2019
  • Oversaw operations for multiple stores, ensuring compliance with company policies.
  • Managed a team of 5 store managers and 35 sales associates; facilitated training, evaluations, and performance assessments.
  • Analyzed market trends to identify growth opportunities, implementing effective visual merchandising strategies.
  • Increased sales by 20% implementing goals.
  • Collaborated across departments to align operational strategies, participating in recruitment for key positions and promoting loss prevention measures.

Manager

Calypso St. Barth
Montecito, USA
02.2012 - 01.2018
  • Managed store operations, including opening/closing procedures, payroll, and HR responsibilities across multiple locations.
  • Oversaw inventory management and established strong client relationships while embracing brand identity and values.

Education

Bachelor of Arts - Photography

Santa Barbara City College
Santa Barbara, CA
01.2018

Skills

  • Microsoft Office Suite
  • Excel
  • Photoshop
  • Adobe Creative Suite
  • Customer service
  • Office management
  • Organizational abilities
  • Data entry
  • Administrative support
  • Marketing
  • Project management
  • Social media management
  • Public relations
  • Property Management
  • Certification training
  • Visual merchandising
  • Time management
  • Effective communication

Certification

• First Aid Certification
• Certified Fitness Instructor AFFA
• CPR Certification
• SHRM (HR) Certification
• Cybersecurity and AI Certification
• Property Management Certification
• SHRM CP Certification



Timeline

Junior Account Executive, Marketing specialist

Yelp
01.2025 - 12.2025

Fitness Manager

LA Fitness
08.2016 - 12.2019

Bartender/Service Manager

Ask
01.2016 - Current

Group Fitness Instructor and Frony Desk Manager

Country Clubs
01.2016 - Current

Area Manager

Wildfox
01.2016 - 03.2019

Marketing Manager

Content hub
01.2015 - Current

Manager

Calypso St. Barth
02.2012 - 01.2018

Bachelor of Arts - Photography

Santa Barbara City College
Sophia L N Fass