Summary
Work History
Education
Skills
Timeline
Generic

Wes Conard

Marketing Communications
Pittsburgh,Alleghaney

Summary

I have 20 years of director-level leadership experience in marketing communications, copy writing and public relations. My focus has been in biotechnology, semiconductors and medical devices. I help people figure out what their story is and then build the communications strategy, messages, and content they need to make it stick.


Work History

Founder

Thompson + Conard Marketing And Communications
Pittsburgh, PA
11.2019 - Current
  • Services: Strategic communications, corporate communications, media strategy and outreach, copywriting, messaging, executive media training
  • Experience: Life sciences, medical devices, sequencing, semiconductors, non-profits

VP of Marketing and Communications

LifeX Labs
Pittsburgh, PA
09.2018 - 11.2019
  • Responsible for press relations, copywriting, marketing and comms for life science accelerator.

Head of Marketing Communications, PR

4Catalyzer Life Science Incubator
Pittsburgh, PA
11.2015 - 07.2018
  • Ran marcom for life science incubator 4Catalyzer
  • Owned strategic communications, messaging, copy writing, media outreach, media training, marketing collateral, promotional video.


Director Marketing Communications, PR

Ion Torrent/Life Technologies
01.2010 - 03.2014

Helped make PGM the world's fastest-selling DNA sequencer

  • Owned marcom, copywriting, PR, media training
  • Produced 200 videos of customers, products
  • Grew YT to 435K; FB/T 17K followers
  • Scripted animation (see "Featured" in LI profile)
  • Pitched our major product-launch and got:WSJ, FT, Bloomberg, Reuters, BBC, CBS, Forbes, Scientific American, Nature, CNN, CNBC, FOX.


Partner

Silicon PR
San Francisco, CA
07.2007 - 01.2010

Public relations and marketing communications consultancy helping young startups through successful company and product launches:

• Tilera - many-core microprocessor)

• PA Semi - High -performance, low-power processor

• MetaRAM - Doubled the capacity of the DRAM

• Avnera - Analog SoCs for consumer electronics

Senior Director, Corporate/Marketing Communication

Affymetrix
Santa Clara Francisco , CA
01.2002 - 04.2007

Built content marketing strategy for global microarray company:

  • Published 75 weekly customer profiles for sales team
  • Customer-story site drew 600 -700 leads month.
  • Weekly webinar featured a customer presentation
  • Made 75 training, product, customer videos.
  • Owned strategic communications, corporate communications, all copywriting, media relations, media training, messaging, events, website, annual reports

Director, Media Practice

Burson-Marsteller Public Relations
San Francisco , CA
09.1999 - 01.2000

Used journalism skills to help clients find their stories in the tech boom

  • Responsibilities included messaging, positioning, crisis communications, strategic counsel, media relations.


Reporter

Bloomberg News
Princeton , NJ
04.1996 - 07.1999

Reporter

The Philadelphia Inquirer
West Chester, PA
12.1992 - 04.1996

Reporter

Grants Pass Daily Courier
Grants Pass, OR
11.1992 - 12.1993

Reporter

Nevada Appeal
Carson City , NV
08.1991 - 11.1992

Education

Bachelor of Arts - Journalism

San Francisco State
San Francisco
01.1989 - 05.1991

Skills

Copywriting

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Timeline

Founder

Thompson + Conard Marketing And Communications
11.2019 - Current

VP of Marketing and Communications

LifeX Labs
09.2018 - 11.2019

Head of Marketing Communications, PR

4Catalyzer Life Science Incubator
11.2015 - 07.2018

Director Marketing Communications, PR

Ion Torrent/Life Technologies
01.2010 - 03.2014

Partner

Silicon PR
07.2007 - 01.2010

Senior Director, Corporate/Marketing Communication

Affymetrix
01.2002 - 04.2007

Director, Media Practice

Burson-Marsteller Public Relations
09.1999 - 01.2000

Reporter

Bloomberg News
04.1996 - 07.1999

Reporter

The Philadelphia Inquirer
12.1992 - 04.1996

Reporter

Grants Pass Daily Courier
11.1992 - 12.1993

Reporter

Nevada Appeal
08.1991 - 11.1992

Bachelor of Arts - Journalism

San Francisco State
01.1989 - 05.1991
Wes ConardMarketing Communications