Will Badenhausen
Seattle,WA
Summary
Dedicated Marketing Director with a strong digital media strategy and content creation background. Proven success in leading cross-functional teams to develop impactful campaigns. Demonstrated skills in project management and data-driven decision-making and analysis.
Overview
9
9
years of professional experience
Work History
Director of Digital Media
Strategies 360
Seattle, USA
08.2021 - Current
- Leads strategy, planning, and operations for clients' digital campaigns focusing on S360's non-profit digital work
- Manages a team of account managers and analysts, assisting with their projects and helping them grow as strategic thinkers
- Works alongside the Creative Director to plan and pitch cross-channel marketing proposals for large-scale clients
- Communicates advancements within the industry to key internal stakeholders to help educate the firm on new business opportunities
Senior Digital Media Analyst
Strategies 360
Seattle, USA
01.2021 - 08.2021
- Led client meetings alongside the Senior VP to present key campaign findings, next steps, and growth areas for future campaigns
- Compiled, analyzed, and presented data from digital campaigns
- Worked alongside the internal creative team to strategize and plan future digital campaigns
Digital Media Analyst
Strategies 360
Seattle, USA
09.2018 - 01.2021
- Compiled, analyzed, and presented data from digital campaigns
- Assisted senior leadership with optimizations, strategic thinking, and operations for clients
- Led internal studies to identify trends in the digital marketing space to help identify opportunities for current clients, future work, and organizational changes
Account Coordinator
Redirect Digital
Salt Lake City, USA
05.2016 - 09.2018
- Set up, managed, and optimized pay-per-click, social, programmatic campaigns, and print campaigns for a portfolio of 12 - 15 clients at a time
Education
Bachelor of Arts - Psychology Major, English Minor
Gonzaga
Spokane, WA05.2016
Skills
- Management & Leadership
- Project Management
- Reporting & Analysis
- Web Analytics
- Content Strategy
- Digital Advertising
- Teamwork and Collaboration
- Critical Thinking
Board Member: The Home Course
Volunteer board member at The Home Course (2023 - Present)
Timeline
Director of Digital Media
Strategies 360
08.2021 - Current
Senior Digital Media Analyst
Strategies 360
01.2021 - 08.2021
Digital Media Analyst
Strategies 360
09.2018 - 01.2021
Account Coordinator
Redirect Digital
05.2016 - 09.2018
Bachelor of Arts - Psychology Major, English Minor
Gonzaga