William Schmitt

Responsibilities

Strategically targets and procures company sales in the following areas: exhibits , industry sponsorships for campaigns, meetings & events, and educational initiatives, advertising through the career center, electronic publications, website ads, and other marketing channels and national satellite/industry symposium.

Responsibilities

Owner and operator of Travel Now Vacations LLC, a full service home-based travel agency focusing on upscale leisure and adventure travel providing clients with curated experiential travel options that tantalize and delight while helping clients check off travel destinations on their bucket lists. I created the brand and developed all of the sales and marketing assets includes website development, and social media and also handle all of the required sales operations and back office tasks.

Responsibilities

Expanded new business from US and Canadian travel agencies and tour operators who specialize in South American destinations through sales calls, webinars, and trade show participation.

• Boosted sales revenues through development and implementation of targeted marketing strategies.
• Enhanced customer satisfaction ratings by promptly addressing concerns and providing tailored solutions for their needs.

Responsibilities

Strategic consulting services for tourism based companies seeking to increase their visibility and maximize ROI on their marketing budget expenditures, execution of integrated marketing campaigns through traditional and digital media outlets, increased consumer, travel trade, and media awareness, branding, trade show strategies.

Responsibilities

Developed and administered tourism sales and marketing initiatives designed to increase awareness of and visitation to Chicago from US domestic and targeted international markets (United Kingdom, Germany, Benelux Region, China, Japan, Brazil, and Mexico).

• Managed annual sales and marketing budget of $3.2 million.

• Created and executed work plans for all markets based on assigned budget.

• Developed and executed traditional print and online. digital campaigns utilizing cross departmental resources.

• Successfully cultivated strong relationships with travel trade and media partners which resulted in preferential placement within campaigns, promotions, and media outlets.

• Proactively partnered with bureau members to provided added value to their membership and additional business exposure through ongoing partnerships in FAM Trips, Sales Missions, and Trade Show participation.