Vashti Smith
Beauty Advisor
Williamsburg,VA
Summary
Passionate and dedicated Beauty Advisor and Freelance Makeup Artist with over 13 years of experience in the beauty and cosmetics industry. Specializing in personalized makeup consultations, beauty education, and cosmetic retail sales. Proven success with premium brands including Sephora, Dior, Estée Lauder, and Clinique. Adept at creating inclusive, welcoming beauty experiences that empower customers and enhance their confidence. Committed to delivering Ulta Beauty's promise of all things beauty, all in one place.
Overview
13
13
years of professional experience
Work History
Remote Customer Service Representative On Call
LiveOps
Virginia Beach*, Virginia
04.2016 - Current
- Managed inbound and outbound customer service calls in a remote setting.
- Maintained performance metrics while offering solutions and ensuring satisfaction.
- Adapted quickly to new systems and client scripts across different industries.
Cosmetic Beauty Advisor
Essence Of Vashti, LLC
Hampton Roads, VA
05.2012 - Current
- Provided on-location makeup services for bridal parties, graduations, proms, and baby showers.
- Built and maintained loyal clientele through social media and word-of-mouth.
- Specialized in skin prep, complexion matching, and event-ready glam.
- Demonstrated strong organizational and time management skills during high-volume event seasons.
Seasonal Beauty Advisor
Sephora
09.2021 - 01.2022
- Delivered expert product knowledge across skincare, fragrance, and cosmetic lines.
- Consistently met and exceeded daily sales goals.
- Provided one-on-one consultations and personalized beauty recommendations.
- Maintained high standards of cleanliness and visual merchandising.
- Adapted to COVID-19 restrictions by offering virtual and contact-free consultations.
Beauty Advisor/ Sales
Macys
10.2015 - 03.2016
- Represented brands including Dior, Lancôme, Estée Lauder, Bare Minerals, and Clinique.
- Provided in-store makeup application and guided customers to suitable products.
- Drove daily sales in cosmetics and fragrances, often surpassing set goals.
- Fostered lasting client relationships through follow-ups and customized services.pecialized in makeup application and retail sales for prestigious brands such as Dior, Lancôme, Estée Lauder, Bare Minerals, and Clinique. I maintained daily sales goals while providing expert product knowledge and personalized makeup applications to enhance the customer experience. In addition, I was responsible for driving sales in both cosmetics and fragrances, ensuring that customers received tailored recommendations and guidance to meet their beauty needs.
Beauty Sales Associate
Honey Cosmetics
New York, New York
05.2012 - 09.2015
- Offered full-service beauty treatments including lash applications, brow waxing, and tinting.
- Applied makeup for clients attending weddings, proms, photo shoots, and TV.
- Assisted with merchandising and trained new staff on product knowledge and service protocols.
- Consistently met or exceeded sales targets for cosmetics and skincare.
Education
No Degree - Esthetician
Chrysm Institute of Esthetics
Hampton, VA 05.2001 -
High School Diploma -
Information Technology High School
New York, NY 05.2001 -
Skills
- Cosmetic & Fragrance Sales
- Personalized Beauty Consultations
- Makeup Application for Special Occasions
- Customer Experience Excellence
- Skincare Product Knowledge
- Brow Tinting & Waxing
- Product Upselling & Cross-Selling
- Color Matching Expertise
- Premium Brand Knowledge (eg, Dior, Estée Lauder, Clinique, Bare Minerals)
- Virtual & In-Person Customer Service
Timeline
Seasonal Beauty Advisor
Sephora
09.2021 - 01.2022
Remote Customer Service Representative On Call
LiveOps
04.2016 - Current
Beauty Advisor/ Sales
Macys
10.2015 - 03.2016
Cosmetic Beauty Advisor
Essence Of Vashti, LLC
05.2012 - Current
Beauty Sales Associate
Honey Cosmetics
05.2012 - 09.2015
No Degree - Esthetician
Chrysm Institute of Esthetics
05.2001 -
High School Diploma -
Information Technology High School
05.2001 -
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