Tylin German
Atlanta,GA
Summary
AI-driven growth and revenue systems architect specializing in full-funnel marketing, automation, and conversion optimization. Proven ability to design and execute systems that transform ad spend into measurable revenue by integrating paid media, CRM infrastructure, and AI-powered workflows. Experienced in scaling healthcare and wellness operations through data-driven decision making, automation, and performance modeling.
Overview
6
6
years of professional experience
Work History
Director of Business Development and Medical Staff
Precision Health and Wellness
Suwanee, GA
01.2025 - Current
- Architected and executed full-funnel digital marketing strategy across Meta platforms, achieving high-efficiency acquisition with CTRs exceeding 5–7% and reduced CPC through advanced targeting and creative optimization. Achieving Sub- CPL of $10 per lead acquisition.
- Designed and built a custom AI-powered CRM capable of autonomous follow-up, appointment scheduling, and multi-channel communication (SMS, email, voice)
- Integrated full-funnel tracking systems (UTM, Meta CAPI, analytics) to measure true ROI and engineered AI-driven workflows for autonomous scheduling, outbound and inbound calls, speed-to-lead engagement, follow-ups, and no-show recovery, increasing booking and show rates.
- Built and optimized WordPress websites, landing pages, and booking systems focused on conversion rate optimization and patient acquisition
- Developed internal SEO frameworks to improve local search visibility in competitive healthcare markets
- Recruited, interviewed, and onboarded clinical staff (PAs, nurses, specialists), aligning hires with early-stage clinic demand to optimize payroll efficiency and service coverage
- Led hands-on training and integration of providers across specialties (aesthetics, orthopedics), standardizing workflows and accelerating time-to-productivity
- Developed and standardized clinical protocols across multiple service lines, including BHRT, musculoskeletal (MSK) injections, IV therapy, chiropractic and stem cell treatments, hyperbaric oxygen therapy, and advanced laser modalities (Green, Enchronia, Harmony XL Pro, and picosecond technologies), ensuring consistent delivery, safety alignment, and scalable clinical operations
Strategic Account Manager
Progressive Medical Services
Suwanee, Georgia
06.2023 - Current
- Led restructuring of digital identity and patient acquisition strategies across multiple clinical verticals
- $75K performance-based contract while advising leadership on scalable growth models
- Directed content and brand strategy to drive targeted local engagement and referral pipelines
- Established affiliate clinic operations, intake systems, and cross-functional partnerships
- Reduced medical equipment costs by engineering and sourcing alternative solutions, including 3D-printed machinery, resulting in ~$67K–$83K in savings
- Partnered with private and charter K–5 schools across Suwanee and Duluth, GA to implement COVID preventative programs through allergy services (immunotherapy and OTC solutions)
- Launched and operationalized satellite clinic locations, including a VA-affiliated site in Lithia Springs, GA and a regenerative medicine clinic in Suwanee, GA
Investment Consultant
Blockchain LTD
London, England
01.2022 - 01.2023
- Advised investors using data-backed analysis on digital asset platforms
- Closed early-stage investment contracts through ROI projections and market forecasting
- Conducted due diligence on tokenomics and platform viability
- Acted as intermediary between private entities and crowdfunding/investor groups, facilitating capital flow into blockchain ventures
- Evaluated financial viability, risk exposure, and ROI projections to guide investment decisions
- Negotiated deal structures and aligned stakeholders across technical and financial domains
- Delivered strategic consultation bridging technical blockchain teams with non-technical investors
Small Business Benefits Consultant
AFLAC
Atlanta, Georgia
01.2020 - 01.2021
- Delivered full-cycle sales from prospecting to enrollment
- Presented tailored benefit strategies to business owners and HR teams
- Sold supplemental insurance products to small businesses, providing tailored benefit strategies to support workforce retention and protection
- Delivered full-cycle sales from prospecting to enrollment, including group presentations and policy customization
- Advised employers on integrating health, disability, and critical illness coverage into existing compensation structures
- Acquired health and securities licenses, enabling compliant advisory and sales within regulated financial products
Education
Bachelor of Arts - Philosophy, Minor in Chemistry
Georgia State University
Atlanta, GA05-2023
Skills
- Performance Marketing (Meta Ads, Paid Social)
- Funnel Architecture & Revenue Modeling
- AI & Automation Systems (Custom CRM Development)
- Cross-Sector Partnership Building
- Conversion Rate Optimization (CRO)
- SEO & Local Search Optimization
- Attribution & Analytics (UTM, CAPI, Tracking Systems)
- Lead Generation & Nurturing Systems
- Marketing Systems Integration (APIs, Automation Tools)
Affiliations
- SNAPS: Founder
- Pause Partnerships Foundation
- Gwinett Chamber of Commerce
- Gwinett County Bar Association
Languages
English
Native or Bilingual
Spanish
Professional Working
Italian
Limited Working
Timeline
Director of Business Development and Medical Staff
Precision Health and Wellness
01.2025 - Current
Strategic Account Manager
Progressive Medical Services
06.2023 - Current
Investment Consultant
Blockchain LTD
01.2022 - 01.2023
Small Business Benefits Consultant
AFLAC
01.2020 - 01.2021
Bachelor of Arts - Philosophy, Minor in Chemistry
Georgia State University