Summary
Overview
Work History
Education
Skills
Timeline
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Srinivasa Rao Annamreddy

Senior Manager - Digital SRE, Security
Suwanee,GA

Summary

SUMMARY and SKILLS Engineering Leader with academic and professional experience in the field of Digital Web Technology and Development. Have 20+ years of experience in the design and development of digital business applications. Specialized with a strong focus in Digital, omnichannel with proven ability in Cloud Platform, Cloud Operations & SRE engineering, web technologies, website performance & monitoring, strategic planning, and process optimization. Expertise that drives competitive value Strategic Planning and Execution E-Commerce Innovation and Growth Multichannel development and Optimization Reduce cost without breaking. DevSecops, VMT, SYNK Digital Platforms (Search, Web, Mobile, Omnichannel, Transaction & Marketing) Cloud Operations & SRE Engineering Cross-functional Team building and Leadership. Versatile Senior Manager specializing in SRE & Security and skilled at planning, implementing and overseeing key improvements to drive business growth and efficiency. History of cultivating an open culture with free exchange of information. Pursuing new professional challenges with a growth-oriented company. Forward-thinking Senior Manager adept at managing teams of 150 employees with 9 direct reports to accomplish challenging objectives. Imparts clear vision to guide cohesive, high-performing teams.

Overview

23
23
years of professional experience

Work History

Senior Manager

Macys
01.2016 - Current
  • Cloud Platform, Security & SRE Engineering
  • Over a decade of proven leadership in building and managing high-performance teams across public, private, and cloud domains
  • Reduced infrastructure costs by 30% through strategic workload migration to cloud, long-term contracts, and datacenter optimization
  • Implemented managed services to cut operational costs and budgets by 30%
  • Led security team to protect sites from fraudulent traffic using Akamai BMP/WAF solutions
  • Led DevSecops to detect and mitigate vulnerabilities using Synk tool
  • Collaborated with enterprise security to review and address ongoing vulnerabilities detected by internal and external scans
  • Ensured quarterly third-party penetration testing for sites to identify and prevent security weaknesses
  • Worked with business partners to deploy risk scoring tools to detect account hijacking and bot traffic
  • Led cloud platform and Devops/SRE engineering teams for datacenter and cloud operations
  • Demonstrated deep understanding of modern site reliability engineering and deployment processes
  • Managed global delivery engagement with multiple vendors and established efficient delivery model
  • Led a distributed cloud operations team to achieve more than 99.98% uptime using SLI, SLO, and error budgets
  • Owned the strategy to maintain production environment with high service availability while reducing MTTR and customer impact
  • Delivered successful holiday peak seasons for 10 consecutive years with 99.99% availability score
  • Balanced multiple competing priorities in a challenging environment
  • Built strong relationships and trust with stakeholders, partners, and key customers.
  • Evaluated hiring, firing, and promotions requests.
  • Managed large-scale projects and introduced new systems, tools, and processes to achieve challenging objectives.

Tech Manager

Macys
04.2013 - 03.2016
  • Digital Platforms & SRE
  • Primarily responsible to Manage Ecommerce Platform services support team
  • Led Site reliability & engineering team to provide Stability for the website
  • Successfully built and transformed a Digital Support & Engineering team from 4 team members to 100+ team members and distributed teams by Production 24
  • 7 support, Defects/Enhancements, Automation/Building Tools & Work streams/Domains
  • Measure, maintain and improve delivery processes to increase efficiency and customer experience
  • Improve on site experience, reduce customer friction, and reduce toil and improving business KPIs: Customer experience, Page performance, CSAT score, NPS score and more KPIs from technology
  • Deliver excellent partner and customer satisfaction and meet/exceed all operational and customer experience and satisfaction KPIs
  • Build tools and processes that proactively identify the need for intervention and reactively respond to situations requiring technical assistance
  • Lead engagement with the Development Engineering team, including bug reporting/resolution processes
  • Conduct incidents reviews to help accelerate closure of support incidents and to identify case handling issues; provide feedback to engineers and management, as needed
  • Ensure team readiness for supporting new products and services
  • Provide regular employee coaching and on-going guidance to help employees achieve career development aspirations
  • Participate in production incident SOC calls
  • Partner with escalations team to drive high priority escalated customer issues to resolution
  • Operational excellence to provide friction free experience to the customers
  • Responsible for hiring new talent and building a new team
  • Platform Services includes end to end micro services of Search, Catalog, Product, Bag, Checkout, Loyalty, Promotion, Post Transaction, Credit and more
  • Intraday near real-time Inventory updates for online, BOPS, Stores, Store Hours and events and SDD
  • Supported implementing new migration projects to NoSQL database (Cassandra) to reduce processing, SOLR indexing, modularizing platform services to domains and migration of Inventory updates
  • Support of new applications projects Scalable Catalog Publish, Natural Language Search, Personalization, AI Chatbots, Item Availability, Operational email improvements and enhancements
  • Platform services team also support maintenance middleware technologies like Tibco EMS, Messaging, Caching, Cassandra
  • Provided E2E Support for Multi datacenter for browse and transactional rollout for 2 new datacenters
  • Influence project teams to implement quick wins that improves stability & performance of the ecommerce ecosystem
  • Built a home-grown product for Application monitoring and Tools
  • Analyze data and surface insights from escalations to advocate on behalf of customers, drive decision making to improve products and processes, and drive long term customer and partner loyalty
  • DR recovery exercise
  • Supported Digital transformations - new technology stack for Multi-site, Inventory updates, Stability & performance improvements, Experience & Platform Services, and Stability

