Tracy Barse
Waterloo,IN
Summary
Dynamic marketing professional with proven expertise in event promotion and effective communication. Spearheaded activities at DeKalb County Council on Aging, enriching over 1,000 seniors' lives monthly and significantly boosting online visibility. Founded Grow Real Companies.com, leveraging teamwork and social media management to enhance client relationships and engagement. Achievements include substantial growth in community awareness and sponsorship.
Overview
11
11
years of professional experience
Work History
Marketing and Activities Coordinator
DeKalb County Council on Aging
07.2023 - Current
- Coordinate, plan, develop and implement activities designed to enrich lives of Seniors in DeKalb County and beyond.
- Enhance participant engagement by incorporating creative activities and events into the daily schedule. This has increased our membership to over 1,000 visits to our center monthly!
- Create real relationships with Seniors and other community members to foster growth, awareness and sponsorships.
- Increased online visibility reaching thousands in our community through photos, information, education, brand awareness to name a few.
- Communicate every day to reach out and form new collaborations that bring awareness to our center, participation, sponsorship to DeKalb County Council on Aging.
- Create Digital Social Media Content and Marketing Content for all events and fundraisers that are professional, include consistent branding and brings awareness to the center.
Marketing Strategist and Founder
Grow Real Companies.com
01.2014 - Current
- Organized successful marketing events, while building relationships with potential clients and partners.
- Developed real customer relationships resulting in long term collaborations.
- Conducted thorough market research to identify new business opportunities and areas for growth.
- Designed visually engaging promotional materials that boosted overall campaign effectiveness.
- Continually maintained and improved company's reputation and positive image in markets served.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Streamlined social media presence, resulting in improved audience reach and engagement.
- Organized successful fundraising opportunities from start to finish.
Education
Administrative And Business
International Business College
Fort Wa;yne, IN05.1987
Skills
- Marketing
- Event Promotion
- Teamwork
- Customer service
- Multitasking
- Effective communication
- Social media management
- Event Planning
- Reliability
Timeline
Marketing and Activities Coordinator
DeKalb County Council on Aging
07.2023 - Current
Marketing Strategist and Founder
Grow Real Companies.com
01.2014 - Current
Administrative And Business
International Business College
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