THEOPHILUS AKHIMIE
Swish Fusion
Atlanta,GA
1
Certification
13
Years of experience
2
years of post-secondary education
Strategic marketing and account management leader driving ABM, event marketing, and multi-channel campaigns for technology and media brands. Builds data-informed narratives, partners across sales, creative, and technical teams, and uses AI-driven insights to improve engagement, optimize budgets, and support revenue growth.
Work History
Account Manager
2 Years- - Led end-to-end marketing and communications strategies for key technology accounts, implementing ABM to enhance client engagement and support revenue growth in the tech sector.
- - Align multi-channel campaigns, including integrated analytics platforms, with core business objectives for complex clients, resulting in a 90% growth in client engagement.
- - Engineered a narrative-driven conversion strategy for a flagship campaign, utilizing AI-driven audience insights to elevate brand resonance and campaign effectiveness by 34%.
- - Mentored high-performing team of 10+ specialists, promoting innovation and ensuring collaboration across sales, creative, and technical teams.
Partner
2 Years 9 Months- - Spearheaded the strategic planning and execution of large-scale industry events (Swish Fusion Talks, Media + Summit), positioning the brand as a thought leader in technology and media convergence.
- - Leveraged AI-driven analytics for post-event ROI analysis and lead generation, achieving $25,000 in sponsorship and ticket sales with a 67X return on ad spend.
- - Managed marketing, logistics, and event workplans, coordinating with high-level sponsors (Samsung, MTN, NB plc) to align event narratives with business development goals and enhance brand visibility.
- - Developed and implemented targeted email and social campaigns for virtual and in-person audiences, overseeing registration tech stacks for 1,000+ participants to ensure seamless attendance.
- Remote
Agency Partner Manager
1 Year 4 Months- Served as strategic liaison for 15+ premier advertising agencies, coordinating marketing campaigns to align with global brand standards and effectively meet client business needs.
- - Led external communications and go-to-market strategy for a high-profile, $4M+ brand awareness campaign, driving record impressions (972M+) and 1.3M+ engagements.
- - Directed all aspects of digital content operations, leveraging AI tools and data analysis to optimize content performance and improve budget efficiency by 42%.
- - Created communications materials, including RFPs and brand lift studies, delivering data-driven insights that refined messaging for diverse stakeholders (e.g., Edible Arrangements, Raising Cane's).
Account Manager
8 Months- Managed cross-platform digital campaigns for B2B clients by analyzing performance metrics to guide strategic pivots and content optimization, resulting in an 18% increase in client satisfaction and retention.
- - Crafted narratives for marketing collateral, communicating client value propositions to enhance audience engagement.
- Worked remotely on various projects
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Kept detailed records of daily activities through online customer database.
Assistant Manager
1 Year- - Directed brand presentation and in-store marketing strategies, leveraging consumer insights to drive brand affinity and increase sales performance by 30.3%.
- Oversaw daily retail operations in Nautica store, ensuring compliance with company policies.
- Assisted sales floor teams by providing customer service and sharing product knowledge to enhance shopping experience.
- Coordinated visual merchandising displays with brand presentation standards
- - Developed marketing collateral and visual storytelling, enhancing engagement with core demographics.
Team Manager, Visual Merchandiser & Marketing
1 Year 1 Month- Developed and deployed marketing collateral and visual storytelling that resonated with the core demographic.
- Led Adidas retail team through daily sales floor operations and customer service.
- Coached associates on brand standards, selling behaviors, and product knowledge.
- Scheduled team coverage to support store traffic and operational needs.
Floor Supervisor
1 Year- Oversaw sales floor associates to ensure adherence to PVH apparel brand standards
- Coordinated merchandise recovery and floor presentation for retail displays
- Checked fitting rooms for cleanliness and assisted customers on the selling floor
- Analyzed performance metrics and market data to identify opportunities for enhancing brand presence and customer engagement.
Sales & Merchandising Support
7 Months- - Directed visual merchandising and brand presentation strategies to create a consistent and compelling customer experience.
