Victoria Peterson

Key Contributions:

• Managed a pipeline of 40–60+ ACATS and non-ACATS account transfers per week, coordinating with financial advisors, custodians, and internal operations teams to ensure timely and accurate movement of client assets.
• Processed documentation supporting the transfer of $10M+ in client assets weekly, maintaining strict adherence to regulatory requirements and internal risk management protocols.
• Prepared and distributed daily end-of-day operational reports to senior leadership, tracking transfer volumes, case status, and outstanding issues across 100+ active transfer requests.
• Utilized Excel and internal reporting systems to monitor pipeline performance, identify processing delays, and prioritize time-sensitive advisor and client requests.
• Assisted leadership with a large-scale equity compensation account conversion for Eli Lilly and Company, helping coordinate the transition of hundreds of employee stock plan accounts from Merrill Lynch to Morgan Stanley.
• Supported the conversion initiative by reviewing documentation, tracking account onboarding progress, and coordinating cross-team communication, ensuring a smooth transition for high-value corporate client accounts.
• Coordinated with advisors, custodial institutions, and internal operations partners to resolve transfer discrepancies and ensure timely processing of client asset movements.
• Provided procedural guidance to team members on ACATS workflows, internal systems, and documentation standards to maintain accuracy and operational consistency.

• Partnered directly with the CEO to support brand development and digital strategy initiatives, coordinating project timelines, content planning, and campaign execution.
• Contributed to the growth of the company’s social media presence, supporting strategy and campaigns that helped scale the brand’s audience to 100K+ followers across platforms.
• Assisted in the planning and coordination of a company gala benefiting the organization’s nonprofit initiatives, supporting vendor coordination, event logistics, and promotional communications.
• Managed social media scheduling, content coordination, and engagement tracking to support brand visibility and audience growth.
• Prepared reports and performance summaries on digital campaigns and audience engagement to inform leadership decision-making.
• Collaborated cross-functionally with marketing partners, vendors, and internal stakeholders to ensure timely execution of brand initiatives and events.

• Supported frontline operations and team performance in a high-volume retail environment, ensuring service standards and operational compliance were consistently met.
• Delivered exceptional customer service while assisting leadership in tracking performance metrics, supporting sales goals, and maintaining operational excellence.
• Acted as a key support resource for new hires and peers, providing on-the-job training, product education, and process guidance to accelerate onboarding and team readiness.
• Assisted leadership in resolving customer and interpersonal concerns, reinforcing communication, trust, and positive relationship management.
• Collaborated with management to reinforce performance expectations, accountability, and service excellence across the team.
• Maintained up-to-date knowledge of products, policies, and regulatory requirements to ensure compliance and accurate information dissemination.
• Contributed to a positive, inclusive team culture, fostering collaboration, motivation, and engagement in a fast-paced environment.
• Supported change initiatives and program rollouts by educating staff and reinforcing updated procedures, ensuring smooth adoption and operational consistency.