Summary
Overview
Work History
Skills
Timeline
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WADE SKURLOCK

Jacksonville,FL

Summary

Accomplished sales leader with a proven track record in driving customer satisfaction and exceeding sales goals. Expertise in leading sales teams, implementing effective strategies, and generating new business opportunities.

Overview

17
17
years of professional experience

Work History

New and Used Sales Manager

Coggin Honda of Jacksonville
Jacksonville, Florida
10.2024 - 10.2025
  • Consistently at the top of Honda's sales objective and turn rate
  • Helped maintain stellar CSI and as a dealership we achieved a perfect 100 score for the month of March 2025
  • In May of 2025 I transferred over to Used Cars. Two months later in July the dealership had the biggest used car month since before COVID for both volume and gross.
  • Ran the cleanest - No deals kicked in the last two months.
  • Ran the highest gross per copy
  • Was in the top 20% of Used Car Gross with all of Asbury's Honda Stores
  • Managed daily operations of sales department, including supervision of staff members.
  • Conducted regular meetings with staff members to review goals and objectives for the day and month.
  • Developed training programs to enhance team performance and product knowledge.
  • Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
  • Resolved customer complaints regarding sales and service.

Sales Director

Rusty Wallis Honda
Dallas, TX
03.2023 - 09.2024
  • Identified areas for improvement within the organization's existing processes and procedures. This allowed me to create and execute a strategic sales plan to achieve sales growth in New Cars.
  • New Car sales production grew from 40 units a month to 130+ currently.
  • Achieved a 143% year over year increase in new car sales
  • Consistently at the top of Honda's sales objective and turn rate.
  • Led a team of sales managers, finance managers and representatives, providing training and development to enhance performance.
  • Was a member of Capital One's ATP (Advisors to the President) program
  • Worked hand in hand as the Primary Liaison with Capital One and was their key contributor for their Navigator platform, testing all dealer product functionality.
  • Provided guidance, mentoring and training support to entry-level sales personnel.
  • Developed incentive programs to motivate staff towards achieving set targets.
  • Monitored competitor activities in order to anticipate changes in the marketplace.
  • Collaborated with marketing team to develop promotional materials that effectively communicated the company's message.
  • Hired and trained talented employees to build valuable, skilled sales team.

New And Used Sales Manager

Honda Cars Of Rockwall
Rockwall
01.2018 - 02.2023
  • Created and executed strategic sales plan, expanding customer base to achieve sales growth in used cars.
  • Growing production through COVID going from 65 units per month to 135+ consistently.
  • Managed sales team to consistently achieve personal growth and hit sales targets.
  • Resolved customer complaints quickly and efficiently while maintaining positive relations.
  • Cultivated and promoted positive culture to grow and retain sales personnel.
  • Proven closer who finds a way to make deals happen when others have given up.

Sales Consultant

Fenton Nissan
Rockwall
11.2016 - 01.2018
  • Went back to the sales floor because I needed more time to be with my family.
  • Sold 21 cars in my first two weeks.
  • Salesman of the year.

Internet Sales Director To New Car Sales Director

McKinney Buick GMC
McKinney
07.2012 - 11.2016
  • Transferred dealerships (within VT) to Internet Sales Director and worked my way up through the ranks to become the dealership's New Car Sales Director.

Sales Consultant

Toyota Of Dallas
Dallas
07.2008 - 07.2012
  • My first year I ranked #3 in all of VanTuyl for used car sales.
  • Promoted to the internet team after my first three months in the business then became an Assistant Sales Manager ten months later.
  • When the Assistant Sales Manager position was eliminated from the store I went back to selling and by the end of my tenure I was selling 30 plus cars a month all while maintaining impeccable Customer Service Index.

Skills

  • Training and coaching
  • Leadership and team building
  • Employee motivation
  • Team development
  • Performance improvements
  • Sales planning and implementation
  • Dealership operations
  • Price negotiation
  • Sales pipeline management
  • Performance monitoring
  • Staff management
  • Sales strategies
  • Leadership
  • Conflict resolution
  • Team building
  • Motivational techniques
  • Sales processes

Timeline

New and Used Sales Manager

Coggin Honda of Jacksonville
10.2024 - 10.2025

Sales Director

Rusty Wallis Honda
03.2023 - 09.2024

New And Used Sales Manager

Honda Cars Of Rockwall
01.2018 - 02.2023

Sales Consultant

Fenton Nissan
11.2016 - 01.2018

Internet Sales Director To New Car Sales Director

McKinney Buick GMC
07.2012 - 11.2016

Sales Consultant

Toyota Of Dallas
07.2008 - 07.2012

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WADE SKURLOCK