Tashfia T. Chowdhury
San Francisco,US
Summary
Innovative and highly analytical biomedical engineer with eight years of technical, clinical and management experience in the Cardiology space. Proven success in developing and executing educational programs for physicians and fellows, driving engagement and outcomes in collaboration with healthcare professionals and stakeholders. Strong communicator and strategic thinker, passionate about leveraging innovative technologies and developing training to improve patient outcomes. Demonstrated ability to lead initiatives and foster relationships with key opinion leaders, program directors, and healthcare teams.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Professional Education Specialist (Fellowship)
Biosense Webster Inc. - Johnson & Johnson
2022.08 - Current
- Developed and implemented fellowship program engagement strategies across the Central and Pacific Coast areas, collaborating with key stakeholders including Area VPs, Business Directors, and Commercial teams to assess program effectiveness.
- Led and developed 20+ national educational programs for fellows, focusing on skill development and technology adoption. Supported international symposiums, representing Biosense Webster at major industry symposia and conferences such as AF Symposium, ACC, HRS, and more.
- Built and strengthened relationships with fellowship directors across the nation, assisting with the creation and support of EP fellowship programs across the western US.
- Managed communication with fellows, tracking their progress through educational programs, and collaborating with Therapy Awareness and Commercial Teams to support their successful transition to practice.
- Managing promotion and delivery for educational content through various platforms, including virtual/in-person programs, webinars and podcasts, leveraging the Johnson & Johnson Learning Institute.
- Developed learning curricula for fellows (cardiology & EP) and allied health professionals (AHP), collaborating with commercial and clinical teams to ensure effective adoption.
- Extensive experience in compliance of educational content with copy review, medical affairs and regulatory guidelines.
Regional Technology Specialist
Biosense Webster Inc. - Johnson & Johnson
2021.06 - 2022.08
- Founder’s Club track record since 2021, recognition for exceeding regional sales goals by 103% year-end in the San Francisco Region.
- Facilitated in-person product demonstrations and educational events for EP and Cardiology fellows, working closely with Bay Area Physician Key Opinion Leaders to deliver quality educational sessions that addressed fellows’ learning gaps.
- Successfully partnered with physician directors and launched two new Electrophysiology (EP) labs, driving significant volume in case growth, generating $195K in total sales over 6 months.
- Designed and led comprehensive educational programs, including the first national rollout of the Complex Atrial Tachycardia Master Course, VT Master Course, ULS training, and hands-on wet lab sessions for the West US commercial team, significantly enhancing clinical expertise and product utilization.
- Collaborated with senior leadership to spearhead the Field Trainer Program in Northern California, training a record number of new hires in 2021.
- Served as 2022 Diversity, Equity & Inclusion (DE&I) Champion for the Pacific Coast RTS team, actively participating in the interview and hiring process to foster diversity.
- Served as Regional Allied Health Professional (AHP) Resource Lead, ensuring seamless coordination and execution of AHP events while partnering with product champions to support educational and strategic business initiatives.
West Area Fellows' Education Lead
Biosense Webster Inc. - Johnson & Johnson
2020.02 - 2022.01
- Led the Fellows' educational initiatives at Stanford, CPMC and UCSF, providing key support to the Professional Education team for technology best practices and presented our findings to the nation.
- Fostered relationships with Bay Area Fellowship program directors to synchronize the Fellows’ academic calendar with technology focused topics to enhance physician comfort and adoption of new technology.
- Successfully drove the adoption of data tracking tools across all regional accounts, encouraging Fellows to utilize metrics for tracking their progress and integrating these resources as they transition into practice post-Fellowship.
- Supported the recruitment of Fellows for BWI Professional Education summits and webinars, utilizing feedback to make strategic decision to positively impact overall business.
Sr.Clinical Key Account Specialist & Field Trainer
Biosense Webster Inc. - Johnson & Johnson
2020.01 - 2021.06
- Served as Lead Clinical Account Specialist for the San Francisco Key Account territory delivering expert clinical support, technical assistance, and training to Physicians, EP Fellows, and EP Lab Staff.
