STEPHANIE COOPRIDER
Coeur d'Alene,ID
Summary
Senior living sales and marketing specialist with director-level expertise in enhancing occupancy through targeted community engagement and outreach strategies.
Overview
6
6
years of professional experience
Work History
Community Outreach & Marketing Coordinator
CENTRAL COLUMBIA SENIOR LIVING
Quincy, WA
04.2026 - 08.2026
- Developed marketing materials, social media content, email campaigns, digital promotions, and event communications to drive lead generation and boost brand awareness.
- Stimulated prospect interest via referral outreach, networking, educational programs, open houses, community events, tours, and follow-up.
- Cultivated relationships with prospective residents, families, healthcare resources, businesses, and community organizations, enhancing awareness and occupancy efforts.
- Built regional partnerships across Quincy, Moses Lake, Ephrata, and surrounding communities while representing the organization at senior-focused and community events.
Community Relations Director
THE WATERMARK AT BELLEVUE
Bellevue, WA
05.2024 - 08.2025
- Facilitated relationship-based senior living sales and community outreach for prospective residents and families from initial inquiry through tours and follow-up, enhancing decision-making processes.
- Collaborated with leadership and cross-functional teams to develop and implement sales strategies, engaging prospects through targeted marketing initiatives, events, and achieved occupancy goals.
- Built professional and community referral connections to increase awareness, prospective resident interest, and new sales opportunities.
- Led personalized community tours and presentations, explaining lifestyle, services, amenities, and value based on resident and family needs.
Community Events & Life Enhancement Director
MIRABELLA SEATTLE & MURANO SENIOR LIVING
Seattle, WA
01.2021 - 05.2024
- Facilitated resident engagement events and programs, fostering strong relationships with residents, families, vendors, and local organizations to enhance community partnerships.
- Coordinated high-profile events and guest experiences through effective communication, meticulous planning, and collaboration across departments.
- Led operational strategies for senior living community to enhance resident satisfaction.
- Managed staff recruitment and training programs to ensure high service standards.
- Developed and implemented policies to improve operational efficiency and compliance.
Community Life Director | Memory Care
KOELSCH SENIOR LIVING - JEFFERSON HOUSE
Kirkland, WA
06.2020 - 01.2021
- Hired as one of four directors to launch dedicated memory care community during COVID-19, established operations, built census, and supported occupancy growth.
- Led resident engagement, programming, events, and family relationships, partnering with leadership to enhance resident experience, boost community reputation, and drive census development..
- Led operational strategy for senior living services and community engagement initiatives.
- Developed staff training programs to enhance care quality and compliance standards.
- Oversaw budget management and resource allocation for facility operations.
Education
Bachelor of Arts -
University of Washington
Seattle, WA.06-1992
Skills
- Community relations
- Sales and marketing
- Business development
- Prospect engagement
- Referral management
- Occupancy outreach
- Healthcare partnerships
- Networking strategies
- Event marketing
- Tour coordination
- Presentation skills
- Search visibility
- Microsoft Office Suite
Personal Information
Title: COMMUNITY RELATIONS DIRECTOR | SENIOR LIVING SALES & MARKETING
ENTREPRENEURIAL LEADERSHIP
- DANCE PREMIER | Founder, Owner & Director
- Founded and operated a customer-focused dance business, overseeing sales, marketing, enrollment, customer retention, staff leadership, programming, events, and daily operations.
- Built long-term family relationships and brand awareness through community outreach, promotions, performances, events, and relationship-based marketing.
- Managed the customer journey from inquiry through enrollment and retention, strengthening business development, customer service, brand building, and community engagement.
Timeline
Community Outreach & Marketing Coordinator
CENTRAL COLUMBIA SENIOR LIVING
04.2026 - 08.2026
Community Relations Director
THE WATERMARK AT BELLEVUE
05.2024 - 08.2025
Community Events & Life Enhancement Director
MIRABELLA SEATTLE & MURANO SENIOR LIVING
01.2021 - 05.2024
Community Life Director | Memory Care
KOELSCH SENIOR LIVING - JEFFERSON HOUSE
06.2020 - 01.2021
Bachelor of Arts -
University of Washington