Tracy Dahill

Luxury sales and brand Account Executive driving exceptional results across four prestigious beauty brands. Recognized for consistently exceeding sales goals through elevated client experiences, strategic partnerships, elevated events and influential leadership on the sales floor

• Consistently meet and exceed individual and brand sales goals by delivering consistent sales growth over previous year. Have increased growth by +13% and FYTD 92% to plan for Boston Market
• Ranked highest volume producer for Bumble and Bumble in East coast territory.
• Drove year‑over‑year growth for key hero products by leading with education and trainings in store.
• Serves as a trusted multi‑brand authority, seamlessly representing Estée Lauder, Bobbi Brown, Origins, and Bumble and bumble while maintaining each brand's distinct identity and positioning
• Maintaining growth over year in all hero products
• Proficient in Power Bi sales reporting system
• Lead by example on the sales floor, elevating service standards, conversion, and average transaction value through confident selling and product expertise
• Drive successful execution of brand initiatives, launches, events and key selling moments to maximize visibility, engagement, and sell‑through
• Partner closely with store leadership and brand partners to influence overall business performance and support peak and promotional periods
• Act as an informal mentor and brand resource, sharing best practices, product knowledge, and luxury selling techniques with store teams
• Maintain expert‑level knowledge of product innovation, ingredients, trends, and services to position all four brands as leaders in prestige beauty

• Drove consistent quarter‑over‑quarter revenue growth by identifying high‑value opportunities, expanding strategic accounts, and executing targeted sales initiatives
• Maintained performance excellence by keeping several locations ranked in the top ten for sales volume within the Northeast territory
• Fostered strong relationships with key accounts and brand partners to enhance brand loyalty and drive growth.
• Collaborated with cross-functional teams to launch new products, ensuring alignment with brand messaging.
• Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
• Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
• Managed business budget and planning for freelance teams
• Produced engaging design content for in store events

•Represented Bobbi Brown, Estee Lauder, Origins and Bumble and Bumble.

•Managed merchandise displays in accordance with organizational guidelines.

•Mastered comprehensive understanding of brand products and popular items, aiding in effective staff education.

•Prepped skin for seamless makeup application.

•Educated customers by showcasing different product functionalities.

•Led discussions to grasp client's specific needs.

•Engaged in partnerships involving Sephora, Ulta, Bloomingdales, Nordstrom and Macys. Driving sales daily and eventing.

•Built customer relationships and loyalty through personal interactions, follow up and tools such as personal book and style boards.

•Exceeded weekly and monthly sales goals.

•Elevated company performance, resulting in a 35% increase during the first year. Maintained top three brand ranking in cosmetics department.

•Trained, motivated and help developed new. beauty advisors on company policies, procedures, product knowledge and department productivity goals.

•Prioritized multiple tasks in a fast paced environment.

•Communicated all store incentives and promotions to customers to generate return business.

•Created and executed events at counter to drive business. Also collaborated with store stylists to cross sell and create an elevated. customer experience.

•Maintained knowledge of current beauty. trends.

•Exhibited willingness to lead and work as a team.

•Worked a flexible schedule based on business needs.

•Promoted the Bobbi Brown makeup lessons. to build client brand loyalty and sales.

•Directed team of 5 beauty advisors to. consistently uphold top-tier customer. experience standards.

•Trained beauty advisors in sales techniques. and product line to improve recommendations, increase upselling and the use of Bobbi Brown's make up lessons to increase sales and appointments.

•Leveraged brand and aesthetics expertise to ensure client satisfaction.

•Coordinated appointment bookings and subsequent follow-up activities through My Client system.

• Oversaw daily business functions.
• Guided and inspired employees to execute daily business tasks.
• Optimized efficiency via strategic oversight of budgets, accounts, and costs.
• Adjusted pricing strategies based on evolving market trends.
• Assessed market data to uncover unmet customer demands.
• Established and operated skincare business, achieving revenue growth over $100,000 in the first year.
• Managed business budget planning and accounting functions.
• Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
• Executed a variety of facial and body treatments.
• Participated in annual trade exhibitions.
• Produced engaging design content for marketing.
• Featured on Boston Channel 5 Chronicle