Tiwana Perry

* Program Design and Implementation: Conceptualized and launched the Seller Café program as a cornerstone of Amazon Accelerate, providing sellers with direct access to Amazon subject matter experts for personalized consultations and actionable business solutions.
* Strategic Planning and Execution: Developed and executed a comprehensive strategy for the Seller Café, ensuring alignment with Amazon Accelerate’s mission to empower sellers and enhance their business strategies
* Personalized Seller Support: Designed and managed tailored consultation sessions, including 40-minute in-person meetings and 20-minute virtual support stations, to address specific seller challenges and unlock growth opportunities.
* Operational Leadership: Oversaw the scheduling and logistics of Seller Café appointments, including pre-event bookings and virtual walk-up stations, ensuring seamless experiences for registered attendees.
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* Expert Collaboration: Coordinated with Amazon subject matter experts across diverse categories, such as account health and advertising, to provide sellers with specialized guidance and insights.
* Feedback-Driven Program Expansion: Leveraged seller feedback to identify high-demand topics and expand the scope of the Seller Café menu, ensuring relevance and value for participants.
* Engagement Optimization: Implemented strategies to enhance seller participation and satisfaction, resulting in Seller Café becoming one of the most popular features of Amazon Accelerate.
* Impact Measurement and Reporting: Established metrics to evaluate program success, delivering detailed reports to stakeholders on seller engagement, satisfaction, and business outcomes.
* Event Management Expertise: Directed the integration of Seller Café into Amazon Accelerate, ensuring the program’s prominence and accessibility to attendees on a first-come, first-served basis.
* ness Strategy Enhancement: Empowered sellers with practical solutions and actionable strategies to improve their business operations, fostering long-term growth and success.

• Designed and developed overall events strategy including event conception and design, theme development, sponsorship acquisition, and contract negotiations. Manage all facets of food and beverage, hotel housing, registration. staff/volunteer management, speaker selection, trade booths production, and event runoff shows. Lead teams in cultivation of branding opportunities and communication plan development and execution.
• Supervised venue selection, including site visits and inspection of meeting space and available ambiance.
• Coach and mentor team managers and coordinators to ensure efficient event planning, logistics, website development/maintenance, and management/timely updating of online events calendar.
• Created event and media kit materials, including agenda, executive biographies, and fact sheets for over 100 speaking engagements and events.
• Led teams in the coordination of group travel and events, including commercial and international air itineraries, overnight accommodations, charter services, ground transportation, catering, and other logistics.
  Managed CRM system, analyzing results and administering budget and performed cost and variance analyses for monthly budget reporting, with a minimum savings of 8-10% of budget each year.
  Documented and submitted post-event and travel reporting to senior leadership.
  Delivered exceptional and meticulous onsite support for world-class travel service, offering customized packages for VIPs and groups with an annual SAT score of 93% or higher, YoY.
  Developed and executed strategy for domestic and international travel and event logistics.
  Managed marketing services and analyzed promotions for return on investment. Led strategic product planning, market research, and sales/expense planning and reporting.

• Provide strategic leadership for event conception and design, theme development, sponsorship acquisition, and contract negotiations. Manage all facets of food and beverage, hotel housing, registration. staff/volunteer management, speaker selection, trade booths production, and event runoff shows. Lead teams in cultivation of branding opportunities and communication plan development and execution.
• Produced and executed over 20 events per year, domestic and international.
• Supervise venue selection, including site visits and inspection of meeting space and available ambiance.
• Coach and mentor team managers and coordinators to ensure efficient event planning, logistics, website development/maintenance, and management/timely updating of online events calendar.
• Drive results for events planning and media management, related to corporate and branded industry events, including summits, exhibits, tradeshows, and roundtables. Lead and develop events strategy and planning teams, throughout the organization.