Tina Marie Smith

Achieved heightened patient acquisition and enhanced brand visibility through the development of targeted sales and marketing strategies for podiatry and specialty medical practices. Drove alignment of sales and marketing strategies with clinical objectives, optimizing profitability and ensuring compliance with healthcare regulations. Delivered successful integrated marketing campaigns that significantly increased sales revenue and established referral partnerships to expand market share and support sustainable growth.

• Versatile professional with strong problem-solving skills and history of adapting to diverse challenges. Applies innovative solutions and technical expertise to deliver exceptional results. Committed to streamlining processes and advancing organizational objectives.
• Skilled at working independently and collaboratively in a team environment.

• Achieved successful management of a seven-month contract for Two Rodeo Drive, establishing it as a premier luxury shopping destination in Beverly Hills. Delivered comprehensive negotiation strategies for location shoots and event production, enhancing brand exposure. Executed impactful social media campaigns, resulting in increased audience interaction. Implemented effective website design changes, improving user navigation. Fostered positive tenant relations and hosted engaging tenant events, strengthening community ties. Analyzed CRM data and KPIs, yielding actionable insights for performance improvement.
• Formulated and launched targeted marketing initiatives to strengthen brand presence and stimulate customer interaction.
• Facilitated collaboration among diverse teams to execute sales strategies in support of organizational goals.
• Conducted in-depth analysis of market trends and consumer behavior to optimize product positioning and drive effective promotional strategies.
• Developed and maintained strategic partnerships with high-value clients, driving customer loyalty and retention.
• Analyzed and allocated budget for marketing efforts, optimizing resource distribution across various channels.
• Developed and implemented strategic marketing campaigns to enhance brand visibility and drive customer engagement.

• Facilitated the negotiation and closure of diverse multi-media partnerships, including print, digital, and event sponsorships, for ARRIVED Magazine Los Angeles (formerly Where Traveler), Performances Magazine LA, OC, SD, The Hollywood Bowl Magazine, Wallis Annenberg Center for the Performing Arts Charity Gala Publication and Walt Disney Concert Hall Charity Gala Publication.
• Achieved successful execution of ARRIVED LA and San Diego launch parties through effective coordination and strategic planning. Executed several high-profile concierge events, enhancing brand visibility and engagement. Clients include: Caruso/The Grove, The Beverly Center, Academy Museum of Motion Pictures, Marina Del Rey Travel and Tourism.
• Identified and pursued new client partnership opportunities while ensuring high standards of relationship management. 60% increase in overall sales during my employment.
• Led and motivated new sales team to drive revenue growth and achieve sales targets.
• Orchestrated cross-channel advertising campaigns, effectively blending digital and traditional media to maximize audience reach.

• Fulfilled 5 month contract. Developed and executed negotiation strategies to present and establish new client partnerships.
• Engaged with new clients to build trust and ensure ongoing support for their needs.
• Identified and leveraged unique sales approaches to expand business opportunities and market reach.
• Designed and executed a robust pipeline within Salesforce to optimize lead management and tracking.
• Led strategic initiatives to enhance operational efficiency across multiple departments.
• Spearheaded talent development programs to elevate team performance and engagement.

• Developed and negotiated collaborative agreements with clients, resulting in a significant revenue increase.
• Crafted comprehensive sales strategies utilizing public relations tactics to support advanced marketing and foster business development.
• Facilitated team-building activities to strengthen sales team dynamics and support quota attainment.
• Developed strategic partnerships to enhance market reach and brand visibility.
• Led cross-functional teams to drive business initiatives and improve client acquisition.
• Implemented innovative sales strategies that increased revenue streams significantly. LA Branch closed due to Covid-19 pandemic in 2020.

• Recognized with LA Magazine's 'Star Performer' medal for exceptional performance in closing new multi-media sales, achieving 60% above annual revenue targets.
• Publications include: Los Angeles Magazine, Mandarin Chinese Los Angeles Magazine, GIVE Los Angeles & GIVE "Challenge" Fundraiser (annual nonprofit publication), USC Family Trojan Magazine, USC Viterbi Magazine, Los Angeles Visitors Travel Guide & Meeting Planner
• Event Sponsoships include: The Food Event, Concern Foundation Block Party, Lookbook Fashion Event, Best New Restaurants, LA Woman Power Luncheon, Burgers Bourbon & Beer, LA Wine Fest, Best of LA Winners Party, Holiday Spirits Tasting Event
• Developed and created a brand new event for Porsche, "LA Woman Porsche Experience", produced a highly successful ROI.
• Developed and executed partnership agreements to enhance brand visibility through diverse media channels, including print and digital platforms.
• Director of GIVE Los Angeles-Annual Non Profit Publication. Led "GIVE" fundraising campaign for annual publication, successfully raising over $500,000 in six weeks to support nonprofit operations.

• Events include: Women in Entertainment Power 100, Power Lawyers, Power Business Managers, Key Art Awards, Pride Summit, Billboard Hot 100 Music Festival, Billboard Music Awards, Billboard Latin Music Week, Billboard Latin Music Conference & Awards, Billboard Latin AMA’s Fest, Billboard Touring Conference & Awards, Billboard Live Music Summit & Awards
• Prospected, negotiated and closed new event sponsors including Beverly Hills BMW and Battaglia
• Developed and implemented strategic marketing initiatives and event sponsorships, resulting in a 60% rise in annual multi-media regional sales and client partnerships.
• Orchestrated regional consumer marketing campaigns through effective negotiation and closure, leveraging print and digital advertising, social media, advertorials, and event sponsorships across major U.S. cities.
• Developed and maintained strategic relationships with potential clients to drive partnership growth.
• Directed strategic initiatives to enhance digital content distribution across platforms.
• Collaborated with cross-functional teams to develop innovative marketing strategies for audience engagement.

• Created and nurtured a robust sales pipeline and customer relationships from the ground up, driving an 80% revenue growth.
• Created and produced multiple events with sponsorships including Bentley, O'Gara Coach, Peter Marco Jewels, Two Rodeo Drive, Sofitel, Martin Katz Jewels, Canali
• Increased sales revenue by developing and implementing innovative sales strategies.
• Orchestrated successful negotiations and closures of diverse multi-media campaigns, engaging regional and national clients through print, digital, advertorial, social media, and event sponsorships.
• Crafted innovative multi-media campaigns and promotional strategies to drive sales growth and customer engagement.
• Developed and implemented training programs to enhance sales team effectiveness.
• Developed and executed strategic sales plans to drive revenue growth across multiple channels.

• Executed targeted multimedia collaborations and event sponsorships, resulting in a 70% boost in annual sales.
• Orchestrated multi-channel marketing initiatives, successfully integrating print, digital, social media, advertorials, and event sponsorships in all four city markets.
• Fostered excellent client relations to enhance customer loyalty while identifying and engaging potential clients.
• Increased sales revenue by developing and implementing strategic plans and setting performance goals for the sales team.
• Achieved sales goals and service targets by cultivating and securing new customer relationships.
• Collaborated with marketing teams to help sales campaigns reach target audiences.