UDITA SINGH
Issaquah,WA
Summary
Strategic and creative communications professional with over a decade of experience in content creation, digital marketing, and visual design. Knowledge of accessibility in design, and application of best practices. Possess diverse expertise across B2B and B2C industries, including cybersecurity, shipping, online education, and nonprofits. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Content Marketing Manager
Global Initiative for Inclusive ICTs – G3ict
01.2025 - Current
- Manage Marketing & Communication Internal Work Group.
- Develop communication plans for two organizations, and a global event.
- Oversee content marketing initiatives across G3ict. and International Association of Accessibility Professionals.
- Apply UX principles and practices on G3ict primary website and microsites.
Communications Officer
New Americans Alliance for Policy and Research
09.2023 - Current
- Collaborated with team to create content for social media, website, and other marketing collateral.
- Designed and published a 56-page research report with data visualization.
- Conceptualized and developed fact sheets, flyers, brochures, webpages, and graphics in collaboration with team members.
Marketing Coordinator
Saltbox
06.2023 - 08.2023
- Project managed day-to-day execution of growth initiatives.
- Boosted brand awareness with target customer demographics with social and email campaigns.
- Tracked and reported on marketing campaign responses.
Communications Manager
Global Initiative for Inclusive ICTs – G3ict
07.2018 - 08.2022
- Led strategy and implementation of communication plans for six global programs and initiatives.
- Managed content for three websites, ten social media platforms, and three e-newsletters.
- Conducted secondary research for two editions of the Digital Accessibility Rights Evaluation (DARE) Index for over 167 countries.
Digital Media Associate
Global Initiative for Inclusive ICTs – G3ict
03.2017 - 06.2018
- Monitored news coverage and global trends in web accessibility.
- Tracked and reported analytics for communication campaigns, websites, and social media.
- Designed over 300 original graphics and supported marketing for global event.
- Assisted with vendor management for website creation and IT management.
Consultant Copywriter
Ministry of Shipping - Government of India
05.2017 - 09.2017
- Drafted articles for leaders on various aspects of Indian maritime history and new ports projects.
- Redesigned and relaunched the quarterly Indian Ports Magazine.
Deputy Manager – Communications
Shaw Academy (now Upskillist)
08.2016 - 01.2017
- Led project management for a gamification project of 15 web-based education courses.
- Achieved 8.32% student conversion rate and 96% student satisfaction for virtual support for the top-selling digital marketing course.
Senior Associate – Communications
Data Security Council of India
01.2015 - 07.2016
- Implemented integrated communications campaigns across website, digital and print.
- Developed annual reports, thematic newsletters, and flyers consistent with brand guidelines.
- Conducted qualitative research on Internet Governance, Cloud, Data Privacy, Cyber crime, and Cybersecurity.
Communications Officer
Médecins Sans Frontières – MSF India
11.2014 - 01.2015
- Produced content calendar for www.MSFindia.in and campaign microsites, newsletters, reports, web articles, and case studies.
- Interviewed medical staff to draft articles on the Ebola outbreak in Guinea, Sierra Leone and Liberia.
- Provided logistical support to an exhibition on drug-resistant tuberculosis (DR-TB) project and the Cycle for MSF tour in India.
Education
Master of Arts - Conflict Analysis and Peacebuilding
Nelson Mandela Centre, Jamia Millia Islamia University
New Delhi05-2013
Bachelor of Arts - Journalism
Lady Shri Ram College For Women (LSR), DU
New Delhi05-2011
Skills
- Project Coordination
- Social Media Strategy Development
- Meltwater Media Monitoring
- Adobe Creative Suite
- Web Accessibility
- Video Editing
- Mailchimp Campaign Management
- Strategic Event Marketing
- Google Analytics Proficiency
- Data Visualization
Certification
- Certificate in User Experience (UX) Design, Cornell University (October 2024 - May 2025)
- Adobe Illustrator and Photoshop training (2024)
- Bootcamp training in Project Management Professional (PMP),120-hour training bootcamp (2017)
- Advanced Diploma in Digital Marketing, Shaw Academy (2016)
Portfolio
www.uditaworks.com
Timeline
Content Marketing Manager
Global Initiative for Inclusive ICTs – G3ict
01.2025 - Current
Communications Officer
New Americans Alliance for Policy and Research
09.2023 - Current
Marketing Coordinator
Saltbox
06.2023 - 08.2023
Communications Manager
Global Initiative for Inclusive ICTs – G3ict
07.2018 - 08.2022
Consultant Copywriter
Ministry of Shipping - Government of India
05.2017 - 09.2017
Digital Media Associate
Global Initiative for Inclusive ICTs – G3ict
03.2017 - 06.2018
Deputy Manager – Communications
Shaw Academy (now Upskillist)
08.2016 - 01.2017
Senior Associate – Communications
Data Security Council of India
01.2015 - 07.2016
Communications Officer
Médecins Sans Frontières – MSF India
11.2014 - 01.2015
Master of Arts - Conflict Analysis and Peacebuilding
Nelson Mandela Centre, Jamia Millia Islamia University
Bachelor of Arts - Journalism
Lady Shri Ram College For Women (LSR), DU
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