Wendy Brown

Experienced leader with a track record in retail sales, marketing, and the fitness industry.

• AFAA Personal Training and Group EX Re-Certification, 01/01/14, 15
• AFAA Primary Group Exercise Certification, 02/01/07, 5
• Personal Fitness Trainer Cert., 07/01/06, 15
• Exercise Evaluation and New AFAA 5 Questions, 01/01/07, 2
• Issues and Guidelines for the Coming Era-Part 1 & Part 2, 01/01/07, 2
• SF-Y-Fit Training: Inspiration for YMCA Fitness Professionals
• CPR Certification - Adult & AED/Child CPR & AED /Infant CPR, 09/01/13 - 09/01/15
• CPR Certification - EMS Safety Services, 05/01/08 - 05/01/10

• Yoga Essentials Part 1 (modules 1-3), 07/01/08, 3
• Yoga Essentials Part 2 (modules 1-4), 07/01/08, 4
• Cycling Workshop, 02/01/07, 5
• More to know about HDL's, 01/01/07, 2
• Fitness Gets Personal, 05/01/07, 6
• NASM - Foundations for the Health and Fitness Professional Certificate, 06/01/07

• Enviro Sports Mt. Tam Trail Run
• RWT Donner Lake Mountain Bike Triathlon
• Carquinez Triathlon Challenge
• Big Basin RWT Run
• Pacific Coast Redwood Park Run
• SF Coastline RWT Run
• Enviro Sports Napa Valley Triathlon
• Sandman Triathlon
• Pacific Trail Angel Island Half Marathon
• TBF Ice Breaker Triathlon

Talented, enthusiastic and accomplished leader with extensive experience in retail sales, marketing, and the fitness industry.

• Macy's & Nordstrom's Accounts, Northern CA, Sales Specialist, 01/01/05, present, Responsible for Sales, Marketing and Goals of product lines including: Puig (2019+ 100% increase in business for 2019 sales), Dolce Gabbana (2016+), IPLB (2015+), Dior (2013+), L'Oreal (2011-2019), Versace (2007+), Coty Prestige Fragrances (2005-2011), Hanae Mori, Cartier and Lab Series (Estee Lauder), Bvigari (2021.), Established team of employees including recruitment, training, mentoring, overseeing staff schedules, as well as managing all company budgets., Increased Dior annual sales in 2021, reaching $1M at Fragrance sales at Macy's in Concord. Exceeded retail sales goals, as determined by sales management., Increased L'Oreal annual sales in 2018, reaching $1M at Fragrance sales at Macy's in Concord. Surpassed all retail sales goals, as determined by sales management., Participate in department meetings and collaborate with supervisors continually to improve and ensure company business growth potential., Implemented day-to-day marketing activities to maximize sales, creating in-store events to attract customer traffic., Applied expert product knowledge to educate team and customers on in-store merchandise.
• Curves (Women's Gym), Walnut Creek & Moraga, CA, Exercise Circuit Coach, 08/01/08, 05/01/09, Welcomed guests professionally and efficiently, with fast and efficient check-in and check-out., Ensured safety of members as they used circuit equipment., Maintained member engagement through motivating, energetic, compassionate and encouraging coaching., Completed process for membership renewals and cancellations.
• Health 20, Danville, CA, Office Manager, 08/01/08, 08/01/09, Welcomed clients, handled all guest requests/complaints in a professional, prompt, courteous and gracious manner., Answered phones in a polite and timely fashion, taking accurate and legible messages; scheduled all appointments, handled inquiries, responded to correspondence., Acting as a personal assistant to business owner, kept office organized, provided administrative support and managed owner's schedule.
• Northern California, Fragrance Sales Assistant/Coordinator, 01/01/96, 01/01/05, Responsible for product lines including Calvin Klein, Clarins Fragrance Group, Giorgio Beverly Hills, YSL, L'Oréal, Estee Lauder and Jo Malone Fragrances., Managed day-to-day sales, marketing and public relations for Macys, Neiman Marcus and Nordstrom., Presented and demonstrated products to clients, providing excellent customer service, keeping with company standards and objectives. Continually exceeded goals.
• Cosmair, Inc., Account Coordinator, 01/01/92, 01/01/96, Responsible for European designer fragrance division, coordinating 21 Emporium and Weinstocks store accounts, as well as assisting with I. Magnin and Neiman Marcus accounts., Created effective employee training booklets to help staff better understand their professional role., Set up visual displays, promoted sales and managed all budgets and account goals., Hired, trained, mentored, scheduled and supervised fragrance staff., Inspired weekly in-store events and submitted written recaps., Worked to bridge the gap between Store Managers and Company Executives to better achieve a dynamic partnership., Attended department strategy meetings., Supported the launches of all new fragrances including organizing inspirational trainings and company parties to motivate beauty advisors., Trained team to better manage and diminish customer complaints issues and in-store conflicts.