- - Executed targeted in-store brand storytelling and marketing initiatives that enhanced customer engagement and brand affinity.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
- Generated innovative ideas for team improvement during collaborative meetings.
Sales Consultant
1 Year 10 Months- - Exceeded key performance indicators by crafting persuasive narratives around products and services, aligning tactics with business objectives.
- - Pioneered and optimized digital communication strategies across paid and organic social media channels (Meta, Instagram), enhancing audience engagement and increasing brand visibility.
- Remote
Sponsorship Consultant
6 Months- - Secured strategic partnerships and secured $1M in funding for a major cultural festival through high-level negotiations and compelling narrative pitching to major corporate brands.
- - Coordinated event marketing and communication campaigns that increased brand visibility and strengthened engagement with stakeholders and community.
- Provided strategic advice to client teams on improving business operations.
- Facilitated stakeholder meetings to gather requirements and align project goals.
- Analyzed operational processes and identified gaps in consulting workflows.
Senior Business Development Manager
3 Years- - Led cross-functional teams to execute large-scale branding and market penetration projects, driving 200% growth in brand impact and market presence through targeted strategies.
- Secured contracts aligned with long-term business objectives and brand positioning by cultivating high-value stakeholder relationships and developing partnership pipelines.
- Led ROSAAB International business growth planning across new markets and client segments.
- Built strategic partnerships with distributors, suppliers, and key corporate accounts.
- Negotiated contracts, pricing terms, and commercial agreements with prospective clients.
Assistant Business Development Officer
5 Months- Secured $2M partnership by developing strategic proposals and crafting effective messaging.
- Identified new market opportunities for Merit Telecoms services.
- Developed telecom sales pipelines for Merit Telecoms business accounts.
- Built client relationships across corporate and retail sectors.
Education
Master of Science - Marketing Management
Social Media Marketing
Advanced Diploma - Digital Marketing
Skills
Account-based marketing (ABM) and strategic planning
Event and sponsorship management
Brand management and positioning
Digital and multi-channel campaigns
Client relations and account management
Cross-functional team leadership
Data analysis and performance optimization
Sales enablement and business development
Budget management and ROI analysis
Content strategy and communications
AI-powered marketing tools
CRM and sales engagement: Salesforce
Gong
Outreach
Highspot
Marketing analytics: Google Analytics
Tableau
Project collaboration: Microsoft 365 Suite
Zoom
Microsoft Teams
Calendly
RingCentral
AI tools for productivity: OpenAI
DeepSeek
Grammarly
Glean
Other tools: Okta
AdPoint
Shoom
OrderHub
Dayforce
Workday
ThinkTime
- Vendor Management
Personal Information
Strategic marketing and account management leader driving ABM, event marketing, and multi-channel campaigns for
technology and media brands. Builds data-informed narratives, partners across sales, creative, and technical teams, and
uses AI-driven insights to improve engagement, optimize budgets, and support revenue growth.
Certification
- Pinterest Certified Media Planner & Buyer
Timeline
Account Manager
Accenture
10.2024 - CurrentRead More
Partner
Swish Fusion
01.2024 - CurrentRead More
Agency Partner Manager
Accenture
05.2023 - 09.2024Read More
Account Manager
USA TODAY NETWORK
06.2022 - 02.2023Read More
Assistant Manager
Nautica
06.2021 - 06.2022Read More
University of Maryland Global Campus
Master of Science from Marketing Management
01.2021 - 12.2022Read More
Team Manager, Visual Merchandiser & Marketing
Adidas
05.2020 - 06.2021Read More
Floor Supervisor
PVH Corporation
05.2019 - 05.2020Read More
Sales & Merchandising Support
Belk
10.2018 - 05.2019Read More
Sponsorship Consultant
Gelmine Consulting Limited
04.2017 - 10.2017Read More
Sales Consultant
JUMIA
03.2016 - 01.2018Read More
Senior Business Development Manager
ROSAAB International
04.2014 - 04.2017Read More
Assistant Business Development Officer
Merit Telecoms
09.2013 - 02.2014Read More
Shaw Academy
Social Media Marketing
Read More
Shaw Academy
Advanced Diploma from Digital Marketing
Read More