Traci Lofthus
Boise,ID
Summary
A highly motivated employee with a desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
29
29
years of professional experience
Work History
Executive Director
Idaho Diaper Bank
Meridian, ID
05.2022 - Current
- Developed and implemented efficient systems for program evaluation, financial management, and communications.
- Coordinated relationships with diverse stakeholders, showcasing excellent interpersonal and communication skills.
- Designed and implemented tracking systems to measure program success, demonstrating proficiency in data management.
- Organized and executed local fundraising activities, managing budgets and financial resources effectively.
Sr. Marketing Manager
Lamb Weston
Eagle, ID
04.2019 - 02.2022
- Orchestrated cross-functional collaboration between product marketing and sales teams, efficiently managing timelines and resources.
- Developed and implemented standardized processes for international marketing activities.
- Managed comprehensive databases of market insights and product information.
- Planned and executed international customer tours, trade shows, and events.
Director of International Marketing
Idaho Potato Commission
Eagle, ID
05.2013 - 05.2018
- Orchestrated complex logistics for trade missions, trade shows, and training events across multiple regions.
- Managed relationships between suppliers and buyers, maintaining detailed records and facilitating effective communication.
- Developed and implemented comprehensive schedules for marketing promotions and training seminars across Asia and Latin America.
- Created and maintained detailed handbooks and training materials for importers, ensuring clear communication across cultural boundaries.
International Operations Coordinator
Scentsy, Inc.
Meridian, ID
05.2010 - 12.2012
- Organized and maintained comprehensive databases of market research for multiple geographic regions.
- Coordinated cross-departmental communication and managed documentation for product trends and country-specific requirements.
- Planned and executed strategic marketing activities for UK and Germany launches.
- Facilitated interdepartmental collaboration, organizing meetings and maintaining clear communication channels.
Operations & Communications Manager
Daimler AG
Moehringen, Baden Wuertemberg
09.1995 - 03.2004
- Coordinated the implementation of a company-wide Customer Relationship Management (CRM) system across Europe.
- Organized and facilitated focus groups and assessments, preparing comprehensive reports that led to a €1.2 million project approval.
- Developed and maintained a detailed project management system for a 4-phase change management strategy.
- Established and managed a company-wide communication system, including a newsletter and intranet platform.
Education
MBA - Management
Thunderbird School of Global Management
Glendale, AZ12-2011
Bachelor of Arts - German Studies
San Diego State University
San Diego, CA12-1990
Bachelor of Arts - Exchange Program - German Studies
Karls-Eberhard-Universitaet
Tuebingen, Germany12-1990
Skills
- Fluent in German and English
- Cross-cultural communication
- Office management
- Project coordination and implementation
- Process development and improvement
- Event planning and coordination
- Data management and system implementation
- MS Office Suite proficiency
Timeline
Executive Director
Idaho Diaper Bank
05.2022 - Current
Sr. Marketing Manager
Lamb Weston
04.2019 - 02.2022
Director of International Marketing
Idaho Potato Commission
05.2013 - 05.2018
International Operations Coordinator
Scentsy, Inc.
05.2010 - 12.2012
Operations & Communications Manager
Daimler AG
09.1995 - 03.2004
MBA - Management
Thunderbird School of Global Management
Bachelor of Arts - German Studies
San Diego State University
Bachelor of Arts - Exchange Program - German Studies
Karls-Eberhard-Universitaet
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