STEPHANIE ROBSON
North Branch,USA
Summary
Dynamic Business Development Manager focused on fostering robust client relationships and achieving strategic growth in healthcare. Successfully coordinated patient referrals and collaborated with healthcare teams, resulting in improved care continuity and heightened client satisfaction through personalized service and effective communication.
Overview
20
20
years of professional experience
Work History
Hospital Liaison
The Orchards Michigan
Lapeer, Michigan
05.2025 - Current
- Coordinated patient referrals between healthcare providers and community resources, enhancing care continuity.
- Communicated with medical staff to ensure seamless transitions for patients.
- Facilitated meetings with healthcare providers to identify and establish collaboration opportunities for improved patient outcomes.
- Identified barriers to discharge planning and collaborated with multidisciplinary teams to implement effective solutions.
- Provided support to patients and families during transitions from hospital to home or other facilities.
- Collaborated with hospital staff to implement a team-based approach for patient and family support.
- Educated families on available services and care options at the facility.
- Served as liaison between internal departments, delivering information on policies and assisting in problem resolution.
BUSINESS DEVELOPMENT MANAGER
The Care Team Home Health and Hospice
Flint, MICHIGAN
04.2022 - 12.2024
- Executed cold calling initiatives, generating new leads for hospice services and expanding outreach.
- Conducted site visits and sales meetings to engage potential clients effectively.
- Participated in networking events, expanding client base and fostering valuable professional connections.
- Nurtured client relationships, enhancing service quality for improved satisfaction and retention.
- Collaborated with healthcare teams to create personalized care plans for patients.
- Educated families on hospice services and available end-of-life resources.
- Facilitated communication among patients, families, and healthcare providers to improve understanding.
- Advocated for patient rights and dignity throughout hospice care delivery.
BUSINESS DEVELOPMENT MANAGER
Mid-Michigan Home Health and Hospice
Flint, MI
02.2020 - 04.2021
- Managed client relationships, providing exceptional customer service to ensure satisfaction and retention
- Fostered long-term business relationships with clients through meetings and follow-ups
- Conducted site visits and sales meetings with clients
- Attended networking events to cultivate relationships with potential clients
- Conducted cold calling to generate leads and expand client base
- Sourced new leads through online channels such as LinkedIn and other social media platforms
- Reached out to clients and vendors to explore new business opportunities and partnerships
- Discovered new markets and located future opportunities for business growth
MARKETING REPRESENTATIVE
Absolute Home Health, Inc.
Grand Blanc, MI
03.2015 - 01.2020
- Developed effective marketing strategies to promote home health services.
- Coordinated community outreach events that enhanced brand awareness and engaged local populations.
- Maintained relationships with accounts in Genesee County, fostering trust and collaboration that supported client retention.
- Collaborated with healthcare providers to establish referral partnerships.
- Built strong relationships with customers through targeted email outreach and personal interactions, improving customer loyalty.
- Assisted in organizing fundraising initiatives for community health programs.
- Provided compassionate care for families during challenging times.
- Facilitated activities for seniors to promote social interaction. throughout the area to strengthen community ties.
MARKETING REPRESENTATIVE
Wellness Home Care of Michigan
Lapeer, MI
03.2006 - 08.2013
- Marketing representative for Wellness Home Care in Lapeer, Genesee, Tuscola, St.Clair, Huron, Oakland, Sanilac, and Macomb Counties
- Created targeted marketing strategies that increased home care referrals
- Developed referrals for home care services by building and maintaining relationships with doctors and office staff, hospitals, skilled nursing facilities, adult foster care homes, rehabilitation centers, and outpatient clinics.
- Conducted seminars and lunches to educate healthcare providers on home health care services, fostering collaboration and referrals
- Educated senior citizens as well as the community regarding options with Medicare and home care services
- Maintained ongoing communication with new and established clients to enhance client satisfaction and retention
- Supervised marketing team before 2011 ownership transition
Education
MOTT COMMUNITY COLLEGE -
MOTT COMMUNITY COLLEGE
Lapeer, MI01-1998
HIGH SCHOOL DIPLOMA -
North Branch High School
North Branch, MI05-1996
Skills
- Patient advocacy
- Referral coordination
- Healthcare resource management
- Healthcare systems
- Transition planning
- EMR proficiency
- Account management
- Client consultations
- Relationship management
- Business development and planning
- New business development
- Sales strategies
- Networking strategies
- Marketing expertise
- Customer relationship management
- Team collaboration
- Organization skills
- Goal management
- Problem-solving abilities
- Verbal communication
- Written communication
- HIPAA compliance awareness
- Problem-solving abilities
Work Permit
Authorized to work in the US for any employer
Accomplishments
- Caring Heart Award - Genesee County 2024
- Most Improved Referrals 2024
Timeline
Hospital Liaison
The Orchards Michigan
05.2025 - Current
BUSINESS DEVELOPMENT MANAGER
The Care Team Home Health and Hospice
04.2022 - 12.2024
BUSINESS DEVELOPMENT MANAGER
Mid-Michigan Home Health and Hospice
02.2020 - 04.2021
MARKETING REPRESENTATIVE
Absolute Home Health, Inc.
03.2015 - 01.2020
MARKETING REPRESENTATIVE
Wellness Home Care of Michigan
03.2006 - 08.2013
MOTT COMMUNITY COLLEGE -
MOTT COMMUNITY COLLEGE
HIGH SCHOOL DIPLOMA -
North Branch High School