Dedicated and results-driven Optical Store Manager with 10 years of experience overseeing the successful operations of optical stores. Proven track record of effectively managing staff, optimizing sales, and ensuring superior customer service. Adept at implementing strategic initiatives to enhance business performance, coupled with comprehensive knowledge of optical products and services. Additionally, launched and managed own sunglasses brand, TENGONYC. Successfully sourced high-quality materials, designed frames, orchestrated photo shoots, and drove advertising sales to expand brand visibility and attract a broader audience.