Results-oriented Director of Sales and Marketing with a strong track record in driving productivity and operational efficiency. Skilled in strategic planning, market research, and digital marketing campaigns, leading teams to exceed sales targets. Known for developing high-performing sales teams and fostering a positive, results-driven culture.
Overview
2026
2026
years of professional experience
1
1
Certification
Work History
Assistant Store Manager
Tommy Bahama
Sarasota, FL
05.2023 - Current
Analyzed sales metrics to identify growth opportunities and implement targeted action plans.
Enhanced customer engagement through personalized service, boosting loyalty and repeat business.
Facilitated team meetings to align on store goals and motivate staff towards targets.
Conducted employee evaluations, delivering feedback and identifying development opportunities.
Managed store operations including customer service, inventory, and staff scheduling.
Recruited, hired, and trained personnel to establish key internal functions for a new organization.
Streamlined inventory management with audits and efficient stock organization.
Supported budgeting processes to maintain financial stability and operational efficiency.
Licensed Professional Realtor
Better Homes and Gardens Real Estate
08.2019 - Current
Conducted comprehensive market analyses to set optimal listing prices, maximizing seller profits.
Maintained current knowledge of local market trends and regulations, offering valuable client insights.
Negotiated advantageous contract terms, ensuring clients' best interests during discussions.
Expanded client base through targeted networking and referral programs, increasing business opportunities.
Increased home sales by delivering exceptional customer service and cultivating strong client relationships.
Provided regular property activity updates to sellers, keeping them informed throughout transactions.
Managed a diverse portfolio of residential homes, condominiums, and investment properties effectively.
Earned recognition as top-performing agent, consistently exceeding sales targets and receiving accolades.
Assistant Manager
Independent Living Retirement
Tampa, FL
2012 - 2019
Coordinated daily staff activities to ensure efficient service delivery to residents.
Developed training programs that enhanced team skills and improved service quality.
Assisted in budget preparation, monitoring expenses to maintain financial health.
Implemented process improvements that increased operational efficiency and reduced costs.
Conducted regular staff meetings to communicate expectations and address concerns.
Monitored resident satisfaction levels, addressing feedback to enhance service delivery.
Managed inventory of supplies and equipment, ensuring availability for operations.
Organized resident activities and events to promote community engagement.
Regional Sales Director- Multi-Unit
3M OEM Industrial Manufacturing, SWFL
06.2001 - 08.2012
Achieved top 4% year-over-year national sales through effective leadership and strategy execution.
Grew SWFL market revenue from under 1 million to over 15 million dollars.
Managed distribution operations for over 200 stores across multiple units.
Led a sales team, delivering coaching and mentoring to exceed ambitious targets.
Developed and executed comprehensive sales plans to ensure consistent revenue growth.
Provided precise forecasts based on detailed data analysis, guiding cross-departmental decision-making.
Forecasted annual, quarterly, and monthly sales objectives to drive performance.
Consistently exceeded quarterly and annual sales goals by monitoring team performance and adjusting strategies.
Education
Bachelor of Arts - Communications,Arts,ElementaryEducation
University of South Florida
Tampa,FL
Some College (No Degree) - Early Education
University of South Florida
Sarasota, FL
Associate of Arts - Interior Design/Spatial Planning
Ringling School of Art And Design
Sarasota, FL
Skills
Communication skills
Leadership
Organizational abilities
Follow-up and follow-through
Team collaboration
Negotiation
Problem-solving
Analytical thinking
Revenue generation
Partnership development
Creative thinking
Competitive closing
Customer service excellence
Customer experience enhancement
Time management
Attention to detail
Business development
Operations management
Marketing strategies
Consultative sales techniques
Certification
Florida Realtors License Early Education Teaching Certification CPR Six Sigma Certified ServSafe GreenGuard Certified
Timeline
Assistant Store Manager
Tommy Bahama
05.2023 - Current
Licensed Professional Realtor
Better Homes and Gardens Real Estate
08.2019 - Current
Regional Sales Director- Multi-Unit
3M OEM Industrial Manufacturing, SWFL
06.2001 - 08.2012
Assistant Manager
Independent Living Retirement
2012 - 2019
Bachelor of Arts - Communications,Arts,ElementaryEducation
University of South Florida
Some College (No Degree) - Early Education
University of South Florida
Associate of Arts - Interior Design/Spatial Planning