Summary
Overview
Work History
Education
Skills
Software & System Platforms
Timeline
Generic

Wyatt Burnley

Glen Allen,VA

Summary

Dynamic Used Car Sales Manager with expertise in pre-owned inventory acquisition, trade appraisals, wholesale management, market pricing strategies, and rapid frontline reconditioning. Proven track record in high-volume deal desking and driving sales team growth through active coaching and mentorship. Utilizes a strong F&I background to analyze credit, structure high-margin deals, elevate closing percentages, and maximize overall department profitability.

Overview

5
5
years of professional experience

Work History

Used Car Manager

Richmond Ford West
Glen Allen, Virginia
02.2026 - Current
  • Sourced, appraised, and managed used vehicle inventory to maintain an optimal front-line mix and maximize turnover speed.
  • Desked and negotiated deals, leveraging strategic objection handling and stepping in for manager turns to effectively maximize gross profit.
  • Audited aged inventory and liquidated non-retail trades through digital and physical auction lanes to recover cash flow, optimize lot space, and maximize residual profit.
  • Analyzed credit profiles and vehicle valuations to match buyers with optimal finance options, structuring deals to maximize front-end margin while setting up F&I for a seamless, high-gross transition.
  • Drove continuous department growth by consistently pacing above sales targets and volume benchmarks month-over-month.
  • Delivered coaching and hands-on training sessions focused on objection handling and closing techniques to sharpen staff skills and boost closing ratios.

Finance Manager

Richmond Ford West
Glen Allen, Virginia
11.2024 - 02.2026
  • Delivered consultative, compliant menu presentations that consistently drove (PVR) and product penetration well above department benchmarks.
  • Leveraged portfolio knowledge across prime and subprime lending partners to negotiate aggressive terms, structure and maximize backend approvals.
  • Fast-tracked funding to maintain a clean cashflow & CIT
  • Mastered objection handling and product closing techniques to consistently drive high PVR.
  • Ensured flawless contract accuracy while maintaining strict compliance across all transactions.

Automotive Sales Consultant

Richmond Ford West
Glen Allen, Virginia
12.2022 - 11.2024
  • Assisted customers in selecting vehicles based on needs and preferences.
  • Conducted vehicle demonstrations to showcase features and benefits.
  • Negotiated & Closed Deals
  • Consistently maintained an above group closing percentage
  • Utilized CRM software to manage customer interactions and follow-ups.
  • Consistently exceeded goals by pursuing and closing sales.
  • Maintained salesman of the month consistently
  • Served as a leader/closer on the floor
  • Utilized closing techniques and overcame objections

Automotive Sales Consultant

Safford Volkswagen
Fredericksburg, Virginia
04.2021 - 10.2022
  • Assisted customers in selecting vehicles based on needs and preferences.
  • Conducted vehicle demonstrations to showcase features and benefits.
  • Participated in weekly training sessions to enhance product knowledge and sales techniques.
  • Generated leads through cold calling prospective clients.
  • Managed internet leads start to finish
  • Learned and mastered sales process
  • Negotiated and closed deals

Education

Compliance & Menu Selling

JM&A Finance School
01-2025

High School Diploma -

Penn Foster
01-2018

Skills

  • Desking & Negotiation
  • Sales Team Leadership
  • Inventory Management
  • Market Pricing Strategy
  • Appraisal & Acquisition
  • Advanced Deal Structuring
  • KPI Tracking
  • Effective Communication
  • Reconditioning Workflow & Quality Control

Software & System Platforms

  • vAuto
  • iRecon
  • VinSolutions
  • PBS
  • Routeone
  • CUDL
  • Manheim, ACV, OPENLANE etc.

Timeline

Used Car Manager

Richmond Ford West
02.2026 - Current

Finance Manager

Richmond Ford West
11.2024 - 02.2026

Automotive Sales Consultant

Richmond Ford West
12.2022 - 11.2024

Automotive Sales Consultant

Safford Volkswagen
04.2021 - 10.2022

Compliance & Menu Selling

JM&A Finance School

High School Diploma -

Penn Foster
Wyatt Burnley