Yiqing Xiang
Arcadia,CALIFORNIA
Summary
Forward-thinking Sales and Marketing Manager with expertise in coordinating and managing staff and deploying successful marketing campaigns. Persistent leader with history of surpassing revenue objectives with market-savvy approaches and persuasive negotiation skills. Talented project manager successful at tackling problems with tenacity and sound judgment.
Overview
4
4
years of professional experience
Work History
Sales and Marketing Supervisor
Asiaray Media Group
10.2020 - 08.2023
- Analyzed sales and marketing data for improved strategies.
- Leveraged direct marketing, industry partnerships and social media platforms to maximize marketing strategy success.
- Cultivated and maintained strategic alliances with key partners and media agency.
- Performed competitive analyses and adjusted sales and marketing strategies accordingly.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Complete performance of $2,000,000 in 2 months and develop new chip customers for company.
- Actively contact with potential customers and maintain relationship with old customers on daily basis.
Account Executive Intern
Isoclick Media
06.2019 - 09.2019
- Prospected new clientele through networking, cold calling, canvassing and referrals.
- Identified client business needs by gaining understanding of goals, objectives and processes.
- Delivered targeted multi-platform integrated sales presentations, facilitating customer base expansion and revenue generation.
- Mainly responsible for optimizing the advertisements of Ping An Insurance on various search engines, summarizing the optimization records daily and giving feedback on the delivery effect with customers;
Education
Bachelor of Arts - Communications
University of California - San Diego
La Jolla, CA06.2020
Skills
- Business Development
- Brand-Building Strategies
- Customer Needs Assessments
- Account Development
Languages
Chinese (Mandarin)
Native or Bilingual
Timeline
Sales and Marketing Supervisor
Asiaray Media Group
10.2020 - 08.2023
Account Executive Intern
Isoclick Media
06.2019 - 09.2019
Bachelor of Arts - Communications
University of California - San Diego
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