Summary
Overview
Work History
Education
Skills
Timeline
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Tommy Cantu

Valley Springs,CA

Summary

Accomplished Sales Manager with 16 years of experience in the alcohol industry and 6 years of experience in sales and brand management. Looking to change industries and bring expertise in sales and distribution to a new, exciting and emerging market.

Overview

16
16
years of professional experience

Work History

Sales and Brand Manager

Delta Pacific Beverage Co.
Stockton, CA
01.2016 - Current
  • Managed sales team of 15 people across 17 counties, setting sales goals, monitoring performance, hiring staff, expanding territories and growing sales on average 30% year over year.
  • Built relationships with customers of all types including liquor stores, restaurants, bars, sports arenas and high level chain grocery stores,
  • Managed a portfolio of over 50 brands, placing orders from suppliers, forecasting needs, monitoring depletion rates, and identifying opportunities for growth in an ever-changing market.
  • Educated sales staff on hundreds of beer, cider, kombucha, seltzer, wine and spirits SKUs as well as ensuring compliance of ABC laws and regulations.

General Manager

Ale Industries
Concord, CA
06.2014 - 12.2015
  • Managed taproom staff, ordered beer and wine, wrote schedules and balanced the budget.
  • Ran company's social media pages and organized events with suppliers.

Bartender

E.J. Phair Brewing
Concord, CA
10.2011 - 10.2014
  • Served food and drinks to guests while maintaining a full knowledge of all menu items and effectively explaining and selling a wide range of different style of beer.

Server and Bartender

Pyramid Alehouse
Walnut Creek, CA
10.2005 - 05.2011
  • Provided top notch table and bar service to guests and managed our draft systems and keg inventory.

Education

Associate of Arts - Music Industry Studies

Diablo Valley College
Pleasant Hill, CA
05.2010

Skills

  • Direct Sales
  • Customer Service
  • Relationship Building
  • Staff Training and Development
  • Brand Management
  • DSD Distribution
  • Sales and Market Trend Analysis
  • Team Recruiting and Onboarding

Timeline

Sales and Brand Manager

Delta Pacific Beverage Co.
01.2016 - Current

General Manager

Ale Industries
06.2014 - 12.2015

Bartender

E.J. Phair Brewing
10.2011 - 10.2014

Server and Bartender

Pyramid Alehouse
10.2005 - 05.2011

Associate of Arts - Music Industry Studies

Diablo Valley College