Tucker Allen
Henderson,TN
Summary
I am a catalyst for creativity. Seasoned Senior Marketing Manager with a vast background in strategic marketing, brand management, and team leadership. Known for driving growth through innovative campaigns and market research. Skilled in leveraging digital and traditional channels to enhance business performance. Proven track record of successfully managing diverse teams and projects to drive revenue growth.
Overview
2
2
years of professional experience
Work History
Senior Marketing Director
Harding Campus Life
Searcy, Arkansas
08.2025 - Current
- Promoted to a senior role for excellence in content creation, strategy, and student engagement.
- Oversee and mentor a creative team producing digital campaigns, social media content, and event promotions that strengthen campus culture.
Creative Catalyst
Pivot Creative Studios
Searcy, Arkansas
09.2024 - Current
- Contribute to an award-winning, student-run ad agency producing campaigns for both the Harding community and external clients.
- Develop innovative advertising concepts and creative strategies that drive engagement and brand visibility.
Top Staff
Camp Ozark
Mount Ida, Arkansas
04.2025 - 08.2025
- Selected as Top Staff for exceptional leadership, responsibility, and commitment to the camp’s mission.
- Supported and trained counselors, while ensuring the success and safety of daily programs and camper experiences.
- Worked directly with senior leadership to oversee large-scale events and maintain high standards of camper care.
Marketing Director
Harding Campus Life
Searcy, Arkansas
01.2025 - 08.2025
- Create engaging digital content to promote campus events and student activities, with a focus on building community and school spirit.
- Lead TikTok strategy by producing trend-driven, relatable videos that highlight the fun and energy of campus life, driving student engagement beyond traditional event promotion.
Camp Counselor
Camp Ozark
Mount Ida, Arkansas
05.2023 - 08.2024
- Mentored and supervised campers while creating a safe, fun, and inclusive environment.
- Led daily recreational activities, promoting teamwork, growth, and positive experiences.
- Awarded Counselor of the Year (2024) for outstanding leadership and dedication.
Education
Bachelor of Arts - Public Relations
Harding University
Searcy, AR05-2026
High School Diploma -
Chester County High School
Henderson, TN05-2022
Skills
- Team Leadership and Mentorship
- Creative and Content Development
- Professional Storytelling
- Event Management
Affiliations
- Collegiate Scholar-Athlete in Cross Country and Track for Harding University.
- Activities Director, Historian & Social Media Chair, THETA Social Club – organized events and managed communications
- Writer, HU16 (Award-Winning TV Station) & Part-Time Announcer, KVHU 93.5
- Celsius Brand Ambassador – promoted brand awareness and engagement
Accomplishments
- 10× State Medalist & 6× Regional Champion in Cross Country and Track (Tennessee)
- 2nd Team All-Conference, Great American Conference (Cross Country) & NCAA Division II Scholar-Athlete
- 2024 48-Hour Film Fest Champion, Harding University
- 2024 Counselor of the Year, Camp Ozark
- Great American Conference Scholar-Athlete (2023, 2024)
- 2025 Gold Addy Award for Best Cinematography, Arkansas Ad Federation
References
References available upon request.
Timeline
Senior Marketing Director
Harding Campus Life
08.2025 - Current
Top Staff
Camp Ozark
04.2025 - 08.2025
Marketing Director
Harding Campus Life
01.2025 - 08.2025
Creative Catalyst
Pivot Creative Studios
09.2024 - Current
Camp Counselor
Camp Ozark
05.2023 - 08.2024
Bachelor of Arts - Public Relations
Harding University
High School Diploma -
Chester County High School
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