Vincent Petit
Annandale,VA
Summary
Results-driven Sales Manager bringing 10+ years of experience in product development, promotion and optimization. Skilled in developing lasting client rapport based on knowledgeable support and consistent service. Proficient in developing and applying advanced marketing, prospecting and merchandising strategies to accomplish promotional goals. Demonstrated success in building networks and supporting branding objectives.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Area Manager | Signature Division
Southern Glazer's Wine and Spirits
Washington, DC
06.2023 - Current
- Managing a territory of over 180 Accounts. 90% of these are Fine wine restaurants, bars, hotels. 10% are premier retail off-premise accounts.
- Delegating tasks as needed to three Sales Consultants.
- Coaching, developing and motivating team to achieve revenue goals as set by our supplier partners and SGWS agreements.
- Meeting or exceeding territory goals set forth by the company on a monthly and weekly basis.
- Establishing productive and professional relationships with key personnel in assigned territory.
- Analyzing and controlling expenditures of division to conform to budgetary requirements.
- Hiring and motivating high-performing sales consultants to drive revenue across all customers but a heavy concentration on key accounts.
Chain Account Manager
Southern Glazer's Wine and Spirits
Washington, DC
12.2021 - 06.2023
- Resolving customer complaints regarding sales and service.
- Coaching, developing and motivating team to achieve revenue goals.
- Developed and significantly grew assigned territory 26% in gross profit within first year.
- Lead sales planning, development and account management to grow existing accounts and establish new sales accounts where possible.
- Using change methodologies to increase sales and lead projects to increase productivity.
- Previously managed the following chains: Safeway, Giant, Walmart, Target, CVS, Walgreens, and Trader Joe's.
- Currently managing a territory including the following chains: Safeway, Trader Joe's, Walmart, CVS, Harris Teeter.
- Managing a team of 5 merchandisers within a territory of nearly 30 stores within my route.
- Regularly submitting price updates in each respective chain's systems/database.
- Presenting new items to local buyers, where possible, and creating relationships with our national accounts teams to align local and national initiatives.
Owner & Operator
Elevate Your Tastes, LLC
Fairfax, VA
12.2019 - Current
- Develop beverage tasting events for clients including simple wine education
- Perform in-person and/or virtual tastings per customer request
- Record P&L on a regular basis
- Contribute beverage industry content to a digital drinks source, VinePair.
Harvest Intern
Black Ankle Vineyards
Mount Airy, MD
08.2020 - 10.2020
- Monitored field conditions to determine grapevine readiness and sustainability.
- Cleaned work areas and maintained grounds and landscaping.
- Used pumps and large hoses to move grape must from fermentation tanks to wooden barrels for additional aging.
- Performed pump-over technique with the use of pumps and large hoses.
- Checked sugar levels with refractometer to determine the potential alcohol content post-fermentation.
- Worked alongside grape harvesters to handpick grapes from various plots throughout the property.
Sales Representative
Breakthru Beverage Group
Washington, DC
07.2013 - 12.2021
- Preplan to maximize sales and merchandising objectives based on unique revenue demands for client stores
- Fostered relationships with customers to expand customer base and retain business.
- Reset store displays for special events and seasonal merchandise changes.
- Collaborates with suppliers and store managers to ensure inventory levels meet sales demands
- Providing customer service by communicating promotions and merchandising quality assurance through sales presentations
- Introducing new products to clients based on data gathered from competitive markets
- Analyzes product sales and forecasts which brands produce the highest profits for client accounts
- Maintains an understanding of all Solicitor licensee regulations governed by the District of Columbia Alcoholic Beverage Control Board
Supervisor
Retail Merchandising Solutions, Inc
Washington, DC
02.2012 - 07.2013
- Coordinated with team to ensure corporate mandated weekly merchandising resets were completed correctly
- Maintained compliance standards for each merchandise reset per company standards
- Directed the implementation of corporate changes for in-store product infrastructure and placement
- Provided supervision to all merchandisers
- Facilitated enhancement of planogram/schematic system
- Tracked and maintained employee records.
Sales Representative
Merchant’s Tire & Auto
Waldorf, MD
04.2011 - 12.2011
- Addressed vehicle safety concerns with customers and recommended service as needed
- Regularly communicated all available promotions and exceeded sales objectives
- Worked in a fast-pace environment assisting customers in person and via telephone
- Built estimates based on customer requests and other concerns noted from initial vehicle inspection
- Completed routine store open and close procedures as needed
- Maintained effective communication with team and ensured work load was evenly distributed.
Retail Clerk
Harbor Freight Tools USA
Lima, OH
05.2010 - 12.2010
- Finalized all sales transactions at the register
- Assisted customers on sales floor and on the phone with all inquiries or concerns
- Maintained shelf integrity by front facing all product and organizing any applicable displays
- Built POS to attract shoppers to key promotional items.
Education
Associates Degree - Applied Science, Automotive Technology
University of Northwestern Ohio
Lima, OH12.2010
High School Diploma -
Charles Herbert Flowers High School
Springdale, MD05.2008
Skills
- Problem Solving
- Performance Evaluations
- Staff Training and Development
- Customer Service
- Detail-Oriented
- Relationship Building
- Sales Projections
- Market Trend Analysis
- Territory Management
- Closing Techniques
- Sales Targeting
- Inventory Management
- Brand Development
- Customer Portfolio Management
Certification
Certifications – Wine & Spirits Education Trust (WSET) Level 2 Wine & Spirits, WSET Spirits Level 2 Licenses
Timeline
Area Manager | Signature Division
Southern Glazer's Wine and Spirits
06.2023 - Current
Chain Account Manager
Southern Glazer's Wine and Spirits
12.2021 - 06.2023
Harvest Intern
Black Ankle Vineyards
08.2020 - 10.2020
Owner & Operator
Elevate Your Tastes, LLC
12.2019 - Current
Sales Representative
Breakthru Beverage Group
07.2013 - 12.2021
Supervisor
Retail Merchandising Solutions, Inc
02.2012 - 07.2013
Sales Representative
Merchant’s Tire & Auto
04.2011 - 12.2011
Retail Clerk
Harbor Freight Tools USA
05.2010 - 12.2010
Associates Degree - Applied Science, Automotive Technology
University of Northwestern Ohio
High School Diploma -
Charles Herbert Flowers High School
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