Summary
Overview
Work History
Education
Skills
Accomplishments
Volunteer Experience
Languages
Affiliations
References
Timeline
Generic

Trenna Latham

Palm Springs,USA

Summary

Accomplished public relations professional with expert understanding of business needs, public perception and media practices. Helps companies and high profile individuals control narrative with strategic communications approaches. Persuasive, articulate relationship-builder, with a specific passion for community and story-telling.

Overview

10
10
years of professional experience

Work History

Development Manager

Mizell Senior Center
  • My role included fundraising support, marketing campaigns, development towards a more inclusive and diverse donor base community
  • Maintaining data reports and targeting key demographics
  • E-newsletters, e-blasts, events, budgets, scheduling, and team management.
  • Manage and maintain our major donors as well as our business partners.
  • Create a fundraising strategy for key events such as our annual gala, our holiday drive, and our Fashion Week.
  • Work closely with our Activities Director to support their team for promotions and fundraising goals.

Communications Director

Greater Coachella Valley Chamber of Commerce
  • Generated ideas for new projects that will enhance the visibility of the organization's brand identity.
  • Developed and deepened media relations to enhance coverage.
  • Handled communications and marketing budgets and implemented effective financial strategies.
  • Prepared detailed reports on marketing metrics including website traffic, lead generation efforts, and membership drive.
  • Designed creative campaigns that aligned with the overall goals of the newly branded Chambers and the cities we were working with.
  • Worked closely with our event staff to create an overall marketing goal for our Chamber for every event that was held.

Project & Communications Manager

Project Thunder Inc.
08.2021 - 09.2022
  • My role included supervising an international team, overseeing and managing various accounts in Agile, and maintaining contracts
  • I was the Scrum Master
  • I also worked on app development for the company, which included producing, shooting content, developing media campaigns, and writing media strategies.

Media Sales

The Hi-Desert Star
Yucca Valley, CA
02.2021 - 08.2021
  • Negotiated contracts with clients while adhering to company policies.
  • Generated reports summarizing monthly sales activity for management review.
  • Collaborated with marketing team members to develop promotional materials.
  • Responded promptly to customer inquiries regarding products or services offered.

Producer

NBC Palm Springs/Entravision
Palm Springs, CA
11.2016 - 12.2019
  • Primary duties: Producer for a national news segment that was broadcasted on the East Coast
  • Sole producer and editor for our station's sponsored segment shows focusing on Health and Charity: NBC Cares and Your Health Matters
  • Weekend Producer for our 5 and 6pm news cast
  • Other duties: Editing, audio, camera, floor directing, and field producing.

Gallery Director

Haya Modern Art Gallery
Palm Springs, CA
12.2012 - 11.2016
  • Sales and art consultant.

Art Director

Lunatopia
Idyllwild, CA
06.2016
  • Supervising and overseeing the art department to create a visual look for a TV pilot
  • Duties included props purchasing, meetings, set building, communication, attention to detail, and listening/following directions.

Education

B.A. Film Studies and Production -

University of California Davis

Associates Degree, Mass Communications & Economics -

College of the Desert

Skills

  • Project Management
  • Market Research
  • Digital Media
  • Campaign Management
  • Marketing
  • Program Optimization
  • Cross-functional team abilities
  • Media Kit Creation
  • Event Management
  • Content Creation
  • Social Media Management
  • Teamwork and Collaboration

Accomplishments

NATAS Pacific Southwest Emmy Award Winner for Lifestyle: Program/Segment

Volunteer Experience

  • UCIPE
  • Young Variety-Board Member 2015-2018
  • Red Cross of Southern California

Languages

Italian
Elementary
French
Elementary
Spanish
Elementary

Affiliations

  • Tennis
  • Horseback Riding
  • Mother
  • Volunteer
  • Traveler
  • Foodie

References

References available upon request.

Timeline

Project & Communications Manager

Project Thunder Inc.
08.2021 - 09.2022

Media Sales

The Hi-Desert Star
02.2021 - 08.2021

Producer

NBC Palm Springs/Entravision
11.2016 - 12.2019

Art Director

Lunatopia
06.2016

Gallery Director

Haya Modern Art Gallery
12.2012 - 11.2016

Development Manager

Mizell Senior Center

Communications Director

Greater Coachella Valley Chamber of Commerce

B.A. Film Studies and Production -

University of California Davis

Associates Degree, Mass Communications & Economics -

College of the Desert

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Trenna Latham