Valerie M. Falcon
Gulf Breeze,FL
Summary
Executed comprehensive marketing strategies, managed vendor relationships, and optimized operational efficiency across various industries.
Overview
16
16
years of professional experience
Work History
Rural Mail Carrier Associate
United States Postal Service, USPS
Navarre, FL
11.2025 - Current
- Delivered mail and packages efficiently to rural routes, ensuring timely service and customer satisfaction.
- Operated postal vehicles safely while adhering to traffic regulations and USPS policies.
- Sorted and organized mail according to established routes, maintaining accuracy in delivery sequences.
- Assisted customers with inquiries, providing information about services and addressing concerns effectively.
- Demonstrated punctuality and reliability with consistent on-time arrivals for daily pickups at distribution centers.
Leasing Manager
D.R. Horton – Build to Rent Division
Pensacola & Pace, FL
04.2023 - 10.2025
- Lead all leasing and marketing operations for multiple communities, ensuring positive resident relations and high occupancy.
- Collaborate with regional, shared services, and marketing teams to meet and exceed leasing goals.
- Successfully leased two new communities, achieving 97% occupancy at disposition.
- Supported community events to strengthen resident engagement and brand presence.
Property Manager
Indigo Townhomes
Gulf Breeze, FL
11.2021 - 03.2023
- Managed day-to-day operations for a new lease-up community, including leasing, marketing, accounts payable, and move-in/move-out processes.
- Maintained zero delinquency for consecutive months through effective rent collection processes.
- Recruited, trained, and developed staff to ensure high-performance operations.
- Coordinated vendor management and secured bids for capital improvements.
Retail Store Manager
BCBG MaxAzria / Dillard’s
Pensacola, FL
05.2019 - 11.2021
- Directed operations for a high-end boutique, supervising a team of 5.
- Drove profitability through strategic use of P&L reports and visual merchandising.
- Partnered with corporate leaders to execute sales strategies and deliver consistent results.
Boutique Manager
Dainty Hooligan
Houston, TX
01.2016 - 01.2017
- Launched and managed Houston’s first store location, achieving record-breaking sales for a grand opening in company history.
- Oversaw all marketing (print, social, events, social media), merchandise selection, and seasonal product strategies.
- Coordinated photo shoots and brand collaborations to drive customer engagement.
Retail Store Manager
Anna’s Linens Corporation
Friendswood, TX
01.2012 - 01.2015
- Managed $1.5M home goods store; awarded Highest Average Transaction among 800 stores (2012–2014).
- Increased profitability using P&L reports and innovative merchandising strategies.
- Recruited, trained, and managed staff to consistently achieve sales goals.
Caregiver/Companion
Visiting Angels
Webster, TX
08.2010 - 04.2012
- Provided personal care, meal preparation, transportation, and companionship for elderly and disabled clients.
- Promoted patient well-being through positive interactions and support.
Education
Business Administration
San Jacinto College
Pasadena, TXSkills
- Property & Community Management (Lease-Ups, Marketing, Resident Relations)
- Retail & Store Operations (P&L Management, Visual Merchandising, Sales Growth)
- Team Leadership, Training & Development
- Strategic Planning & Marketing Execution
- Vendor & Budget Management
- Customer Service Excellence
- Software: Microsoft Office Suite, Yardi, AMSI, Real Page, Blue Moon
Languages
Spanish
Native or Bilingual
Timeline
Rural Mail Carrier Associate
United States Postal Service, USPS
11.2025 - Current
Leasing Manager
D.R. Horton – Build to Rent Division
04.2023 - 10.2025
Property Manager
Indigo Townhomes
11.2021 - 03.2023
Retail Store Manager
BCBG MaxAzria / Dillard’s
05.2019 - 11.2021
Boutique Manager
Dainty Hooligan
01.2016 - 01.2017
Retail Store Manager
Anna’s Linens Corporation
01.2012 - 01.2015
Caregiver/Companion
Visiting Angels
08.2010 - 04.2012
Business Administration
San Jacinto College