Tiara Turner
Bakersfield,CA
Summary
Communications graduate with experience in beauty retail, brand representation, and digital media strategy. Skilled in social media storytelling, trend analysis, and customer engagement within fashion and beauty environments. Seeking a PR Trainee role to support brand communications, media initiatives, and creative campaigns.
Overview
3
3
years of professional experience
Work History
Luxury Brand Ambassador
Victoria's Secret & PINK
Bakersfield, CA
2024.09 - Current
- Served as a Brand Ambassador, ensuring all client interactions and styling recommendations aligned with the Maison’s seasonal campaigns and heritage.
- Conducted daily trend analysis and consumer preference reporting for 40+ clients.
- Ensured rigorous aesthetic standards were met through meticulous visual merchandising and brand presentation.
Beauty Advisor
Ulta Beauty
Bakersfield, CA
2023.01 - 2024.06
- Provided personalized beauty consultations while representing multiple cosmetic brands.
- Demonstrated product knowledge and communicated brand messaging to clients.
- Assisted in merchandising displays and promotional product launches.
Education
Bachelor of Arts - Communications
California State University, Bakersfield
Bakersfield, CA2025-05
Associate of Arts - Communications
Bakersfield College
Bakersfield, CA2023-12
Skills
Public Relations & Media Skills
- PR Support
- Social Media Strategy
- Content Creation/Event Coordination
- Media Research
- Trend Forecasting
Technical Skills
- Canva
- Adobe Creative Suite
- Microsoft Office
- Google Workspace
Leadership & Affiliations
Member / Alumna
Ladylike Foundation — Los Angeles, CA
2012 - 2020
- Participated in leadership programs and networking events with industry professionals and public figures through Ladylike Foundation.
PR / Marketing Projects
PR Campaign Project
California State University Bakersfield
- Developed several mock public relations campaigns for local businesses using audience research and digital marketing strategies.
- Presented campaign results using engagement analytics and campaign performance insights.
Portfolio: https://csub.instructure.com/eportfolios/399/Home
Digital Media & Social Presence
- Track emerging fashion and beauty trends across Instagram, TikTok, and Pinterest
- Create fashion and beauty content inspired by seasonal and runway trends
- Monitor engagement metrics to understand audience behavior
Timeline
Luxury Brand Ambassador
Victoria's Secret & PINK
2024.09 - Current
Beauty Advisor
Ulta Beauty
2023.01 - 2024.06
Bachelor of Arts - Communications
California State University, Bakersfield
Associate of Arts - Communications
Bakersfield College