Salesforce
Vineet Chaturvedi
Competitive Insights Manager
Summary
Dedicated professional working tirelessly to provide and develop innovative strategies in business management to ensure effective problem-solving with interdepartmental coordination, to maximize business functionality and efficiency.
Overview
11
11
years of professional experience
6
6
years of post-secondary education
Work History
Competitive Insights Manager
Dyson
2 2022 - Current
- Collaborate with multiple cross-functional stake holders and provide guidance on market landscape, competitive activities and resulting impact analysis
- Deliver compelling presentations with actionable insights that translated complex data sets into easily understandable narratives for audiences.
- Generate Insights from analysis on large data sets to drive business decisions based on marketing and sales
- Analyze and track competitive marketing and promotional initiatives and provide insights that help drive business growth and strategic business decision making.
- Streamlined reporting processes, resulting in more efficient use of resources and accurate data tracking.
- Utilize market research and data analysis to identify competitive threats and anticipate market changes.
- Track Dyson's cross category performance across all indirect retail partners to enable and inform account teams with bespoke product shelf strategy
Strategy & Insights Manager
Quotient Technology Inc (Formerly Coupons.com)
06.2020 - 02.2022
- Partner as Strategy and Insights lead for major CPG companies (GMI, Mars, Kimberly-Clark, Georgia-Pacific, Reckitt Benckiser and Church& Dwight) and retailers across US
- Work with CPG clients and sales on strategy, design, scope and execution of campaigns based on client objectives
- Measure and analyze success of campaigns based on client KPIs through closed loop measurement and market analysis
- Provide consumer driven actionable Insights and recommendations through analytics post-campaign to help drive strategic business decisions for CPG clients
- Work with cross-functional teams to ensure successful launch and execution of the campaigns
Program Manager
Quotient Technology Inc (Formerly Coupons.com)
05.2018 - 06.2020
- Manage average of 2500 custom digital offers per month for P&G by creating efficiencies and streamlining the life cycle across different software platforms, reducing manual processes and increasing customer satisfaction.
- Collaborate with Quotient sales team to identify avenues for growth of business thereby increasing revenue.
- Co-ordinate with product, engineering and end user teams to strategize business systems road map creation to automate manual processes thereby saving significant resource hours.
- Spearhead operational execution to optimize day to day workflow for P&G and their agency, leading to reduced timelines and increased customer satisfaction.
Sr. Technical Project Manager
Axiom Product Development LLC
08.2017 - 05.2018
- Inspired Agile technical projects teams to high levels of performance and quality to provide exceptional business value.
- Identified the challenges facing Keurig appliances and PODs during the transit process.
- Designed the solution to optimize and improve the process of transit, post production to consumer.
- Maintained tactical control of project budgets and timelines to keep teams on-task and achieve schedule targets.
- Managed a team of engineers to simulate and analyze a transit process for appliance from inception and production to shelf.
Technical Project Manager
Axiom Product Development LLC
05.2014 - 08.2017
- Identified the need for process improvement within P&G package design and development testing labs.
- Designed the workflow to automate the data gathering process for different CPG goods produced by P&G.
- Managed a team of engineers to help in the development and deployment of Lab data management software and tool within P&G.
- Performed detailed assessments of risks to determine constraints and develop mitigation strategies.
- Devised a maintenance plan to manage unforeseen issues with the system after software deployment.
- Closely collaborated with project members to identify and quickly address problems.
Project Engineer
Axiom Product Development LLC
12.2013 - 05.2014
- Coordinated with multiple development teams to ensure continuous development and integration of automated simulation methods.
- Controlled engineering activities to maintain work standards, adhere to timelines and meet quality assurance targets.
- Supported troubleshooting standard Explicit/Implicit simulations in Abaqus/LS Dyna and provide solutions.
- Supported the development of new simulation methods in mechanical simulation analysis software Abaqus/ LS Dyna, including meshing duties in Hypermesh.
Education
M.S - Business Informatics
Northern Kentucky University
Alexandria, KY 05.2018 - Current
M.S - Mechanical Engineering
University of Cincinnati
Cincinnati, OH 05.2011 - 2013.03
B.S - Biomedical Engineering
University of Cincinnati
Cincinnati, OH 09.2005 - 2010.12
Skills
Data management
Data Analysis
Strategy
Process Improvement
Business Process Mgmt
Agile Project Management
Change Management
Cross Functional Team Leadership
Business systems
Workflow Design
Account Management
Software
Microstrategy
Tableau
MS-Office
Database Management
Python
C
Matlab
Timeline
Strategy & Insights Manager
Quotient Technology Inc (Formerly Coupons.com)
06.2020 - 02.2022
M.S - Business Informatics
Northern Kentucky University
05.2018 - Current
Program Manager
Quotient Technology Inc (Formerly Coupons.com)
05.2018 - 06.2020
Sr. Technical Project Manager
Axiom Product Development LLC
08.2017 - 05.2018
Technical Project Manager
Axiom Product Development LLC
05.2014 - 08.2017
Project Engineer
Axiom Product Development LLC
12.2013 - 05.2014
M.S - Mechanical Engineering
University of Cincinnati
05.2011 - 2013.03
B.S - Biomedical Engineering
University of Cincinnati
09.2005 - 2010.12
Competitive Insights Manager
Dyson
2 2022 - Current
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