Ushearnda Stroud
Hampstead,USA
Summary
Strategic and transformational Head Coach with a proven record of building high-performing programs rooted in competitive excellence, academic achievement, and character development. Experienced in recruiting, talent evaluation, and program development, with a demonstrated ability to attract, mentor, and elevate student-athletes at a high level.
Respected leader known for establishing a culture of accountability, discipline, and collaboration while fostering strong relationships with athletes, families, administrators, and community stakeholders. Skilled in long-term program planning, staff leadership, player development systems, and competitive strategy. Committed to developing young women who excel on the court, in the classroom, and as leaders in their communities.
Overview
26
26
years of professional experience
Work History
Assistant Director of Admissions
Austin Preparatory School
Reading, MA
11.2022 - Current
- Guide prospective families through inquiries, campus visits, journey days, testing, interviews, and the application and enrollment process of a Augustinian private NEPSAC School.
- Plan and execute Open House, recruitment fairs, information sessions, and Head Green Key student ambassador programs.
- Respond to admissions inquiries and collaborate with marketing/advancement on communications and website updates.
- Partner directly with the Associate Head of School and Head of School on advancing the Augustinian mission
- Build relationships with local Catholic elementary schools and community organizations to increase enrollment.
- Review applicant files and serve on the Admissions Committee to make enrollment recommendations.
- Engage families in the re-enrollment process and support retention initiatives.
- Developed and implemented strategic admissions initiatives to enhance student recruitment efforts.
College Basketball Recruiting Director / 17U #3SSB Coach
Mass Rivals Basketball
Boston, MA
03.2014 - Current
- Prepare comprehensive and honest evaluations of student-athletes’ athletic ability and academic performance for submission to NCAA coaches across all three divisions.
- Direct all team operations including practice planning, scheduling, facility management, and roster development.
- Coordinate regional and national travel logistics (airfare, lodging, transportation) for players and staff.
- Ensure strict compliance with NCAA regulations and eligibility standards.
- Collaborate with the Adidas marketing department regarding uniforms, apparel, and brand alignment on the 3SSB circuit.
- Review and advise on college essays, applications, and recruitment strategy.
- Work directly with Three Steps (parent company) on website updates and coaching hires.
- Communicate recruiting updates to parents, athletes, and college programs via digital platforms and live-stream channels.
- Advocate for student-athletes through athletic profiles, transcripts, social media strategy, live evaluations, and NIL positioning.
- Monitor academic and athletic progress through senior graduation and collegiate commitment.
- Oversaw budget management, ensuring resource allocation aligned with strategic objectives.
Head Girls Basketball Coach
Brooks School
North Andover, MA
08.2018 - 11.2022
- Led program to:
- 2019–2020 NEPSAC Class B Championship
- 2021–2022 NEPSAC Class B Championship
- 2021–2022 ISL Championship
- Coached first Massachusetts Gatorade Player of the Year in school history: Taina Mair(Boston MA)
- Guided program to first undefeated season in school history (2021–2022).
- Maintained strong communication with players, faculty, advisors, and families.
- Mentored student-athletes through college recruitment and academic preparation.
Founder & Executive Director
International Childcare
Malden, MA
08.2000 - 04.2022
- Founded and led an inclusive educational and therapeutic program serving K–8 students across Malden, Melrose, and Greater Boston surrounding communities.
- Partnered with the Massachusetts Department of Early Education and Care, and Department of Children and Families.
- Managed curriculum development, staffing (12 educators/paraprofessionals), evaluations, and operations.
- Coordinated transportation logistics with local districts and bus companies.
- Developed and taught Teen Leadership Enrichment course (Grades 6–8).
- Developed strategic partnerships with community organizations to enhance service delivery.
- Mentored staff, fostering a culture of continuous improvement and professional growth.
Associate Head Women’s Basketball Coach
Salem State University
Salem, MA
08.2014 - 03.2015
- Directed daily skill development sessions (guards)
- Conducted film breakdown and opponent scouting.
- Assisted in implementing new offensive systems and recruiting strategy.
- Coordinated recruitment efforts to attract top talent to the women's basketball program.
- Analyzed game footage to improve strategies and enhance player development.
- Cultivated a positive team culture, emphasizing teamwork and sportsmanship among student-athletes.
- Developed and implemented strategic training programs for women's basketball team performance.
Education
Master of Science - Criminology
Northeastern University
Boston, MA12-2000
B.S. - Criminal Justice
Sacred Heart University
Fairfield, CT01-1998
Skills
- Recruiting Strategy
- Player Development
- Roster Building
- Scheduling & Operations
- Travel & Budget Management
- Admissions & Enrollment Strategy
- Mentorship
- Community Relations
- Game Planning
- Synergy
- Relationship development
- Demographic research
- Teamwork and collaboration
- Problem-solving
- Reliability
Affiliations
Zonta International
Women's Basketball Coaches Association
NCAA certified Coach
USA Gold License Coach
Timeline
Assistant Director of Admissions
Austin Preparatory School
11.2022 - Current
Head Girls Basketball Coach
Brooks School
08.2018 - 11.2022
Associate Head Women’s Basketball Coach
Salem State University
08.2014 - 03.2015
College Basketball Recruiting Director / 17U #3SSB Coach
Mass Rivals Basketball
03.2014 - Current
Founder & Executive Director
International Childcare
08.2000 - 04.2022
Master of Science - Criminology
Northeastern University
B.S. - Criminal Justice
Sacred Heart University
CURRENT COLLEGIATE ATHLETES COACHED
- Oluchi Okananwa — University of Maryland
- Grace Oliver — Wake Forest University
- Taina Mair — Duke University
- Fope Ayo — University of Michigan
- Elyse Ngenda — Stanford University
- Samantha Dewey — University of Illinois
- Kendall Eddy — Holy Cross
- Nasi Simmons — Columbia University
- Rachel Ulstrom — University of Richmond
- Mia Mancini — Bryant University
- Maysen Hill- Fordham University
- Ayanna Franks — University of Massachusetts
- Sierra Bentley — Boston University
- Cate MacDonald- Dartmouth College
- Sophia Legoullon -William & Mary
- Paloma Garcia- Merrimack College
- Olivia Van Patten - Hofstra University
- Jami Hill- College of Charleston
- Colleen Phiri- George Washington University
- Mackenzie Mori -University of Maine
- Tyanna Medina - UMass Lowell
- Sophia Fountaine - Grand Canyon University
- Olivia Fleming - Lehigh University
- Eva Wilkerson- Towson University