- Achieved remarkable sales success, securing 12% of the competitive market share in 2020 and 28% in 2021, resulting in an 90% growth in overall account revenue. Recognized with the ‘Quota Achiever’ award, eight service agreements, and ‘Key Account Pod of the Year’ for both years.
- Recognized by Attendings and EP Fellows for high-quality consultative support. Implemented strategic workflow improvements in collaboration with Market Development and Professional Education, enhancing procedural efficiency and reducing case costs by $6,050/case, while driving a 100% increase in complex procedures, generating $1M in revenue growth.
- Served as a Field Trainer and Subject Matter Expert, successfully onboarding and training multiple new hires.
- Utilized consultative selling techniques to promote best practices and safety protocols, driving effective patient care and product utilization.
- Built a network with Electrophysiologists across the Bay Area to deliver the safest and most advanced care using Biosense Webster products.
- Fostered collaboration by maintaining open communication with the local team, including Territory Managers, other Clinical Application Specialists, and support teams, as well as external partners.
- Led mentorship initiatives for new members of the BWI commercial team, enhancing team development and performance.
- Achieved consistent sales targets, with 106% of quota in 2020, 27% increase in 2019, 21% increase in 2018, and 110% of quota in 2017, along with Quota Busters Award in 2017 and 2020.
Education
Bachelor of Science - Biomedical Engineering
Georgia Institute of Technology
Atlanta, GA12.2016
Skills
- Expert Relationship Management and Leadership: Proficient in cultivating relationships and leading teams effectively.
- Robust Network with Cardiac Fellowship KOLs: Well-established connections with key opinion leaders in cardiology.
- Advanced Analytical and Strategic Expertise: Highly skilled in data analysis and strategic development.
- Comprehensive Clinical Knowledge: Extensive experience in cardiac EP space and clinical practice.
- Exceptional Program Management: Proven success in designing, implementing, and executing programs.
- Exceptional Communication and Collaboration: Strong ability to communicate clearly and foster effective teamwork.
- Proven Track Record in Clinical and Sales Performance: Demonstrated success in both clinical and sales roles.
- Advanced Proficiency in MCS and Specialized Tools: Advanced skills in Microsoft Office Suite, Qlik, Absorb, and CE accreditation platforms (ASRT, CBRN, CEPs).
Certification
AWARDS/LEADERSHIP ROLES
- Women's Leadership & Inclusion, WLI, Guest Speaker (June 2024)
- Women in EP Panelist, West US, HRS (May 2024)
- Association of Black Cardiologists (ABC) Panelist (October 2023)
- BWI Founders Club (2020-2022)
- J&J Credo Award (Dec 2020, March 2021)
- Spotlight Award, Biosense Webster, Inc. (Feb 2021)
Timeline
Professional Education Specialist (Fellowship)
Biosense Webster Inc. - Johnson & Johnson
2022.08 - Current
Regional Technology Specialist
Biosense Webster Inc. - Johnson & Johnson
2021.06 - 2022.08
West Area Fellows' Education Lead
Biosense Webster Inc. - Johnson & Johnson
2020.02 - 2022.01
Sr.Clinical Key Account Specialist & Field Trainer
Biosense Webster Inc. - Johnson & Johnson
2020.01 - 2021.06
Bachelor of Science - Biomedical Engineering
Georgia Institute of Technology
AWARDS/LEADERSHIP ROLES
- Women's Leadership & Inclusion, WLI, Guest Speaker (June 2024)
- Women in EP Panelist, West US, HRS (May 2024)
- Association of Black Cardiologists (ABC) Panelist (October 2023)
- BWI Founders Club (2020-2022)
- J&J Credo Award (Dec 2020, March 2021)
- Spotlight Award, Biosense Webster, Inc. (Feb 2021)
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