Zac Hoffner

• Identified potential new customers through research of industry trends and competitive analysis.
• Developed pricing strategies tailored to individual clients based on their unique needs.
• Handle more than 1.5 million dollars in annual sales that have increased year over year.
• Developed and maintained relationships with key clients to ensure customer satisfaction.
• Monitored competitors' activities and adjusted strategies accordingly.
• Developed and implemented a comprehensive sales plan to increase revenue in assigned territory.
• Generated weekly reports on sales performance against targets for upper management review.
• Cultivated relationships with key decision makers through regular client visits and follow-up calls.
• Analyzed customer data to develop targeted campaigns that increased customer loyalty and retention rates.

• Produced and Directed stories for Agweek Television owned by Forum Communications.
• Support Editorial team with ideas for feature stories and packages.
• Pre and post production of various Agweek cover stories including Livestock tours, goat farms and other areas of agricultural news.
• Videod special events, parties and portraits.
• Collaborated with clients to plan shoots and boost satisfaction with photos.
• Produced podcasts for various agriculture entities
• Handled technical setup of lighting and sound for each shot.
• Configured shots based on daily needs, weather and lighting conditions and available equipment.
• Edited and manipulated videos to upload and post to social media platforms.

• Provide top end customer service to ensure a high quality working relationship
• Communicate effectively with internal and external stakeholders for production needs
• Shoot, write and edit all aspects of commercial video content for clients all around North Dakota and Minnesota for over $100,000 budgets
• Pitched ideas, developed concepts and produced video to develop content.
• Developed storyboards and innovative scripts.
• Created broadcasting, advertisement and film content.
• Managed logistical aspects from conception to delivery.
• Safeguarded consistency throughout shooting and editing.
• Collaborated with advertisers and programmatic buyers to manage video production needs for diverse audiences.
• Creatively developed and filmed various video content, including OTT and online content.
• Completed all post-production tasks, including quality assurance reviews, editing videos and adding graphics.

• Work in live production as the Play-by-play spotter for live football games all across the country for ESPN.

• Produced over 40 commercial spots for clients across North Dakota to air on our channel.
• Produced and edited in house and corporate video including live annual meetings and post video production.
• Managed all aspects of commercial production from story board writing to project management and scheduling
• Worked with clients and customers to create the commercial vision they saw for their company.
• Storyboard creation and script writing for commercials needed by various clients that cover an array of areas
• 1 season of Indoor Football League coverage on Stadium for a national audience.
• Engineered for IFL Game of the week on Stadium for a national audience.
• Run remote broadcasting equipment across region to bring audience interesting and attention-grabbing broadcasts.
• Controlled switching of video sources between in-studio and remote sources.
• Operated video equipment and effects generators to meet fast-paced production demands.
• Juggled multiple projects and tasks to ensure high quality and timely delivery.
• Checked equipment and components for defects through proactive testing.
• Wore all hats, including engineering, directing, replay, graphics, and audio control from in house studio.
• On the road I was an engineer, and camera operator for a national audience on Stadium Sports Network.

• Assist in creating and developing content for our weekly studio show.
• Edit and insert clips during weekly live studio show from high school games on Fridays.
• Shoot video and edit highlights and packages together for a variety of shows produced during the week.
• Assist with commercial production in editing and shooting at client locations
• Post game interviews as well as preview interviews for upcoming games.
• Part of the team that does live events, such as North Dakota State University men's and women's basketball, University of North Dakota football and hockey, and live high school games, including the over 8 state tournaments.
• Set lights and work tricaster for studio show.
• Archive footage via CATDV software.
• Graphics, camera and replay during live Divison 1 sporting events.

• Spent 4 years bartending and managing a high stress environment that included many agitated customers
• I think this got me ready for high pressure situations such as meeting a deadline and the chaos that comes prior to a live television show.
• Motivated team by giving constructive feedback to deliver exceptional patron experiences to all clientele.
• Maintained knowledge of bar and menu options to prepare drinks and make food recommendations.
• Upsold customers from shelf to premium brands to help boost sales.

• Ran and maintained a grain elevator that primarily dealt with sunflower seeds and grain
• Drove semi for a sugar beat harvest season
• Assisted with maintenance and repair activities to keep buildings and equipment in safe and proper condition.
• Maintained and repaired farming equipment to provide consistent usability, prime operational condition and alleviate downtime.
• Completed harvesting activities using harvesters, tractors and other heavy equipment.

• Door-to-door sales and business development
• Prospecting and Identifying new clients and business
• Small business multimedia consulting and social media help.
• Work with businesses on different social media platforms to generate business from different promotions and advertisements run.
• Promoted business on social media platforms to maximize brand identity and generate revenue.
• Oversaw project execution, phase progress, workmanship and team performance to drive on-time completion of deliverables.

Coached back-to-back Babe Ruth teams to state championships and to the Midwest Regional Tournament where we were 1 game away from the Babe Ruth World Series.

Scheduled and coordinated the schedule for 2 teams that provided over 120 games and 12 tournaments over the course of two summers.

Learned leadership and growth through the eyes of some kids.

• The Advocate For the 2016 school year, I was in charge of copy editing MSUM's student-run paper, The Advocate.
• In the copy editor position, I would copy edit other material from journalists and make final touch-ups prior to the paper going to print.
• In addition to copy editing, I contributed stories to the paper and have continued to contribute sports stories.

• Kept work areas clean, neat and free of hazards.
• Located Electrical Spots
• Ran Conduit through trenches
• Bored conduit
• Performed rough-in, termination and underground work.
• Troubleshot issues and developed effective solutions.
• Followed established safety practices when using tools and equipment.