Steven McDermott
Concord
Summary
Accomplished Director of Sales specializing in sales strategy and performance management. Expert in optimizing team performance and enhancing customer satisfaction through targeted training and effective communication.
Overview
31
31
years of professional experience
Work History
Director of Sales
TN Marketing
Bartlett
10.2022 - 09.2024
- Developed targeted sales strategies that enhanced market penetration and elevated brand awareness.
- Managed a sales team to consistently meet or exceed performance goals.
- Conducted regular sales meetings to assess performance and adjust strategies for optimal results.
- Trained and mentored junior sales personnel on best practices and techniques.
- Resolved customer complaints promptly by offering satisfactory solutions or refunds.
- Created comprehensive reports analyzing sales performance metrics and trends to inform decision-making.
- Established annual sales quotas through effective forecasting for regions and territories.
- Provided ongoing training sessions on sales techniques, product knowledge, and customer service standards.
Director of Sales
Eastman Hill Enterprises
Sanbornton
04.1993 - 09.2022
- Developed sales strategies that increased market penetration and improved brand awareness.
- Managed a team of sales personnel to ensure performance goals were met or exceeded.
- Trained and mentored junior sales staff, enhancing their skills in best practices and techniques.
- Conducted regular sales meetings to discuss performance and strategies.
- Analyzed market trends to identify new opportunities for growth.
- Created detailed reports analyzing sales performance metrics and trends to inform strategic decisions.
- Implemented effective pricing strategies that increased profits while maintaining customer loyalty.
- Developed and promoted weekly, monthly and quarterly sales objectives.
- Hired and motivated high-performing sales team.
- Negotiated contracts with vendors, suppliers, distributors and other businesses.
- Collaborated with cross-functional teams to streamline processes and improve efficiency.
- Collaborated with other departments such as marketing, operations and finance in order to ensure successful outcomes from sales initiatives.
- Provided regular training sessions for staff on sales techniques, product knowledge and customer service standards.
- Fostered a culture of continuous improvement by encouraging feedback and innovation within the sales team.
- Oversaw the recruitment, selection, and onboarding of new sales staff.
Education
Bachelor of Science - Business Management
New Hampshire College
Manchester, NH05-1992
Skills
- Sales strategy
- Sales strategy and market analysis
- Customer relationship management
- Market analysis
- Market research
- Contract negotiation
- Performance metrics
- Performance management
- Team leadership
Timeline
Director of Sales
TN Marketing
10.2022 - 09.2024
Director of Sales
Eastman Hill Enterprises
04.1993 - 09.2022
Bachelor of Science - Business Management
New Hampshire College