Results-driven Social Media Growth Strategist with expertise in content strategy, audience retention, and performance analytics. Generated $90K+ in revenue and achieved nearly one billion views through data-driven, multi-channel content strategies.
Overview
8
8
years of professional experience
Work History
Social Media Growth Strategist
Self Employed
Hinsdale, IL
01.2018 - Current
Founded and managed multiple high-growth YouTube channels across baseball, football, and gaming (Roblox) niches.
Generated over $90K in direct revenue from platform monetization, sponsorships, and digital content performance (over $115K lifetime, including prior years).
Achieved nearly 1 billion total views across platforms, demonstrating scalable audience growth and content distribution strategy.
Developed content strategies tailored to niche audiences, resulting in consistent viral performance and sustained channel growth.
Analyzed performance metrics (CTR, watch time, retention) to iterate content formats and improve monetization efficiency.
Managed end-to-end production including ideation, scripting, editing direction, publishing, and optimization.
Freelance Social Media Strategist & Content Designer at Brandit Design GroupFreelance Social Media Strategist & Content Designer at Brandit Design Group