Stephanie McKinley

14MM client portfolio working with up to 15 clients

— Managed and delivered strategic solutions to achieve client sales goals through merchandising, assortment,
pricing/promotions, and shelf positioning for Associated Wholesale Grocers (AWG) customers.
○ Natural/Specialty Foods Business Manager leader across Fresh, Deli and shelf stable grocery/specialty food items.

— Maximize market share for top national grocery brands through Associated Wholesale Grocers (AWG/HGS).
○ Lead numerous focused distribution drives each year, results averaging around 10% in TDP gains.

— Evaluate competitive landscape to develop customized promotion plans for top retail customers.
○ Create, monitor, and evaluate monthly ad plans for top AWG store groups to ensure strong sales results during
key promotion periods.

— Drive strategic direction, forecast accuracy, and annual sales plan development (trade rate strategy) to ensure client success and profitable growth.
○ Partner with client/vendor to manage promotion and trade funds in to achieve annual budget goals

— Ensure innovation speed to shelf and strong retail execution through consistently detailed communication to retail team.

— Strategically analyze AWG sales data to provide post promotional analysis and growth recommendations for clients.

— Collaborate with AWG Corporate and independent retailers to ensure ad activity, promotion execution, and innovation speed to shelf.

• Planned, organized, coordinated, communicated and provided direction to accomplish the mission and goals of both the Chamber and The Platte County Economic Development Council
• Successfully planned, communicated and organized numerous fundraisers and community events which included: Fall Festival, Holiday Lighting, Luncheons and various after-hours events
• Established and maintained relationships of current Chamber members, community leaders and organizations
• Collaborated and partnered with the City of Platte City and the mayor for events and economic development activities
• Planned monthly luncheons and rotary luncheons by securing guest speakers and logistics of the events
• Responsible for setting and maintaining budget, various other duties included: QuickBooks, billing/invoicing members or customers, social media updates, weekly communications, office management, management of part-time employee, train and manage intern, and maintaining various communication programs and tools

• Leadership role – assistanted director in planning and organizing community and Chamber events
• Assisted in planning and organizing numerous fundraisers and community events
• Established and maintained relationships of current members and community organizations
• Assisted with planning monthly luncheons and rotary luncheons by securing guest speakers and logistics of the events
• Various other duties include: social media updates, sending communications, welcome bag program, creating marketing materials, maintaining Chamber programs such as membership works

• Leadership role – developed and directed assortment strategies, pricing plans, retail store activity budget
• Successfully ensured timely creative and retail execution on all programs
• Improved program execution through strong collaboration with cross-functional partners
• Presented over tele-conference to field team directional guidance of seasonal and everyday product and program store placement
• Communicated product/program issues at retail to team partners, partnered with field to resolve issue at store level

• Managed program execution, processes, and operational support for top retailers in Walgreens and CVS stores
• Managed part-time Territory Supervisors and work/travel budgets
• Ensured flawless retail program execution in over 10,000 rooftops due to strong collaboration with cross-functional partners
• Positively influenced program planning by analyzing and sharing performance results, customer insights, and retail trends
• Delivered selling tools for retailer presentations, conveying product and program-level details to secure retail placement
• Resolved field sales execution issues in a timely manner
• Presented the launch of seasonal programs to CVS and Walgreen’s to corporate headquarters

• Co-managed and collaborated with field partner to place seasonal and everyday product and programs within multiple chains and independent Gold Crown stores
• Partnered with field partner to sell and place all product and programs within territory
• Ordered all seasonal, everyday product and fixtures for entire territory
• Developed resolutions to program issues and communicated with chain management and buyers at store level
• Maintained strong relationships with key personnel at chain headquarters for each

• 5.55MM territory of eighty accounts, main responsibility of selling space and placement of seasonal product orders
• Partnered with field representative to strategically sell everyday products and programs
• Responsibilities included selling seasonal programs over the phone, placing orders, and meeting ordering deadlines to ensure product shipping dates
• Resolved product shipping issues and worked closely with distribution to ensure timely product arrival