Zahira Esparza
Spring,TX
Summary
Highly motivated with background in retail sales, skilled in customer service and product knowledge. Demonstrated ability to achieve sales targets through effective communication and understanding of customer needs. Known for problem-solving abilities and creating positive shopping experiences that increase customer loyalty. Improved store layout for better product visibility and accessibility, leading to smoother customer flow and increased satisfaction.
Overview
7
7
years of professional experience
Work History
Front End Associate
Spec’s
Spring, TX
02.2022 - Current
- Arranged new merchandise with signage and appealing displays to encourage customer sales and move overstock items.
- Managed returns, exchanges, and refunds following store policy
- Prepared merchandise for the sales floor by pricing or tagging.
- Provided positive first impressions to welcome existing, new, and potential customers.
- Solved customer challenges by offering relevant products and services.
- Maintained a calm demeanor, and professionally managed issues in busy, high-stress situations.
- Educated clients on current promotional offerings and products, using persuasive selling tactics.
- Provided product knowledge to customers as needed.
- Managed efficient cash register operations.
- Utilized a point-of-sale system to process cash, credit card, check, and gift card payments.
- Developed promotional strategies to increase sales volume.
- Built relationships with customers to encourage repeat business.
Care Provider
U.S. National Care Provider
El Paso, TX
08.2019 - 01.2022
- Helped with home management tasks, meal preparation, grocery shopping, and routine cleaning
- Planned and cooked nutritious meals to meet specific dietary needs
- Organized medication and provided reminders according to schedule
E-Commerce
Kroger
09.2017 - 06.2019
- Monitored website traffic and customer reviews to evaluate responses to site updates
- Configured, added, and removed items and images to provide the most accurate representation of products on the company's web portal
- Maintained up-to-date knowledge of company policies and procedures related to e-commerce operations.
- Displayed a positive, professional, friendly, and high-energy willingness to assist customers through video, chat, or telephone interactions.
- Interacted with, and sold to, e-commerce customers, and delivered prompt and courteous service.
- Reviewed customer feedback to identify areas of improvement for the e-commerce shopping experience.
- Oversaw the development of digital products including e-commerce solutions and mobile apps.
Education
Bachelor of Science - Business Administration: Sales and Marketing
DeVry University
Lisle, IL06.2025
Skills
- Persuasive Selling
- Negotiation
- Closing Techniques
- Product Knowledge
- Merchandising
- Brand Management
- Customer Retention
- Inventory Audits
- Product Displays
- Interpersonal Communication
- Relationship Building
- MS Office (PowerPoint, Excel, Word)
- Customer Relationship Management (CRM)
- Merchandising and display assembly
- Product cross-selling
Timeline
Front End Associate
Spec’s
02.2022 - Current
Care Provider
U.S. National Care Provider
08.2019 - 01.2022
E-Commerce
Kroger
09.2017 - 06.2019
Bachelor of Science - Business Administration: Sales and Marketing
DeVry University
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