Terrence Francois
New York,NY
Summary
I am versatile, driven and skillful at planning captivating experiences for corporate, fashion and cultural events. I am client-focused and have a proven track record of execution, leadership and event management from start to finish for in-person, virtual and hybrid events. I have a a curatorial and strategic eye for guest experience, revenue growth opportunities and brand partnerships.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Event Producer (Freelance)
Brennan Center For Justice
New York, NY
10.2023 - Current
- Work with digital, media, creative and editorial team to grow a audience through email acquisition strategies and partnerships.
- Create production schedules, project timelines, and manage start to finish logistical elements for upcoming in-person, closed-door and virtual public events.
- Evaluate event performance metrics against established goals and objectives.
- Conduct site visits at potential venues and negotiate pricing with vendors to ensure best value is achieved within budget constraints.
Event Producer and Planner (Freelance)
Ford Foundation
New York, NY
03.2023 - 10.2023
- Produce 3-5 events a week from inception to execution, managing multiple timelines, and providing teams (AV, facilities, catering, and event team) with progress updates and direction
- Planned off-site events for Office of the President and US Program Team, coordinating all logistics, providing memos for gathering real-time input and being on-site contact
- Direct and oversee event production and execution; including registration page, venue setups, branding, staffing plan, writing run-of-show, including accessibility entry points, triaging unforeseen elements and more
- Design floor plans with event setup requirements, and partner with communication team on event copy and creative collateral
Event Associate, Live Events (Freelance)
STAMP Events Co.
New York, NY
09.2022 - 04.2023
- Manage the safe and smooth delivery of equipment at award shows, banquets and social events
- Oversaw set up of floorplan design and multiple event spaces for onsite activations
- Dispatched information to activation and internal team to schedule freight movement
- Developed action plans alongside Venue Coordinator to reduce set up interruptions and enhance guest experience
- Promoted high level of guest satisfaction through genuine, enthusiastic, and friendly interactions
Events and Donor Campaigns Manager
Transgender Legal Defense & Educational Fund, TLDEF
New York, NY
12.2019 - 11.2022
- Transformed sit-down gala into experiential exhibition raising over $300K
- Managed budgets, guest lists, catering and event timelines
- Recruited sponsors for events and planned scope of involvement, financial tie-ins and activation stations
- Worked with the digital design team to produce event's signature branding for step and repeats, event program, inserts, table and pledge cards, and more
- Trained and mentored professionals in application of soft skills towards LGBTQIA+ guests, guest recovery strategies and performance optimization techniques
Experiential Events Producer
Dapper Clothing X-Change
New York, NY
03.2019 - 10.2022
- Curated and designed pop-up clothing boutiques featuring 20 LGBTQIA+ designers and brands in NYC and CA
- Created original digital content for the 1st virtual eco-festival for House of Yes reaching 10K impressions
- Placed prices and descriptive signage to enhance, displays and promote products and get real-time user reviews
- Tracked health advisory notices and event industry trends to inspire team meetings and support trying innovative ideas for live events and increase of audience engagement
Event Producer (Freelance)
Museum of African Diaspora
San Francisco, CA
11.2019 - 02.2020
- Owned and oversaw the event cycle from start to finish. Leading artists and program staff through all steps, from consultations to flawless event execution while building a long-term relationship
- Led weekly meetings with internal team members, consultants, and artists
- Prioritized and managed expectations of production phases of client's on-site installation from concept to execution while adhering to venue requirements
- Collaborated creatively to develop brand content, educational resources and engaged audience
Event Coordinator (Volunteer)
Dapper Q
New York, NY
01.2017 - 12.2019
- Assisted with equipment load in for fashion designers and was concierge to VIP attendees and media professionals
- Promoted high customer service satisfaction by resolving problems with knowledgeable and friendly service
Production Assistant
Liberty Fashion & Fairs
New York, NY
06.2014 - 11.2016
- Coordinated and allocated equipment and supplies to 400 apparel and apothecary brands in Javits Center, NYC
- Worked with professional and trade associations to create memorable and successful events
Education
Bachelor of Arts (BA) - Communications & Media Studies
Fordham University
05.2011
Skills
- Expert in MS Office & Google Suite, Splash, StreamYard, Canva, Socialtables, Salesforce, Mailchimp, Raiser'sEdge, Webex, Asana, Basecamp, Mondaycom software
- Event budget planning, contract negotiation and administration
- Excellent client and partner relationship management skills
- Fundraising and Special Events Planning
- Event Registration Management
- Managing departmental and project-based production budgets
- Remaining curious, and constantly sourcing for ideas and data
Certification
Certificates in Design Thinking, Customer Experience (CX), and Online Marketing
References
References available upon request.
Timeline
Event Producer (Freelance)
Brennan Center For Justice
10.2023 - Current
Event Producer and Planner (Freelance)
Ford Foundation
03.2023 - 10.2023
Event Associate, Live Events (Freelance)
STAMP Events Co.
09.2022 - 04.2023
Events and Donor Campaigns Manager
Transgender Legal Defense & Educational Fund, TLDEF
12.2019 - 11.2022
Event Producer (Freelance)
Museum of African Diaspora
11.2019 - 02.2020
Experiential Events Producer
Dapper Clothing X-Change
03.2019 - 10.2022
Event Coordinator (Volunteer)
Dapper Q
01.2017 - 12.2019
Production Assistant
Liberty Fashion & Fairs
06.2014 - 11.2016
Bachelor of Arts (BA) - Communications & Media Studies
Fordham University
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