VERONICA FREEMAN
Waldorf ,MD
Summary
Senior Business Clinical Executive with experience and a powerful reputation for bold, innovative, and decisive leadership, trusted and proven with multi-billion dollar health information technology programs in both national and multinational healthcare systems. A military Veteran and healthcare professional with over 20 years combined experience in clinical, healthcare administration, military medical operations, and health informatics. Agile leader with expert level competencies in strategic planning, program/ project management, business process management and reengineering, change management, governance and data driven decision-making in complex healthcare organizations. Over a decade of experience in implementing Cerner Millennium in industry leading integrated delivery networks, transforming healthcare and improving outcomes for populations to include International and US based territories. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
15
15
years of professional experience
Work History
Senior Business Healthcare Executive
Cerner Corporation
08.2018 - Current
- Principal executive responsible for every aspect of client engagement ensuring successful project implementation and client adoption of technologies for Cerner Middle East Clients.
- Develops strategic and operational plans to ensure theachievement of client business objectives, including clinical and revenue metrics and goals
- Developed strategy to combat increased competitive presence within a territory.
- Advises on the creation of sustainable multidisciplinary health IM/IT governance program in support of end-to-end life cycle management in a care delivery model for highly complex, high profile, or multi-site client programs
- Directs and coordinates overall performance improvement & transformation activities and relationships in partnership with the internal and client leadership teams
- Creates strategic and operational partnerships with internal and external stakeholders to optimize clinically-driven workflows and business processes to achieve clinical, financial performance and operational goals and imperatives;
- Integrates healthcare and informatics best practices and advises on strategies to build clinical and business functional champions to drive adoption and change management operations
- Conducts active surveillance and provides mitigation strategies for identified risks impacting the quality, safety, and operational integrity of clinical information systems
- Directly supervises 3 associates with an additional 10 indirectly, promoting professional growth and development via proactive support and coaching.
- Developed in-depth knowledge of each client's business through research and regular on-site meetings.
- Interacted well with customers to build connections and nurture relationships.
- Trained and guided team members to maintain high productivity and performance metrics.
Senior Clinical Strategist, Principal advisor and clinical informatics consultant lead for the multi
Cerner Corporation
08.2015 - 08.2018
- Billion-dollar, multi-year implementation of Cerner Millennium in the Department of Defense that provides healthcare services for over 9 million beneficiaries in the US and overseas
- Successfully led go-live activities at 4 DoD MTFs in the Pacific Northwest
- Led Business Process Analysis activities resulting in the development of over 600 role-based enterprise clinical workflows that were utilized for system design, configuration, test & evaluation, and implementation at four Medical Treatment Facilities in the Pacific Northwest
- Principal advisor to the DoD Functional Governance committee, providing strategic and operational best practices and recommendations to support enterprise design decision making
- Led a team of multidisciplinary clinical SMEs and solution architects responsible for client engagement, workflow analysis, documentation content, and solution configuration
- Provided oversight of major milestone events, to include Model System Review, Integrated Validation, Test & Evaluation, and Parallel Charting events that involved over 1700 DoD SMEs over a two-year period
- Advisor for the Enterprise Issue Resolution Process; performed analysis and developed recommendations to resolve issues related to workflow, content, defects, training, and change management
- Reviewed or coordinated the review of hundreds of change management artifacts (user guides, job aides) before, during and after go-live events
Senior Clinical Strategist/Team Lead
Cerner Corporation Middle East
07.2011 - 08.2015
- Strategic advisor responsible for planning and executing transformation of healthcare delivery process and achieving performance improvement through optimal use of Cerner’s Millennium product suite
- Provided consulting services and to Cerner clients specifically focused on Physician and Nursing workflow, documentation, system configuration, providing recommendations for optimization and integration of industry best practices
- Successfully led multiple Electronic Health Record conversions and clinical transformation events including the first Cerner Ambulatory conversion in Qatar and 9-month hospital implementation in Saudi Arabia
- Planned, coordinated, and conducted super-user, and end-user training on use of various software products, application systems, and clinical documentation resulting in increased user adoption
- Managed 6 clinical strategist-2 assigned to clients in Qatar and 4 operating between UAE, Saudi Arabia, and Qatar.
Clinical Strategist, Leader
Cerner Corporation
07.2008 - 07.2011
- Clinical Advisor to senior executives on transforming healthcare delivery processes to achieve performance improvement through optimal use of Cerner’s Millennium product suite
- Provided consulting services to Cerner clients including workflow reengineering and optimization of clinical services through Clinical Automation
- Assisted with solution design focused on Nursing and Physician workflow incorporating current best practices for all patient populations
- Planned, coordinated, and conducted super user and end-user training on the use of various software products, application systems, and clinical documentation resulting in increased user adoption
- Skilled in all aspects of Smartroom implementation and workflow
- Successful implementation of a multi-facility critical care hospital, all with a full suite of Smartroom technology
- Various other clinical and administration positions held in former years, will make them available upon request.
Education
Master of Health Administration - Health Care Informatics
Capella University
Bachelor of Science - Nursing
University of Phoenix
Associates Degree - Nursing
College of Southern Maryland
Skills
- Electronic Medical Record
- Quality Improvement Activities
- Continuous Improvements
- Accreditation Coordination
- Strategic Planning
- Training and Development
- Project Implementation
- Health Information Systems (HIS)
- Nursing Performance Assessment
Affiliations
Licensed Registered Nurse, District of Columbia, June 2008
Member, American Nursing Informatics Association (ANIA), October 2018
3
Timeline
Senior Business Healthcare Executive
Cerner Corporation
08.2018 - Current
Senior Clinical Strategist, Principal advisor and clinical informatics consultant lead for the multi
Cerner Corporation
08.2015 - 08.2018
Senior Clinical Strategist/Team Lead
Cerner Corporation Middle East
07.2011 - 08.2015
Clinical Strategist, Leader
Cerner Corporation
07.2008 - 07.2011
Master of Health Administration - Health Care Informatics
Capella University
Bachelor of Science - Nursing
University of Phoenix
Associates Degree - Nursing
College of Southern Maryland
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