Wendy Lang
Bel Air,MD
Summary
Current Regional Account Manager at Radformation with a proven history of exceeding sales targets in automation software for radiation oncology clinics. Leveraging over 6 years of clinical experience as a Radiation Therapist to deliver tailored solutions and build strong client relationships.
Overview
11
11
years of professional experience
Work History
Regional Account Manager
Radformation
09.2022 - Current
- Successfully managed and grew the Mid-Atlantic territory, covering hospitals and cancer centers across multiple states.
- Drove adoption of Radformation’s full 8-product suite, aligning solutions with each clinic’s unique workflow and operational needs.
- Built and maintained strong relationships with key stakeholders, including C-suite executives, radiation oncologists, physicists, dosimetrists, and department directors.
- Recognized as Top-Performing Regional Account Manager for FY24.
- Actively engaged in cross-functional initiatives beyond core sales responsibilities, including cohort leadership and workflow pilot collaborations to support strategic growth.
Sales/Business Development Representative
Radformation
03.2021 - 09.2022
- Strategized with Account Managers to grow the sales pipeline and achieve revenue targets.
- Led lead generation and prospect outreach efforts with a focus on scheduling product demos.
- Transitioned into a BDR role in January 2022, continuing core SDR responsibilities while expanding scope to better align marketing and sales initiatives, enhancing lead engagement and pipeline growth.
- Temporarily managed 60+ accounts across the Mid-Atlantic region, guiding prospects through the full sales cycle- from initial outreach to demos, trials, and quoting/budgeting.
- Collaborated closely with marketing to maximize the impact of tradeshows, webinars, and post-event follow-ups, resulting in improved lead quality and higher conversion rates.
Radiation Therapist
University of Maryland Medical Center
09.2014 - 03.2021
- Administered prescribed doses of radiation to targeted tumor volumes.
- Nominated for the UMMC department wide H.E.R.O. award and the Kaufman Cancer Center’s Katherine (Kitty) Enslow Pickett Cura Personalis Award.
Education
Bachelor of Science - Health Sciences
WILMINGTON UNIVERSITY
05.2021
Associate of Applied Science - Radiation Therapy
COMMUNITY COLLEGE OF BALTIMORE COUNTY
05.2014
Timeline
Regional Account Manager
Radformation
09.2022 - Current
Sales/Business Development Representative
Radformation
03.2021 - 09.2022
Radiation Therapist
University of Maryland Medical Center
09.2014 - 03.2021
Bachelor of Science - Health Sciences
WILMINGTON UNIVERSITY
Associate of Applied Science - Radiation Therapy
COMMUNITY COLLEGE OF BALTIMORE COUNTY
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