Technical Architect

10.2008 - 03.2013
  • Messaging & Batch Jobs Development
  • Development and Support for Operational Email System which delivers around 100m+ transactional emails per year
  • Involved in development on email systems and integrated OES with new sources like Loyalty, Website, 10+ new mail types, SMS, Push Notifications, Mobile friendly and OES2.0 framework changes
  • Worked on third party integration to OES with Strongmail, epsilon, Responsys and Syniverse vendors
  • Offshore and onsite co-ordination and develop & mentor offshore team
  • Worked on stability improvements on coherence cache tuning and optimizing critical batch jobs
  • Develop SME knowledge on Platform services and integrated work management agile tools like mingle and JIRA
  • Worked on stability improvements on coherence cache tuning by reducing memory footprints by 60% by loading available catalog data and optimizing critical batch jobs
  • Worked on email systems, building tools for customer services and registry project development
  • Knowledge transition: Get knowledge transition and application support documents from development teams for the applications that are planned for the release to production
  • Module expertise for Operational email system, Availability batch Jobs
  • Project Title
  • Franchise Project

Technical Lead

GAP
, USA
04.2006 - 10.2008
  • Programming Languages/Technologies
  • Java, JSF, Spring, SQL, J2EE, XML, RAD, JSR 168 Portlets, Portal Server, Web services, Oracle
  • PROJECT DESCRIPTION:
  • GAP develops this product for customers (franchisees) for stock order and planning per season
  • Franchise project has 3 phases of development
  • Phases involve Assortment Planning, Order Procurement and Order Management
  • Gap, Inc
  • Enters the international franchise business in January 2007
  • The franchise model extends current brands to smaller fragmented apparel markets unable to support owned-retail business
  • The new franchise operation will be integrated with the existing ISP wholesale business to jointly service third-party customers
  • The newly integrated business adds complexity and scale
  • Account management and service offering must rise to a level different from that previously provided solely by ISP points of sale
  • Likewise, organizational structure and the related roles required to support full-size Gap and banana republic stores in franchise markets must adjust accordingly
  • It is essential, therefore, that Gap, Inc
  • Establish an infrastructure to support the opening and future growth of the franchise business
  • ROLES AND RESPONSIBILITIES IN THE PROJECT:
  • Involved in complete technical analysis and design of the use cases, classes and sequence diagrams
  • Successfully implemented using JSF, Portlets, EJB and Web Services
  • Involved in writing complex SQL queries
  • Project
  • Evaluated and adopted new technologies to address changing industry needs.
  • Investigated system issues and implemented resolutions to reduce downtime.

Technical Lead

AIG – ISG
Jersey, USA
04.2000 - 04.2006
  • Programming Languages/Technologies
  • Java, EJB, J2EE, XML, WebSphere Application Server, JSF Framework, SQL, JSF, IBM DB2
  • PROJECT DESCRIPTION:
  • The Adjustment Module is a complete, automated solution to address the manual data aggregation, data entry, booking and billing functions of the Fusion Unit's retro, audit and reinsurance adjustment process
  • The Adjustment Module addresses retro and reinsurance adjustment processing, as well as audit billing for Guaranteed Cost contracts
  • Applying the actual exposure/losses on post bind does adjustments and post audit transaction, to develop an Adjusted Program Cost Final Adjustment date is reached
  • Adjustment module has 3 phases of development
  • Phase 1 retrieves the data from different database servers on daily basis, performs numerous numbers of calculations and places the data in DMS database
  • A phase 2 development is a front end development which retrieves the data from DMS database and shows to the business users for view and modifications
  • A phase 3 development includes reports development and uses MQ series/JMS to initiate nightly jobs or to contact directly to the different databases for specific business conditions
  • ROLES AND RESPONSIBILITIES IN THE PROJECT:
  • Involved in complete technical analysis and design of the use cases, classes and sequence diagrams
  • Coordinating the communication and deliveries between onsite team and offshore development team
  • Successfully implemented using JSF, XML and EJB
  • Involved in writing SQL queries, stored procedures
  • WINS Digital Development and Support
  • Evaluated and adopted new technologies to address changing industry needs.
  • Investigated system issues and implemented resolutions to reduce downtime.

Education

Bachelor of Computer Science -

PES INSTITUTE OF TECHNOLOGY

Skills

CDN & Security: CDN, Akamai Security (KONA, WAF, BMP), Fraud Detectionundefined

Timeline

Senior Manager

Macys
01.2016 - Current

Tech Manager

Macys
04.2013 - 03.2016

Technical Architect

10.2008 - 03.2013

Technical Lead

GAP
04.2006 - 10.2008

Technical Lead

AIG – ISG
04.2000 - 04.2006

Bachelor of Computer Science -

PES INSTITUTE OF TECHNOLOGY

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Srinivasa Rao AnnamreddySenior Manager - Digital SRE, Security