Drew Parker
Rochester
Summary
Strategic, dependable, and creative Account Lead with 20+ years of experience leading internal communications, cross-functional planning, and live event execution for top pharmaceutical clients. Proven ability to align stakeholders, manage complex projects, and deliver engaging communications that drive commercial strategy forward. Entrepreneurial and proactive, with a proven ability to take initiative and drive cross-functional progress in dynamic environments.
Overview
25
25
years of professional experience
1
1
Certification
Work History
Director, Client Solutions
Red Nucleus (Formerly Element H; Founding Member)
07.2014 - Current
- CLIENTS: Takeda Oncology, Menarini-Stemline, Blueprint Medicines, Akebia Therapeutics, Novocure
- Serve as strategic lead for internal communications and cross-functional initiatives across commercial, sales, and marketing teams for top pharmaceutical clients including Takeda Oncology and Stemline.
- Led 250+ internal campaigns and 25+ product launches, delivering communication strategies, sales training, and engagement programs across internal and live event channels.
- Partner directly with VP-level and C-suite stakeholders to support the delivery and execution of internal communications aligned to commercial goals and initiatives.
- Organize and lead internal commercial events—including NSMs, sales leadership meetings, strategy offsites, and virtual town halls—with ownership of meeting logistics, venue coordination, and virtual collaboration setup.
- Manage cross-functional teams of 25+ creatives, producers, and instructional designers to deliver seamless communication campaigns, training programs, and high-impact events.
- Track commercial project timelines, budgets, and deliverables across 50+ active tactics, maintaining alignment between commercial objectives and tactical execution.
- Serve as the liaison between creative, operations, and leadership teams to keep stakeholders informed and initiatives moving forward.
Director, Client Solutions
MXM Health, a Meredith Company
11.2013 - 06.2014
- CLIENTS: Takeda Oncology, Merck, GlaxoSmithKline, Shire
- Served as new business development account executive, targeting medium-to-large pharmaceutical companies
- Pitched new business opportunities and capabilities to existing and potential customers
- Responsible for new business development, growth of existing portfolio, increased financial investments on assigned NE territories, and identify areas of growth for the company
Account Director
The Frameworks
03.2013 - 11.2013
- CLIENTS: Toshiba America, Inc, Toshiba Global Commerce Solutions
- Develop creative solutions that aligns with Toshiba's brand strategy
- Responsible for managing the day-to-day marketing and branding initiatives for Toshiba
- Grow existing portfolio, identify areas of growth, and responsible for new business development
Sr. Project Manager
BIG Communications, A Meredith Company
07.2007 - 03.2013
- CLIENTS: Takeda Oncology, Merck, GlaxoSmithKline
- Served as the day-to-day project leader for the Big production team and the customer
- Developed project plans, prepared agendas, tracked actions, and devised contingency plans
- Oversee content development, creative production, quality assurance, and team member development processes
- Managed customized sales training programs and live events for sales representatives, including POA meetings
Senior Media Planner
PHD Detroit
05.2005 - 07.2007
- CLIENTS: Jeep Dealer Advertising Association - South Texas, Atlanta, and Wisconsin zones
- Planned and presented upfront media mix recommendation that supports all DCX launches and sales drives
- Maintained daily contact with creative and media groups to ensure implemented plans were achieved to goal
- Updated monthly budget summary reports and media flowcharts to summarize cash flow activity for all markets
Media Associate
Starcom Worldwide
11.2002 - 05.2005
- CLIENTS: Kellogg's, Heinz, Del Monte, Museum of Science and Industry, Walgreen's
- Negotiated and executed network television, cable and syndicated media schedules for Kellogg's
- Managed the implementation, monitoring, and stewardships of approved media plans
Assistant Buyer
MindShare Worldwide
08.2000 - 11.2002
- CLIENTS: Northwestern Mutual, Carfax.com, ONDCP, and Sears
- Assisted in negotiating and executing media buys on National Cable and Network Radio for all clients
Education
Bachelor of Arts - Advertising
Michigan State University
East Lansing, MI05.2000
Skills
- Executive & Leadership Team Client Service
- Internal Communications Strategy
- Cross-Functional Collaboration & Alignment
- Commercial & Sales Team Support
- Strategic Project Management
- Stakeholder Engagement & Messaging
- Live Event & Meeting Planning
- Budget & Vendor Management
- Clear & Effective Communication
- Technology & Virtual Collaboration Tools: Microsoft Office Suite (Excel, PowerPoint, Word), Zoom, Microsoft Teams, Egnyte, Dropbox, Veeva Vault, Salesforce, Viva Engage
Certification
- Completed managing client expectations, presentation skills, and trusted advisor course, Mandel
Timeline
Director, Client Solutions
Red Nucleus (Formerly Element H; Founding Member)
07.2014 - Current
Director, Client Solutions
MXM Health, a Meredith Company
11.2013 - 06.2014
Account Director
The Frameworks
03.2013 - 11.2013
Sr. Project Manager
BIG Communications, A Meredith Company
07.2007 - 03.2013
Senior Media Planner
PHD Detroit
05.2005 - 07.2007
Media Associate
Starcom Worldwide
11.2002 - 05.2005
Assistant Buyer
MindShare Worldwide
08.2000 - 11.2002
Bachelor of Arts - Advertising
Michigan State University
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