Zaria Verdell
Zariaverdell.com
Summary
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
4
4
years of professional experience
Work History
Senior PCT
BioLife Plasma Services
11.2023 - Current
- Proficient in venipuncture for blood collection, ensuring donor safety and comfort
- Exceptional ability to communicate effectively with donors, providing clear instructions and information about donation process
- Demonstrated ability to remain calm and composed in high-pressure situations
- Participate in continuous training and professional development opportunities to enhance phlebotomy skills and knowledge.
Creator
Plan Z Blog
08.2023 - Current
- Utilized WordPress and Sprout Social to prepare well-structured drafts.
- Identified target audiences to analyze characteristics, behavior and media habits.
- Analyzed blog metrics to measure success of content.
- Managed content across multiple platforms for widest audience reach.
Media Intern
Howard University Football
11.2021 - 10.2022
- Aided in creating content calendars for all social media posts in Microsoft Excel
- Filmed and sorted various forms of content
- Managed follower engagement on Twitter and Instagram
- Produced and approved graphics for all social media platforms.
Peloton Sponsored Team Member
Howard University 21st Century Advantage Program
08.2020 - 12.2021
- Participated in 21 CAP, a program that introduces foundational business skills
- Collaborated with my team members and corporate sponsors to gain corporate exposure
- Assessed the goals of my team and developed agendas to facilitate team meetings
- Analyzed and created marketing plans for case studies.
Education
B.B.A - Marketing
Howard University
Washington, DC05.2024
Skills
- HubSpot Social Media & Social Media Marketing II Certified
- HubSpot Inbound Marketing Certified
- HubSpot Marketing Software Certified
- Google Analytics 4 Certified
- Intermediate in Excel
- WordPress
- Adaptability
- Content Creation
- Team Collaboration
Projects
Howard University x Merkle Data Analytics Challenge - Collaborated with my peers to answer a current business problem regarding data privacy regulations and presented our solution to Merkle and Howard University professionals.
Legacy History Pride: HBCU Apparel Fall 2024 Marketing Campaign - Worked with a team to curate a comprehensive marketing campaign for LHP's Fall 2024 apparel launch and pitch said campaign to the CEO of LHP.
Awards
- Howard University School of Business Dean's List
- Howard University 21st Century Advantage Program Scholarship sponsored by Peloton
- Howard University Leadership Scholarship
- Plan Z Blog - Creator
Timeline
Senior PCT
BioLife Plasma Services
11.2023 - Current
Creator
Plan Z Blog
08.2023 - Current
Media Intern
Howard University Football
11.2021 - 10.2022
Peloton Sponsored Team Member
Howard University 21st Century Advantage Program
08.2020 - 12.2021
B.B.A - Marketing
Howard University
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