Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Vi Tran

Richmond,VA

Summary

Accomplished Development Manager with experience in designing and executing effective fundraising strategies, achieving project goals with a focus on efficiency. Proficient in strategic planning, situational leadership, and project management. Proven expertise in database administration, portfolio management, and relationship building. Strong communication and problem-solving abilities that promote innovative solutions and collaboration. Committed to fostering inclusive workplaces, and building a more just world for all.

Overview

16
16
years of professional experience

Work History

Development Manager

ACLU of Virginia
Richmond, VA
04.2022 - Current
  • Diversified an annual fund program with a budget of $4.5M, achieving 165% of the goal, and generating $6.8M in 2024.
  • Administered software systems and platforms, including Salesforce CRM, Blackbaud ResearchPoint, Fluxx, Asana, Looker, Tableau, and Constant Contact.
  • Streamlined the financial reconciliation process, achieving a 40% reduction in discrepancies and a 20% reduction in project time.
  • Spearheaded a board engagement strategy, including network mapping for foundation cultivation, and a peer-to-peer fundraising campaign.
  • Developed and executed a grant campaign in Q3 2024, securing a $250,000 unrestricted grant, and two LOIs of $300,000 in Q1 of 2025.
  • Initiated and executed a planned giving strategy for portfolio donors, resulting in a 15% increase in planned gifts and a 20% increase in gift value.
  • Cultivated, solicited, and stewarded a major gift ($10,000+) portfolio of over 40 donors, attaining 140% of the revenue goal in 2024.
  • Collaborated with programmatic teams on storytelling, and used a community-centric approach to create compelling cases for support.
  • Responsible for donor management cycle, gift processing, and timely gift acknowledgments.
  • Developed processes for portfolio activity tracking, moves management, event planning, portfolio CRM upload, and database hygiene guides.
  • Co-chaired the EDIB Committee to build and sustain an equitable and inclusive culture through dialogues, diverse recruitment initiatives, and training programs.

Development Associate

ACLU of Virginia
Richmond, VA
09.2019 - 03.2022
  • Spearheaded the digital migration of our gift processing system, resulting in optimized workflows and improved financial integrity.
  • Led the administration of the Salesforce CRM database to ensure data integrity and enhanced donor experiences.
  • Oversaw processing, tracking, and acknowledgment of gifts to strengthen donor engagement.
  • Produced and analyzed all fundraising reports, with timely delivery to stakeholders.
  • Planned and executed events, including donor happy hours, donor-hosted parties, and community events.
  • Participated in crafting annual fundraising appeals, managing content and mailing logistics.
  • Built and designed donor email communications via Constant Contact.
  • Analyzed fundraising data to identify key trends and donor behavior patterns to support strategy development.

Director – Non-Profit B2B Sales

Sprint
Richmond, VA
01.2018 - 08.2019
  • Established and led non-profit initiative for small to medium business team in Virginia.
  • Collaborated with regional director to define initiative goals, budget, KPIs, and implementation strategies.
  • Directed a sales team of ten, achieving 150% to goal and ranked #1 business team.
  • Engaged executives and business owners using consultative sales to identify pain points and propose technology solutions.
  • Monitored progress against targets for revenue growth, profitability, and other KPIs.

Business Account Executive

Sprint
Richmond, VA
02.2017 - 12.2017
  • Achieved 200% of the sales activations goal by identifying a new sales pipeline with non-profits and creating referral incentive program.
  • Awarded Top New Hire in 2017 for small to medium-sized business sales in the Northeast area.
  • Skilled in pipeline funnel management, including managing sales pipelines, and sales forecasting through Salesforce CRM.
  • Strong expertise in mobility, IoT, remote work, and collaboration solutions for businesses.

Sales Manager

Verizon Wireless
Richmond, VA
03.2009 - 11.2016
  • Successfully led the #1 ranked store in growth and customer experience in the Northeast region.
  • Appointed area turnaround manager transforming 10 low-performing locations, with a 100% success rate.
  • Developed a professional development program, implemented in over 100 retail locations.
  • Managed store operations, including inventory control, financial audits, and POS systems.
  • Trained and coached staff to establish leadership pipeline and promote career advancement.
  • Performed day-to-day HR functions, including hiring, onboarding, and performance management.

Education

BS - Economics -

Virginia Commonwealth University
Richmond, VA

Fund Development Institute -

University of Richmond – Institute of Philanthropy

Grant Writing -

University of Richmond – Institute of Philanthropy

Diversity and Inclusion Certificate -

Cornell University

Inclusive Fundraising Fellow -

Association of Fundraising Professionals (AFP) – Virginia Chapter

Skills

  • Leadership and coaching
  • Fundraising strategies
  • Financial management
  • Process improvement
  • Analytical problem solving
  • Operational effectiveness
  • Strategic planning
  • Project execution
  • Effective communication skills
  • CRM database administration

References

References available upon request.

Timeline

Development Manager

ACLU of Virginia
04.2022 - Current

Development Associate

ACLU of Virginia
09.2019 - 03.2022

Director – Non-Profit B2B Sales

Sprint
01.2018 - 08.2019

Business Account Executive

Sprint
02.2017 - 12.2017

Sales Manager

Verizon Wireless
03.2009 - 11.2016

BS - Economics -

Virginia Commonwealth University

Fund Development Institute -

University of Richmond – Institute of Philanthropy

Grant Writing -

University of Richmond – Institute of Philanthropy

Diversity and Inclusion Certificate -

Cornell University

Inclusive Fundraising Fellow -

Association of Fundraising Professionals (AFP) – Virginia Chapter